Paul Storm writes and speaks about practical business uses of AI, including business process automation, enterprise adoption and marketing operations. Storm also co-runs Dr. Storm Advisory GmbH and publishes DIGITAL STORM weekly, featuring interviews with business and technology leaders.
Anna York is a marketing and SEO creator who shares practical guidance on AI search visibility, content strategy, and using AI in marketing work. She also publishes a newsletter called The AI Citation Report.
Vanshikaa Oberoi works with founders on brand strategy, positioning, and decision-making frameworks through The Fingerprint Labs.
Larry Kim works on CustomersAI, which helps Shopify and Klaviyo brands identify website visitors and use identity data and AI to improve email audience targeting, deliverability, and retention marketing.
Don Brett shares practical analysis of eCommerce and retail for consumer-goods businesses, including marketplace strategy, digital growth, social commerce, and retail media. Brett also identifies with Pattern, The CPG View podcast, and the Retail eCommerce Club.
Yash Patel writes about Indian businesses, consumer trends, and growth strategy, using company and product examples to explain shifts in areas such as e-commerce, delivery, and retail.
Simon Beard is an entrepreneur focused on ecommerce and consumer brands. Beard shares practical views on scaling online retail, creator-led marketing and using AI to improve business operations.
Evan Carroll shares DTC performance-marketing advice, including Meta advertising, creative testing, customer acquisition economics, and retention. His posts draw on campaign data and examples from consumer brands.
Alex Fedotoff shares advice for e-commerce and direct-to-consumer founders on customer acquisition, unit economics, and growth, including examples from supplement businesses.
Olly Hudson is a DTC growth agency founder whose work focuses on paid media, creative strategy, and helping ecommerce brands grow.
Nick Stagge is an entrepreneur and writer who shares lessons on e-commerce marketing, brand positioning, and building businesses.
Drew F. covers consumer-brand finance and deals, breaking down company growth, funding, acquisitions and valuation. The posts also show work on Iris, a finance platform, and a podcast for consumer-brand operators and finance professionals.
Ciaran Finn works in DTC e-commerce marketing, sharing advice on profitable paid advertising and building a stronger agency team. The posts cover Meta ads, marketing efficiency, hiring, and agency growth.
Kody Nordquist shares growth advice for direct-to-consumer brands and describes running a growth agency. Nordquist's posts cover paid-media strategy, creative and offer testing, and using customer-intent signals to improve marketing decisions.
Kait Stephens writes about how consumer brands can grow across ecommerce, retail, and social commerce. At Brij, Stephens focuses on helping brands connect purchases made through retailers and marketplaces with their marketing and measurement.
Guru Hariharan writes about retail media, e-commerce, and AI for consumer packaged goods brands, with a focus on product data, advertising returns, and the risks of deploying AI.
James Congdon recruits search and growth marketing professionals for agencies and businesses, including eCommerce and SaaS companies. Congdon's posts describe hiring for roles from specialist to executive level, with a focus on what candidates have actually done—not just their job titles.
Daphne Tideman is a growth consultant who focuses on consumer subscription apps, especially wellness apps. She works on product growth, including activation, retention, pricing and onboarding.
Salman Munir shares Meta Ads and ecommerce growth advice, including how to audit ad accounts, measure performance, and improve offers and creative.
Ben Acott works with consumer brands on product positioning, launches, and growth. Acott describes Magnetic as a growth and venture studio that works with brands and builds its own; Acott’s posts highlight testing product concepts and advertising before committing to bigger investments.
David Dokes writes about AI tools for ecommerce teams, including agents for marketing workflows and custom models for ad attribution through Polar.
Adam Kitchen audits direct-to-consumer ecommerce brands and shares advice on improving customer retention and lifetime value, including how to use customer research and email marketing.
Edgar Bitencourt shares advice on growing e-commerce brands through paid advertising, creative testing, offers and copywriting. Bitencourt's posts also show how they use AI tools to support paid-media and agency work.
Curtis Howland shares paid-advertising and growth advice for premium ecommerce brands, including Meta and Google ads, AI search visibility, and campaign measurement.
Zach Schieffer works on email and SMS retention for direct-to-consumer ecommerce brands. Schieffer's posts discuss retention strategy, campaign planning, and improving how brands turn customer relationships into repeat revenue.
Ashley Wright advises DTC ecommerce brands on TikTok Shop and how to extend creator-driven growth across channels such as Meta, Amazon, direct-to-consumer, and retail.
Megan Hughes works at Fluencers Group, where they help direct-to-consumer brands grow through creator content and user-generated content. They write about producing and testing creator-led ads at scale.
Andrew Lolk shares practical advice and examples on ecommerce marketing, including Google Ads, product feeds, Shopping campaigns, and search advertising.
Raynee Henderson works in e-commerce growth and sales at Shoplift and helps run Henderson Outdoors, the family’s outdoor retail and online business in Texas.
Margaret Ward is an email marketer and co-founder of cc'd consultancy. Her public posts focus on email marketing, CRM and building her business.
Melissa Burdick explains retail media and ecommerce, including Amazon advertising and how brands can make product information easier for AI shopping assistants to understand.
Shao Hang He builds and demonstrates AI tools for ecommerce, video creation, and workplace productivity. His posts show Athena AI extending videos and MailMagic automating email workflows; he also shares Shopify and Stripe community events.
Nicole (Nico) Santos works in retail and e-commerce, with experience spanning operations, photography, technology, partnerships and sales. Santos is now building a company focused on commerce and merchant problems, and writes about customer-first business, collaboration and the role of relationships in commerce.
Madison Fiore shares practical growth advice for direct-to-consumer brands, covering paid media, creative testing, Q4 planning, and working-capital decisions.
Josh F. works with the team behind Lifeblood, a growth agency for mid-market and scale-up ecommerce brands. Their posts discuss paid-social creative strategy, customer psychology, and building differentiated products and propositions.
Denée Tamia is a freelance marketing and creative strategist who helps direct-to-consumer brands with marketing strategy and teaches women how to build freelance careers.
Noah King builds and advises on data infrastructure for ecommerce and advertising. Their work focuses on connecting platforms such as Shopify, Meta, and Google to privately owned data warehouses, so brands and agencies can build their own analytics and reporting tools.
Giann Quijano is a creative and growth strategist who builds AI-enabled tools and marketing systems for e-commerce brands, connecting performance data, creative testing, and technical execution.
Rachel Caborn creates email marketing strategies and campaigns for businesses, including personal-brand-led coaches, service providers and creatives. Caborn's LinkedIn posts discuss using email to support launches, understand customer behavior and turn marketing data into better decisions.
Cody Plofker is a DTC ecommerce operator who shares how they use AI, customer feedback, and conversion testing to build and run brands. Their posts discuss their work at Jones Road Beauty and launching a new ecommerce brand.
Patti Regan shares perspectives on e-commerce logistics, including delivery expectations, fulfillment networks, and how AI may affect shopping and retail marketing.
Ritu Java shares practical guidance on Amazon advertising and retail media, including ad creative, product listings, and using AI in ecommerce. Their posts describe work with the PPC Ninja team.
Athens Ramseyer writes about DTC growth, including paid customer acquisition, TikTok Shop content, customer profitability, and cash planning.
Sharon Gai speaks and writes about ecommerce, retail technology, and how AI is changing product discovery and online shopping. Their posts discuss agentic commerce and AI-powered payments, and show them speaking at industry events.
Hannah Chapman works on conversion rate optimisation for beauty and wellness brands, helping them improve how their ecommerce websites guide visitors toward a purchase. Chapman's posts focus on Shopify stores, clearer product messaging and a structured approach to testing and learning.
Juozas Kaziukėnas writes about ecommerce, online marketplaces, and how AI shopping agents may change the way people find and buy products.
Connor Gross shares hiring advice and DTC brand stories on LinkedIn. Gross's posts cover recruiting for consumer brands, emerging roles in ecommerce and social commerce, and how brands grow through choices such as in-house manufacturing.
Rob Stanley writes about ecommerce strategy, LinkedIn marketing, and how brands can use AI in commerce while managing risks such as pricing fairness and fraud.
Michael Bervell co-founded TestParty, which uses AI to find and fix website accessibility problems in source code. LinkedIn posts by Bervell explain accessibility risks for ecommerce stores and how those fixes relate to shoppers and AI shopping agents.
Irina Sabrjanskaja writes about Google Ads and paid acquisition for e-commerce brands, connecting campaign decisions to customer value, contribution margin, and profitable growth.
Danil Saliukov works on creator-led marketing for e-commerce brands, including user-generated content for social ads and connected TV. Saliukov's posts discuss turning creator content into a performance channel and making campaign production and management easier for brands.
Ian Lenny shares paid-advertising and growth advice for direct-to-consumer brands, with a focus on creative testing, offers, and improving profitability.
Joe Amalfitano shares practical guidance on parcel shipping and cross-border e-commerce, including landed costs, customs data, tariffs, and delivery options.
Douglas Karr creates and shares marketing technology content, covering topics such as AI, sales systems, ecommerce, SEO, and marketing operations. Karr's posts include practical guidance and coverage of tools and industry developments, with articles featured in the Martech Zone roundup.
Jeremy Scott helps Shopify brands grow through SEO, paid media, email, and ecommerce content. They also create LinkedIn content for B2B brands in ecommerce, Shopify, and AI.
Cody Wittick shares growth strategy for direct-to-consumer brands, including creator seeding, paid acquisition, and how to judge marketing against customer and profit economics.
Sahil Mittal shares advice and examples about using customer-created video and user-generated content to build trust and improve ecommerce product pages. Mittal's posts also discuss Idukki, a platform for collecting and displaying customer content.
Shalin Jain builds SaaS software at HappyFox and shares lessons on using AI to improve sales and customer-support operations. Their posts describe building HappyFox into a $20 million business with a lean team and developing AI-native tools for SaaS sales.
Jaydip Kanjariya builds software and digital systems for pet businesses, including ecommerce, subscriptions, and AI solutions. Their posts focus on using technology to improve how pet brands serve customers and manage their operations.
Adele Nasr is a marketing professional who discusses consumer pricing and brand strategy, and moderates conversations with ecommerce and marketing leaders.
Ilja Torski writes about mobile app growth, especially CRM and lifecycle messaging, user retention, push notifications, and measuring campaign impact.
Kelly Anne Parker advises women founders on building and growing businesses, with a focus on practical operations, e-commerce, and preparing a company for a possible sale. Through Launch Grow Exit, Parker offers one-to-one advice and shares resources for founders working through issues such as supplier lead times, inventory, and business systems.
Katrine Rasmussen works on e-commerce content production and the use of generative AI in that work. Their LinkedIn posts discuss scaling content workflows, AI governance, and industry events and webinars.
Anthony Robinson writes about parcel shipping and ecommerce logistics, with a focus on how carrier pricing, delivery-area classifications, and claims affect shipping costs. Their posts offer practical analysis for retailers and logistics teams.
Ocaoa Amorim creates practical LinkedIn content about logistics and supply-chain operations, including warehouse and transport systems, distribution models, and ways to improve processes and delivery.
Abdo Mazloum shares practical e-commerce growth advice, focusing on paid-media performance, measurement, product data, and AI-driven product discovery.
Bar Bruhis is the founder of Boostcous, a food business making protein-packed couscous. The posts describe building its sales across direct-to-consumer, Amazon, and retail, and personally testing marketing, website, customer-support, and fulfillment work.
Amit Bachbut writes about ecommerce marketing, with a focus on how AI is changing product discovery, visibility, and checkout. Bachbut's posts explain practical implications for online stores, including Shopify settings and measurement trade-offs.
Mark Mei runs Dahaus Digital, an e-commerce email marketing agency. Their posts focus on retention email: campaign planning, audience segmentation, deliverability, and the team processes used to serve online stores.
Tomer Tagrin focuses on how retail brands use customer reviews and loyalty programs to influence buying decisions and appear in AI-powered product discovery. Their posts discuss Yotpo features for bringing reviews and rewards into shopping journeys and helping brands track visibility in AI answers.
Adam Clay writes about agentic commerce and how ecommerce brands can make product information easier for AI platforms to find and use. His posts discuss retail product data, search tools, and changes in AI shopping, often sharing analysis from Retailgentic and Scot Wingo.
Izzy Rosenzweig is an ecommerce founder who started Browze and later pivoted to Portless, a company that helps brands use a direct supply chain model.
Corto Stergard shares practical systems for improving ecommerce email marketing in Klaviyo, including lifecycle flows, customer segmentation, acquisition and AI-assisted analysis and execution.
Alex Rossman works in marketing at Rossman Media, advising businesses on growth and discussing social commerce, paid channels, and marketing strategy.
Jon Ivanco shares advice on running and growing direct-to-consumer ecommerce businesses, with a focus on customer data, popup strategy, and connecting tools through automation. Jon also says they are returning to brand consulting.
Micky Weis works with Danish e-commerce brands on digital marketing and performance, including using business data and AI to improve planning and decision-making.
Saijal Jain shares practical advice on growing direct-to-consumer brands, including paid media measurement, ecommerce offers, and inventory planning.
Nativ Yanko works on performance marketing and creative for direct-to-consumer brands, with a focus on health and wellness. Their posts discuss advertising to new customers, mini video sales letters, and AI tools for creative teams.
Amanda Pond publishes Shelf Talker, a briefing on beauty, health and wellness businesses across retail and direct-to-consumer. It connects industry news to practical recommendations for brand decisions.
Patrick O'Driscoll shares advice on scaling direct-to-consumer e-commerce brands, including offer design, customer acquisition costs, marketing, and retention.
Eric Dyck interviews ecommerce founders and brand operators on the DTC Podcast, then shares their practical lessons on topics such as pricing, retention, product launches, and brand building.
Marko Mandic shares practical advice and resources on eCommerce retention and email marketing, including customer-retention strategies and a question bank for collecting customer data.
Mo Azeem writes about applying AI to business operations, especially ecommerce back offices, and about the systems, data, and security needed to make AI useful in practice.
Ethan Giffin advises manufacturers and distributors on improving B2B eCommerce, including making online buying and reordering easier for customers. Giffin's work also includes the book Closing the Digital Revenue Gap and one-on-one eCommerce consultations.
Jarrod Souza shares CFO guidance for direct-to-consumer ecommerce brands, focusing on cash flow, margins, inventory, and growth decisions.
Conor Gallagher is an email marketer and ecommerce brand operator who shares practical advice on email, popups, and customer retention. Gallagher's posts draw on running a supplement brand and working on popup campaigns for clients.
Chris Avery advises ecommerce businesses on Google Ads, connecting campaign performance with margins, stock, customer economics and growth decisions.
Paul Ryan Jones runs ORIRI, an agency that helps ecommerce brands grow through paid advertising, customer research and creative testing. Jones's posts also share practical systems for planning and improving paid ad campaigns.
Kim Stiefel shares practical ideas for ecommerce teams on prioritizing experiments, improving business operations, and using AI workflows. Their posts also promote IntelliJAMS discussions about ecommerce testing and operations.
Richard Fox works on practical AI workflows for e-commerce content at Pixelz, focusing on making AI outputs more reliable and fitting new uses into existing production processes.
Anna Moragli is an ecommerce SEO specialist and the founder of Search Magic, an agency focused on organic growth for ecommerce brands. Her work includes tackling low-value URLs that can waste crawl attention and obscure revenue-driving pages, and developing search strategies for pharmaceutical and supplement brands.
David Herrmann shares practical advice and opinions on DTC ecommerce marketing, including Meta advertising and creative decisions.
Vladimir Mulhem is building Voxelo, a product-visualization service that turns phone video into interactive 3D models for ecommerce product pages. Posts also describe how product photographers can add 3D to their existing work.
Ed Hallen co-founded Klaviyo, a company that builds marketing and customer relationship software for consumer brands. Public writing covers omnichannel marketing, customer data and the choices involved in building a startup.
Michael Kleinmann advises DTC and subscription brands on practical operating problems, including customer retention, subscription add-ons, and warehouse costs. His work draws on his experience building Freshpair and hands-on work with client operations.
Joe Wyatt works at AfterShip on post-purchase eCommerce: the delivery updates, order changes, and returns that shape a customer's experience after checkout.
Rajil Wasif works on TikTok Shop growth for brands and shares practical advice on creator programs, content, advertising, and the operations needed to scale.
Peter Malick shares and develops practical AI applications for business workflows, including CRM data processing, team research updates, and personalized e-commerce videos.
Daniel Levitan shares practical advice on D2C e-commerce, including profitable advertising, product-page conversion, and helping customers choose. He also discusses business and leadership through podcast conversations.
Sachit Sharma writes about DTC ecommerce marketing, including improving Meta ad performance through creative testing and using AI to help brands understand and convert customer demand.
Sam Sharma writes about and works on AI transformation through Elevate AI Tech, with a focus on enterprise AI governance, security, and applying AI to business workflows, including ecommerce customer support.
Robert Roth is an entrepreneur and host of the Passion Millionaire Podcast, where Roth interviews business owners and experts about building and growing businesses. Roth also shares advice on entrepreneurship, business design, networking, and customer acquisition.
Tomass Berzins shares practical advice on e-commerce growth, including choosing where to enter a market, improving the online shopping experience, and giving customers reasons to return. Tomass also discusses the operational challenges businesses face as they grow.
Omar Chaudhry writes about AI product strategy, focusing on how AI can automate decisions in real-world operations such as logistics and recommerce. His posts emphasize domain expertise, system design, and managing the risks of autonomous decisions.
Bashak Ilhan writes and speaks about helping fashion and other consumer brands prepare for international expansion, especially entering the U.S. market. The posts describe work spanning retail strategy, department-store placement, logistics, fulfillment and marketplace choices.
Miz is an email and customer-retention marketer. They write about helping brands improve email flows, personalization, and repeat purchases, drawing on their experience running an agency that worked with more than 100 direct-to-consumer brands.
Vitalii Khyzhniak works with brands on TikTok Shop and social commerce. Their posts focus on the operational work behind growth, including creator programs, logistics, campaign management, and forecasting what the channel can build beyond sales.
Mohammed Jamil works with e-commerce brands on Amazon growth and profitability, product launches, and the systems behind online stores. Their posts also cover selling across Amazon, TikTok Shop, and direct-to-consumer channels.
Blake Imperl works on ecommerce marketing and onsite personalization at Digioh. Their posts discuss using shopper identity and behavior to tailor website experiences, improve popups, and get more value from existing traffic.
Mohammad Ashraf shares practical analysis of DTC subscription retention and consumer-brand product strategy, using examples to show how brands can diagnose customer churn and focus on improving products.
Taylor Lagace works on paid media strategy for e-commerce brands, using bottom-up business forecasts to set advertising targets and evaluate acquisition performance.
Paul Drecksler writes about e-commerce and fintech, including weekly roundups of company deals and commentary on issues affecting online sellers.
Chris Stola is a Shopify eCommerce agency owner and co-founder of Hyper Effekt. The agency builds Shopify stores, including migrations and conversion-focused work; Stola also writes about agency growth, AI-assisted store building, and eCommerce events and networking.
Artūrs Ševšelevs shares practical advice on ecommerce email marketing, including abandoned-cart flows, Klaviyo setup and brand audits. His posts also show him recruiting for VEX Media, an email marketing agency.
Jade van Pelt is a marketing strategist focused on helping direct-to-consumer brands improve organic and paid content. Their posts explain how to build brand awareness, make founder-led content more distinctive, and adapt creative to the different goals of ads and organic channels.
Bracha Peikes designs Shopify websites and works on digital marketing for product-based businesses through Ecom Queens. The posts describe helping retailers build or scale their online presence, with a focus on sites designed to convert.
Nathan Perdriau is an e-commerce growth marketer who writes and teaches about paid media, customer retention, and connecting marketing decisions to profit and cash flow.
Abhijeet Mishra writes about B2B commerce and retail technology, including digital portals for food and beverage distributors, ecommerce search, fulfillment, and AI in commerce.
Josh Tay works in DTC retention marketing, helping brands improve email and SMS programs while training the teams that run them. Tay's work emphasizes testing whether retention programs create incremental profit, rather than relying on channel-level best practices alone.
Andre de Freitas works on Shopify ecommerce projects at THAILS, a Shopify Plus agency. De Freitas's posts describe platform migrations, subscription systems, storefronts, and automation for ecommerce brands.
Abhi Agnihotri works on performance marketing and ad technology at AdZeta, focusing on turning predictive customer lifetime value into signals that Google and Meta can use to improve ad bidding.
Tyler Stephens develops video ad creative for e-commerce brands, with a focus on showing customer problems and product value clearly.
Stavros Symeonidis writes about operational and financial problems caused when commerce, inventory, and accounting systems do not agree. Symeonidis's LinkedIn posts use concrete examples—from oversold stock and mismatched orders to shipping costs and retailer chargebacks—to explain what is going wrong and what businesses can do about it.
Muhammad Awais shares practical guidance on TikTok Shop operations, including creator and affiliate pipelines, shop health, fulfillment, and paid growth. Awais's posts also describe NEXTOK’s white-label operational support for brands and agencies.
Harry Molyneux shares advice and case studies on conversion-rate optimization for direct-to-consumer ecommerce brands, including how to improve product pages, checkout, and A/B testing.
Lolita Petrossov leads Evestar, an ecommerce marketing agency. Petrossov's posts describe using AI to expand the work the team can deliver and argue that brands benefit when one agency coordinates marketing across channels.
Cam Martinez works on TikTok Shop and creator affiliate marketing, with a focus on how creator programs, live selling, and day-to-day operations fit into a brand’s wider business.
Justin Emond writes about enterprise ecommerce replatforming, focusing on migration risk, strategic improvements during Shopify moves, and the foundations businesses need for AI readiness.
Vinay Jain builds AI marketing agents at Notch, focused on helping direct-to-consumer brands monitor ads, develop creative variations, and manage paid-media work.
Jamal Hirani shares practical analysis of Meta and Google advertising, including how to spot faulty conversion tracking and other account problems that can distort campaign performance.
Jordan Fry works on Google Ads for ecommerce businesses, with a focus on measuring whether campaigns drive sales and setting realistic return-on-ad-spend targets.
Martin Kilp shares LinkedIn commentary on ecommerce and digital advertising, especially Snapchat campaigns, incrementality measurement, and emerging agentic commerce.
Tom Veysey is a founder at Perch who builds custom AI and automation systems for ecommerce businesses, including tools for tracking true profit and creating ad creative.
Dan Shering focuses on ecommerce and the digital shelf for consumer packaged goods brands, writing about product content, AI-driven shopping and ways to improve ecommerce operations.
Reeto M. writes about ecommerce performance marketing and measurement. Reeto says they founded Angler AI and focuses on improving advertising signals, including predictive Conversion API (CAPI), new-customer acquisition measurement, incrementality testing, and value-based bidding that accounts for returns.
Josh Henry-Hicks shares practical advice on ecommerce growth and paid social, with a focus on finding new customers, improving Meta campaign strategy, and measuring profitability beyond reported ROAS.
Muhammad Farhan shares advice on growing TikTok Shop businesses, including creator selection, content that converts, affiliate operations, and fulfillment.
Sarah Burnett is a freelance creative strategist who helps direct-to-consumer brands plan paid social ads. Burnett's posts describe using customer research, performance data and competitor research to shape creative, and testing varied ideas with room for creative judgment.
Ryan Turner shares e-commerce growth strategies and tactics, including advice on email and SMS marketing, organic search, and e-commerce campaigns.
Suharsh Mahajan shares practical ways to use data and customer insights to improve e-commerce and retail growth, including customer retention, pricing, and conversion.
Meghan Hardy is a fractional marketing consultant and advisor who helps direct-to-consumer brands diagnose growth problems and build strategies for profitable growth.
Thomas Ladefoged speaks and writes about e-commerce content production, including how teams can use AI-generated imagery while maintaining product accuracy, creative quality, and consistency. Ladefoged's posts identify them with the Pixelz team.
Angus Cowan shares practical advice on ecommerce retention marketing, including Klaviyo email flows, pop-up forms and customer lifetime value. Cowan leads The Retention Agency, which describes its work as broader than email marketing alone.
Gill Andrews helps businesses improve their websites, with a focus on clear messaging and conversion-focused copy. Andrews's advice covers making website language more concrete, improving ecommerce conversion copy, and asking the strategic questions that shape a website review.
Isaac Hyman works on email, SMS, and customer-retention marketing for ecommerce brands. Their posts focus on improving email design, subject-line testing, customer segmentation, and decisions about marketing platforms.
Abdul Rafay works on Shopify stores for ecommerce brands, including store development and improvements to product pages, mobile experience, and the path from ad click to purchase.
Aabhas Vijay shares SEO and answer engine optimization (AEO) advice, including how businesses can improve their visibility in AI search and measure the results.
Nathan Smith is the founder of Arrim, an AI creative system for ecommerce brands. Smith's work focuses on using AI to produce ad concepts and building better systems to test which creative ideas perform.
Sarah Beeskow Blay shares practical guidance on affiliate and partnership marketing, including publisher recruitment, affiliate-program strategy, retailer agreements, and e-commerce trends.
Moshe Soloff shares advice on SEO for e-commerce and B2B businesses, including how product pages and online catalogs can earn visibility in search and AI recommendations.
Arik Ahluwalia is an agency operator who shares practical advice on ecommerce retention, repeatable content systems, and premium brand positioning.
Daniel Valencia Sartor works on customer acquisition for direct-to-consumer brands through Meta ads, with a focus on ad concepts, creative testing and reducing customer acquisition costs.
Joe Putnam works in digital marketing for Shopify brands, with a focus on advertising performance, attribution, and checking how website changes affect sales. In one post, Putnam describes measuring delayed ad conversions at Conversion Engine.
Valentin Kuznetcov advises DTC ecommerce brands on profitable growth, connecting paid-media performance to customer acquisition costs, margins, retention, inventory and cash flow.
Kate Williams runs KW Marketing, an agency focused on helping food and drink businesses grow their ecommerce sales. The agency's work includes marketing strategy, email and Klaviyo automation, customer retention, and turning growth plans into measurable sales.
Robin Tesselaar shares practical Google Ads guidance for ecommerce businesses, including beginner tutorials on Google Merchant Center and campaign setup, plus advice on Performance Max, testing, and measuring profitability.
Zain Ali shares analysis and interviews about ecommerce growth, with a focus on TikTok Shop, affiliate sales, and how brands scale.
Mat O'Connor works in ecommerce, with a focus on storefront performance, platform migration and conversion optimization. Mat also organizes the Digital Clubhouse Summit in Manchester and speaks at ecommerce events.
Jason Kutasi shares ecommerce marketing advice, especially on paid customer acquisition, DTC sales funnels, and how brands can compete with Amazon. Their posts draw on Kutasi's stated career in private equity and hedge funds as well as marketing.
Royston G King shares advice on improving ecommerce websites and growing online sales through paid social advertising, email and SMS marketing.
Muiz Tariq shares practical strategy for Amazon sellers, including PPC campaign structure, Q4 planning, Vendor Central decisions, and emerging AI tools.
Adam Riemer writes and advises about SEO, affiliate marketing, and ecommerce, including how AI affects product discovery, content, and conversions.
Rosie Davies-Smith created PR Dispatch, a platform that helps eCommerce and product brands connect with the press and manage their own PR. Davies-Smith also shares practical guidance for brands pitching products to journalists, including how to prepare for Christmas gift guides.
Nauman Khalid works on performance marketing and ecommerce growth for D2C brands. The posts cover lead quality, pricing, website performance, and the operational work behind profitable advertising and AI-driven product discovery.
Farah Nyadu runs a paid advertising agency that helps seven-figure e-commerce brands scale Meta ads profitably.
Rukunul Karim Joy shares and offers web and app design and development, including e-commerce and fintech projects, alongside AI automation and software-security work.
Divey Gulati writes about ecommerce fulfillment and logistics technology at ShipBob, including how AI can help brands manage supply chains and how fuel surcharges affect shipping costs.
Ben Walter runs partnerships at PostPilot, bringing agencies, technology partners, and ecommerce operators together to explore how direct mail can strengthen their businesses.
Parag Mamnani writes about e-commerce accounting, including the challenges of reconciling payments across sales channels and evaluating accounting automation.
Christian von Hammel-Bonten writes about payments and e-commerce, with a focus on the practical challenges of agentic commerce and instant payments.
Yuri O. works on cross-border PR and marketing, helping brands build campaigns for the Chinese market. Their posts describe work on a UK campaign for Chinese fashion brand Peacebird and market-entry activity for UK nutrition brand Huel.
Muhammad Ahmad writes practical advice on email marketing and customer retention for DTC and e-commerce brands, including lifecycle flows, audience segmentation, conversational email copy, and seasonal campaigns.
Faizan Ahmad is a Shopify developer who works on checkout and storefront customization, theme performance, accessibility, and conversion improvements. Their posts also discuss using AI to speed up development without replacing developers’ architectural and user-experience decisions.
Kathie Feng works on growth strategy and paid media. Feng's posts focus on helping businesses clarify their product, market, pricing, and target customers before scaling advertising.
Viktor Donner works in recruitment and talent acquisition. Donner's LinkedIn posts explain a candidate-centred approach Donner calls “candidate sales,” focused on presenting job opportunities clearly and treating applicants with respect.
Marco Felicio works on search visibility and digital growth, including SEO and generative engine optimization for website migrations. His posts describe Leftfield’s work with migration partners to protect organic visibility and improve how businesses are found.
Sebastian Novinsek builds Influee, a platform for brands and agencies to find creators and produce user-generated content (UGC). Novinsek's work focuses on using creator content to test and scale paid social advertising.
Gabriel Wolff works in e-commerce and direct-to-consumer marketing. Wolff's posts discuss building integrated marketing teams and growing sales through TikTok Shop and affiliate creators.
Jack Turner is a fractional ecommerce operator and consultant who helps fashion and streetwear brands improve digital trading, conversion, and agency performance. Turner says the work includes diagnosing ecommerce operations, setting a rolling strategy, and managing agencies and trading decisions.
Sobia Irum works on WordPress websites, SEO, and business automation, including systems that connect website forms to customer-management tools.
Joanna Wallace works in paid media for direct-to-consumer ecommerce, with a focus on creative strategy, video editing, and creator and affiliate partnerships. She also describes doing recruiting work.
Akaash Joshi shares practical marketing ideas for e-commerce brands, including how to improve landing-page conversion, average order value, and advertising creative. Joshi's posts also cover content marketing and SEO.
Moez Seraly is the founder and CEO of Perfect Cellar, a wine e-commerce business. Seraly's work focuses on making wine easier and more enjoyable to buy, using technology and AI to improve customer experience and business operations.
Rivkie Lieberman is the founder and creative director of Motif Studio, a brand and web agency. Their work includes branding, website strategy, copy, and design, with a focus on B2B and high-ticket ecommerce.
Davy Laudet works in user-generated content (UGC) and influencer marketing at Flowbox, sharing advice on how eCommerce brands can create, place, and measure creator and customer content.
Zachary Katzenstein is a co-founder of Convert Ops, an omni-channel marketing agency. Katzenstein's work focuses on helping brands grow through Amazon and other marketplaces, paid media, and e-commerce strategy.
Josh Warwick builds Wassist, a service that uses AI agents on WhatsApp to help e-commerce brands guide customers through product discovery, checkout, support and returns.
Leon Lewis is a CPG ecommerce operator and adviser whose work focuses on helping consumer brands grow online, including on Amazon. Lewis says they spent more than a decade in the music industry, later led growth at Health Warrior, and founded Daybreak Growth Partners, which worked with independent CPG brands. Lewis has since stepped back from operating Daybreak and says they are developing something new in CPG.
Richard Newton writes about helping ecommerce brands grow organic search revenue by making product and collection pages clearer and more useful to shoppers.
Dario Zannoni shares practical analysis of Google Ads and Meta Ads, including ecommerce campaigns, lead generation, conversion tracking, and ways to improve lead quality.
Hamza Aslam is a performance marketer who works on Meta Ads for e-commerce brands, with a particular focus on fashion businesses. The posts discuss diagnosing campaign problems, testing and scaling ads, and connecting ad conversations to sales.
Daniel Oliveira writes about improving e-commerce conversion for small businesses and about product management, including how teams use AI-generated prototypes. Oliveira is building Review My Ecom, a tool intended to help early-stage online merchants identify and fix barriers to sales.
Haider Ali shares practical guidance on Amazon marketplace research, seller growth, and ecommerce tools. Their posts cover competitor and listing analysis, Amazon growth case studies, and AI-assisted research.
Emilis Karvelis is a creative strategist for e-commerce brands, focused on developing advertising that speaks to customer needs and improves ad performance. They also share advice on building a creative-strategy career.
Navneet Kaur shares practical marketing advice for founders and aspiring marketers, including guidance on lead generation, marketing careers, campaign ideas and building a marketing function.
Alejandra Salomon works in ecommerce retention, helping brands understand why customers return or leave and when the problem calls for more than email or SMS campaigns.
Donovan Brown works on web development for small businesses, including Shopify projects, e-commerce payment setup, and website content management. Their posts also show a focus on explaining technical work clearly to non-technical clients and project partners.
Umar Faizan works in ecommerce marketing and describes Growth Winner LLC as a full-funnel ecommerce growth agency. Faizan's posts focus on customer behavior, acquisition costs, and building repeat purchases through clearer marketing.
Will O’Brien writes about ecommerce marketing measurement, including attribution, incrementality and AI-driven product discovery. O’Brien’s posts also cover early-career recruiting and how employers reach students.
Jonathan Gladbach works with ecommerce clients and writes about Shopify, AI automation, and the tradeoffs businesses face when adopting new technology.
Alex Beyer is a cofounder of Sourcerie, a platform that automates consumer research and product testing for Shopify brands.
Vinod Kumar writes about how AI is changing ecommerce discovery and merchandising. Kumar's work includes auditing how AI tools surface brands and examining how shopper agents should guide product discovery.
Joshua Graham is a business owner and marketer who manages paid media for brands. Graham's posts focus on making acquisition and retention decisions using customer value and net profit, not revenue or ad-platform metrics alone.
Felix Tseitlin writes about AI-driven shopping and agentic commerce. Their posts describe building a commerce platform at Rezolve AI, where AI agents help people find and buy products.
Eduardo Alcaraz works in enterprise technology and e-commerce, helping large clients connect business strategy with technology projects. Alcaraz's sales framework starts with researching a company, mapping its needs and stakeholders, and building a phased roadmap before discussing solutions.
Dani Goldman writes about how consumer-goods companies can use AI, data, and supply-chain planning, and how shopping and commerce differ across markets such as the U.S. and Brazil.
Karl Simpson works in ecommerce, with a focus on Amazon, product data, merchandising, and the processes that help businesses manage product catalogues and prepare for AI-driven shopping.
Sanawish Khan works in B2B marketing, including LinkedIn lead generation and warm outreach. Their posts also cover e-commerce advertising and creative testing.
Gary Feuerstein works on customer retention and identity resolution for Shopify merchants through SessionFlow. His posts explain how stores can better recognize returning shoppers, connect visits with past orders and carts, and make customer account pages more useful.
Tamir Eden works on agentic commerce: preparing ecommerce product catalogs and data for AI shopping agents. Posts describe building AgentIQ at 40rty and studying how product information affects agent-driven shopping.
Victor Adolph shares practical advice on growing eCommerce brands, including how to plan paid-media spending, build product bundles, and measure email performance.
Daniel Silva shares practical advice on Shopify ecommerce, including product collections, store search, point-of-sale systems, and traffic acquisition. Their posts focus on helping merchants improve product discovery and store performance.
Kristin Marley Patrick works in public education and co-runs Orangily, a non-alcoholic beverage retailer. They share practical lessons on Shopify, customer education, small-business operations, and using AI with human oversight.
Jason Zollan works on retail media at Constructor, focusing on how retailers can use search and product discovery to make sponsored products more relevant to shoppers.
Abhijit Sarkar works on performance marketing for D2C brands, using paid ads, creative testing, and customer-retention campaigns to support growth and measure business efficiency.
Anna C. is a digital commerce and growth leader at CLEARSTEM. Her work spans ecommerce, paid media, customer retention, and social commerce, with a focus on connecting channels and improving the customer journey.
Bivas Kumar Roy helps businesses and agencies make their website, advertising, and analytics data more reliable. Their work focuses on conversion tracking and audits across GA4, Google Ads, Meta Pixel and CAPI, Google Tag Manager, and Consent Mode.
Kendall Shaw works on ecommerce growth, including whitelisted advertising, profitability metrics, and organic TikTok Shop sales. Shaw shares lessons from building consumer brands and practical guidance for online sellers.
Luke Raben shares practical perspectives on DTC ecommerce growth, including how to measure profit after acquisition costs and use varied ad creative to reach new customers.
Amy Cooper advises ecommerce brands on fulfillment and supply-chain operations, including 3PL relationships, peak-season planning, shipping costs, and customer delivery expectations.
Himanshu H. Parmar shares practical guidance on choosing and building business websites and e-commerce systems, including when to use platforms such as Shopify or WordPress and when custom development may be worthwhile.
Awais Nabi creates practical advice and AI tools for Shopify brands, focusing on email marketing, customer retention, and improving the customer experience.
Farah A. writes about Salesforce administration and automation, consulting delivery, and how businesses can build more reliable workflows. The posts also discuss data protection and SOC 2 readiness.
Fazal Mahmood works on Shopify stores at Xylo Solutions, an agency Mahmood identifies as a Shopify Partner. His posts show a focus on redesigning storefronts and making product pages easier for shoppers to understand and use.
Domenick S. shares practical lessons from growing EBOOST through Shopify and Amazon, including customer acquisition, retention, product offers, and sales outreach.
Hichem Bennaceur is an analytics and conversion-rate optimization consultant who helps DTC brands, SaaS companies, and agencies understand customer behavior and improve their websites. Bennaceur's work combines customer-journey research, analytics, and AI-assisted tools.
Jan Schenker Nambiar creates LinkedIn content about business and technology trends, including AI and retail, and shares practical advice on hiring and workplace communication. The posts also include personal reflections on success and faith.
Muhammad Affan works on WordPress and Shopify websites, with a focus on improving conversion through clearer website copy, simpler navigation, and less demanding checkout flows.
Sean Scogin works with direct-to-consumer brands on marketing strategy, customer research, and developing distinct ideas for advertising. They built BrightCircle, which helps brands find underused customer segments and messaging for their ads.
Salman Baig works on paid social creative strategy for DTC ecommerce brands, developing ads that match different customer awareness stages and testing creative before increasing spend.
Jason McCormick writes about DTC marketing, with a focus on email retention, customer journeys and using AI in marketing activities. His posts discuss practical tactics such as timing replenishment emails and tailoring winback messages to lapsed customers.
Allison Sculley works in merchant success at ShipBob, partnering with ecommerce brands on fulfillment, logistics, growth, and customer retention. Their posts describe coordinating teams across operations and sales, supporting B2B fulfillment, and helping merchants scale.
AQIB M. shares practical advice on TikTok Shop operations and marketing, including seller compliance, store tools, creator content, and growth strategy.
Jeronimo Canale works with consumer brands on ecommerce marketing and creative production. Canale's posts focus on improving ad offers, understanding competitors, and using virtual product visuals to make campaign assets faster to produce.
Sarandha Parmar works in e-commerce, with experience in merchandising, buying, and logistics. Their posts focus on practical ways to improve online shopping, including checkout technology, customer-facing error messages, app experience, and reducing returns.
Bogdan Birtom shares practical advice and commentary on email marketing, customer retention, and Klaviyo for ecommerce businesses. Birtom's posts cover lifecycle messaging, subscription emails, customer-service alerts, and changes to marketing software.
Greg Zakowicz writes and speaks about ecommerce marketing, including post-purchase email and retail trends such as agentic commerce.
Josh Gregory shares advice on scaling ecommerce advertising profitably, with a focus on Google and Meta Ads, campaign structure, creative testing, tracking, and the foundations behind reliable growth.
Erica La Sala is a beauty-industry reporter whose work examines how brands sell and grow, including the economics of direct-to-consumer businesses, Amazon and TikTok Shop.
Ali Mirzaei works on TikTok Shop growth and operations at Dimension Studios, including creator affiliate programs, shop performance, and systems for managing brands on the platform.
Mohsin Nisar M. writes about ecommerce SEO and AI search visibility, with a focus on optimizing product pages and helping brands become more useful answers and recommendations in search.
Paul Grieselhuber works with direct-to-consumer ecommerce brands on conversion rate optimization and growth. Grieselhuber's posts discuss diagnosing checkout performance, using customer reviews to improve landing-page copy, and checking unit economics before adding acquisition channels.
Thalita Oliveira advises brands on entering and growing in Brazil, with a focus on TikTok Shop, social commerce, creator and affiliate programs, and go-to-market planning.
Diana Nekrasova is the founder of SciGrowth, a marketing agency that helps Shopify brands grow through paid advertising, Klaviyo CRM automation, and data-informed strategy.
Muhammad Umar Saeed Chishty shares advice for ecommerce brands on AI and search visibility, customer retention, discounts, and measuring paid advertising against business results.
Brendan Ducie shares practical commentary on ecommerce, digital marketing, and selling through Amazon, including how online retail differs from traditional retail.
Christopher Reid helps business owners and teams put AI to work in everyday business tasks. His LinkedIn posts explain practical uses and risks of tools such as Claude and ChatGPT, and he offers hands-on workshops built around teams’ own workflows and documents.
Barbara Cavness shares practical perspectives on B2B and digital marketing, including SEO, paid media, and account-based marketing (ABM).
Marko Stupar shares practical advice on growing DTC e-commerce brands, especially through TikTok Shop, paid media, creator affiliates and retail expansion. Posts also describe Perform Digital Media as a team that runs TikTok Shop for DTC brands.
Logan England shares practical advice for DTC eCommerce brands on paid-media performance, customer retention and lifetime value, and Black Friday planning.
Zak Cassady-Dorion works in DTC ecommerce marketing, with a focus on retention and planning for Black Friday and Cyber Monday. Zak also speaks and hosts the DTC Revenue Rocket podcast.
Tahir Iqbal runs MT Digital Marketing Agency and shares practical advice on digital marketing, Shopify store conversion, email marketing, and AI-powered marketing automation. They have also described building an e-commerce brand for the UAE market.
Miguel Pinilla writes about supply chain systems, warehouse execution, e-commerce fulfillment, and automation. They co-authored The Warehouse Revolution and have described building Arda, a platform for manufacturing and material-handling operations.
Harry Lewington is the founder of LFS, providing fractional finance management for startup and scale-up eCommerce and FMCG brands. The work includes running finance functions and helping founders use financial information to make business decisions.
Rakesh Verma builds websites, custom software, and automations for businesses. Verma's posts focus on helping founders improve the systems behind their growth, including e-commerce, education platforms, and AI-powered business operations.
Di Lyngholm is a retail e-commerce product and growth leader focused on personalization. Lyngholm says they joined Malachyte as VP of Product and Growth after a decade working across brand, web experience, CRM, and operations at FUN.com and HalloweenCostumes.com.
Ehsan Ellahi is building an agency focused on e-commerce and TikTok Shop management. Ellahi's posts discuss using creator content, affiliate marketing, and product demonstrations to help brands test what drives customer interest and sales.
Pratyush Saxena writes about AI, e-commerce, and marketplace integrations. In Saxena's posts, they present Plumbed’s work building and maintaining integrations between business systems such as ERP, CRM, marketplaces, and logistics platforms.
Erik Hettinga works on ecommerce SEO and data infrastructure at Cook and Pan, a cookware brand. Their posts describe using Shopify and other business data to improve search and sales analysis, and building AI tools that let teams ask questions across those data sources.
Keyan Bazargan advises e-commerce brands on parcel shipping and fulfillment, including carrier selection, shipping costs, and delivery data.
Giovanni Rodriguez works in e-commerce business development and writes and consults on marketing for industrial technology companies. Their posts focus on making business messaging more specific to buyers and explaining how marketing can address real customer problems.
Davide Rizzoli works in ecommerce, sharing practical advice on product launches, email marketing, Black Friday planning and profitability for online brands.
Ujla Shakoor shares practical advice on improving Meta Ads for DTC and ecommerce brands, with a focus on creative testing, offers, customer journeys, and scaling.
Richard Wyatt shares practical ecommerce advertising advice, especially on Google Shopping, Performance Max and product-feed strategy. The examples show how to separate low-traffic products into Shopping campaigns and use Onefeed labels and tracking data to assess performance.
Humayun Khalid shares practical guidance on ecommerce platforms, including Shopify and Magento upgrades, migration risks, outages, and AI-driven product discovery. Khalid's posts also describe compatibility audits and migration checklists used at Kiwi Commerce.
Claire Gatenby works with brands on Shopify ecommerce, including store design, accessibility, customer retention, and wholesale setup.
Brandon V. is a creative director who works on ecommerce websites and stores. Their posts discuss improving product and collection pages, building distinctive brand experiences, and helping ecommerce brands think about visibility in AI search.
Amy Leffingwell advises ecommerce and CPG brands on TikTok Shop and creator commerce, with a focus on testing demand, measuring cross-channel impact, and improving contribution margin.
Kyle Cioffi works in content marketing and creative strategy, with a recent focus on helping e-commerce and direct-to-consumer brands test and improve performance advertising. Their posts also discuss building audience engagement and creating fewer, more useful pieces of content.
Noah Haynes shares practical advice on email marketing and customer retention for ecommerce brands, including segmentation, deliverability, campaign strategy, and reducing unnecessary email-platform costs.
Gavin Trippe writes about how Shopify brands measure marketing performance, forecast revenue, and decide where to spend across media channels.
Greg Weyman is the founder of MarketThrive, a company that helps product marketers create reusable digital product assets for images, video, ecommerce, and other marketing needs. Weyman's posts focus on replacing one-off production projects with a repeatable way to produce product content.
Sehar Abbas shares digital marketing advice for e-commerce brands, including paid-ad testing, social media content and organic growth.
Andries Ohneisser writes about using AI and design systems to create and scale brand visuals, especially product imagery for consumer businesses. Their posts also cover how companies can choose AI models based on cost and task.
Waleed Bin Wasim is a creative strategist who shares advice on Meta ads for ecommerce and DTC brands. Wasim's work focuses on how buyer beliefs, objections, ad creative and funnel stages affect performance.
Nazmul Hassan Joy works on Shopify store design and customization, with a focus on making products easier to find and buy. They also discuss Meta Ads strategy, including testing new creative and scaling campaigns that meet a business’s targets.
David Wauters shares practical advice for Shopify store operators on improving storefront conversion, organizing product collections, and making decisions about AI and store technology.
Nick Bond is a beauty and wellness ecommerce growth leader and co-founder of Flora Mirabilis. Their work includes testing paid-media and email strategies and improving online stores to help customers understand products and buy with more confidence.
Joe Pizarro works on product data and AI-powered commerce. Their posts describe building FeedZip.ai to help brands validate product data for agentic commerce, and developing Kato to assess supplement products using formulation, evidence, and safety context.
Matt Sandham works on ecommerce growth and Shopify store strategy with bspoq, an ecommerce and marketing agency. His posts discuss improving store performance through traffic, conversion, average order value and repeat purchases, as well as evaluating new commerce channels.
Tom Shivers works on SEO and ecommerce growth, diagnosing problems such as technical issues, mismatched content, and weak conversion paths. Shivers's posts also explain how ecommerce businesses can prepare for AI-led shopping.
Josh Hedges started beHuman, a creative business working with direct-to-consumer brands on performance advertising. Hedges's posts describe its approach as using customer insight and varied creative to learn why ads work, and say the business is expanding into live commerce for UK clients.
Shahria Naz works on email marketing and e-commerce websites. Their posts describe building Klaviyo email and SMS flows, campaigns, segmentation and signup forms, as well as designing WordPress and WooCommerce stores.
Alex Khmurets writes about CPG, retail media, e-commerce, and agentic commerce, and shares practical lessons on product management.
Sylvain Bailly writes about e-commerce technology, including AI shopping assistants, retail media, and ways to help shoppers make confident purchases. In a LinkedIn post, Bailly says they work at iAdvize, which builds AI shopping assistants for retailers and brands.
Sudharshan Inbaraj runs Meta Ads campaigns for e-commerce businesses, sharing campaign results and discussing creative testing, targeting, and optimization. They have also explored AI tools for producing video ads.
Ashwin Gogawale shares practical advice on scaling Meta Ads for ecommerce, including campaign structure, customer acquisition, and ad-performance measurement.
Yaqub Hosseini writes about how wholesalers and distributors can make B2B e-commerce easier to use, from online ordering and customer portals to product discovery, sales workflows, and AI.
Emmanuel Oladapo writes about paid media, media buying and e-commerce marketing, with a focus on improving advertising, testing creative and fixing the customer experience after the click.
Keir Whitaker organizes Craft & Work, a small-format event series for soloists, founders, and leaders building businesses in and around the Shopify ecosystem. The events use short talks and conversation to explore the business side of that work.
Jeff Kline shares perspectives on e-commerce operations, fulfillment, and supply chains, and connects brands and operators with the ShipBob team.
Liam J.E Gerada writes about ecommerce payments and how online stores can serve software agents that shop for people. His posts cover payment costs, subscription billing and checkout systems, and describe Krepling Pay as work on payments infrastructure for ecommerce.
Stefan Carrington works on B2B eCommerce marketing, including paid-search targeting and ways to use event data to support advertising and sales follow-up. Carrington's posts also explore using postcode and property data to find locations associated with stronger Google Ads customers.
Shashank Kakade creates conversion-focused video sales letter ads and paid-social creative to help e-commerce and wellness businesses grow.
Ali Hamza shares advice and case examples on Meta advertising, ecommerce and lead generation, focusing on improving offers, tracking and campaign performance. They also promote website and marketing services that combine web design, lead capture and follow-up.
Tanner Rankin shares advice on e-commerce brand strategy, including how to keep messaging consistent across channels and how to assess channel profitability using contribution margin rather than return on ad spend alone.
Sarmin Sultana works on Shopify store design and development, with a focus on making shopping journeys clearer and easier for customers. Examples include improving product information, navigation, calls to action, and trust signals.
Matthew Montez shares practical marketing advice on connecting SEO, paid ads, tracking, and CRM follow-up to revenue. Matthew Montez's posts also promote MBC Group’s integrated marketing services and AI-assisted marketing for ecommerce brands.
Ann Hooper is an accountant who helps online and e-commerce businesses organize their bookkeeping, understand their financial results, and use those numbers to plan for growth.
Abraham Buchinger shares practical advice for ecommerce brands on email deliverability, conversion testing, customer segmentation, and reducing reliance on Amazon and other sales platforms.
Delamon Rego shares practical advice on growing direct-to-consumer brands, with a focus on paid advertising, creative testing, attribution, and measuring whether ad spend drives incremental revenue.
Andre Marciniak works on Shopify Plus ecommerce builds and Shopify POS rollouts, connecting online and in-store systems for retail and wholesale businesses. Posts also discuss conversion-rate optimization and how commerce infrastructure affects marketing performance.
Paul Fredrich works on subscription-commerce products at Ordergroove, with a focus on headless customer experiences, subscriber retention, and enterprise platform migrations.
Jesus Morales shares practical guidance on ecommerce operations, especially inventory management, demand planning, and supply chains for direct-to-consumer brands. Morales's posts also cover broader operations topics such as capacity, quality, and scaling processes.
Joe Hides is a co-founder of Affluent.co, an advertising agency. Hides's work focuses on performance advertising and creative strategy for direct-to-consumer brands, including diagnosing ad fatigue and growth constraints.
Andrew McComb works in ecommerce, with a focus on Shopify store performance, conversion, and growth. McComb's posts discuss improving site speed and customer journeys, and he announced joining Shopify as a Senior Solutions Engineer in Professional Services & Growth Services.
Mey Nenadic writes about e-commerce, customer experience, and practical uses of AI. Their posts show how customer reviews can reveal business problems and how AI tools may help shoppers find products and commerce teams analyze data.
Clayton Bates works on Shopify and ecommerce websites, focusing on design and conversion: turning store visits into customers. Bates also shares advice on Shopify apps and themes, and website improvements.
Terri Holley is a UGC creator and creative strategist who makes short-form brand content and helps businesses develop performance-focused creative, including creator sourcing, briefs, and scripts.
Slavisa Bogdanovic is a copywriter who writes sales-focused ads and campaigns for agency clients and direct-to-consumer brands. The posts emphasize understanding customers and matching ad messages to landing pages.
Rafi Ganz shares practical commentary on ecommerce finance and accounting, including customs valuation, bookkeeping, and fractional CFO services.
Frederick Lansky is a fractional CMO who focuses on ecommerce growth, conversion improvements, and measuring marketing by its effect on sales. Lansky's posts discuss practical fixes such as checkout speed, email flows, and tracking whether advertising leads to transactions.
Joshua Uebergang is an ecommerce marketer focused on Shopify and search marketing. Joshua shares practical advice and case studies on paid search, brand growth, and running an agency.
Muhammad Rukn E Alam shares practical advice on growing TikTok Shop businesses, with a focus on affiliate creators, profit margins, creative testing, and the operations needed to handle more sales.
Daisy Lyons is a B2B marketer who writes about building credibility, partnerships, and coordinated marketing, and shares experience with business events and retail technology.
Yukta Debnath shares marketing analysis and practical advice on DTC jewelry advertising, especially paid-social creative, ad performance, and ecommerce conversion. Their posts draw on comparisons of jewelry ads and offer ideas brands can test, from product-on-hand imagery to customer signals on product pages.
Imroz Khan works with e-commerce brands on TikTok Shop growth and operations, including creator and affiliate programs, fulfillment, and automation. Their posts also discuss product positioning and retail strategy.
Nikhil Garg builds software for warranty management and e-commerce. Garg's work includes CodeWarranty, a platform for manufacturers to manage warranty claims and data, and Shopify app development.
Doreen Gaturu provides virtual-assistant support for e-commerce operations and customer service, including order and inventory management, product listings, and customer inquiries. Their LinkedIn posts also discuss lead generation, cold-email outreach, and CRM follow-up.
Steph Alexander works in healthcare and pharmaceutical media strategy at Butler/Till, with a focus on direct-to-consumer marketing and point-of-care experiences. Their posts discuss patient experience, personalization, behavioral data, and how healthcare advertising can respond to changing conditions.
Nicolò Pauletto is an e-commerce performance marketer who works on paid advertising and growth for direct-to-consumer brands. Pauletto's posts focus on Meta ad creative, audience setup, and ways to scale campaigns.
Kainan Pires works on performance marketing for consumer packaged goods brands, connecting paid media, landing pages, email campaigns, and repeat-purchase strategy. Their posts focus on improving conversion and measuring which sales marketing actually drives.
Nicole Livermore works across growth marketing, brand strategy, ecommerce, lifecycle marketing, and creative strategy, connecting customer insight with marketing performance to help businesses improve discovery, sales, and customer engagement.
Eric Hangartner works with Joyryde, an ecommerce email-marketing agency, helping brands improve email strategy, automations, design, lead capture, and SMS. The posts also discuss Klaviyo migrations and email segmentation.
Joseph Anderson is the founder of Connex Ecommerce, where Anderson helps ecommerce businesses automate workflows and reduce manual work connecting sales, shipping, accounting, and ERP systems.
Umer Javed advises e-commerce brands on launching and growing TikTok Shop businesses, with a focus on creator partnerships, content, and the operations needed to turn sales spikes into repeatable growth.
Srujan Suman K shares advice for ecommerce brands on improving product pages, website conversion, and brand communication. Their posts also draw on lessons from starting an ecommerce business.
Kevin Dees shares practical advice on business technology, marketing and AI-assisted custom software. The posts discuss custom development and tool choices for Shopify clients, alongside guidance on LinkedIn and business attention.
Muhammad Salman Arshad is a digital marketer and agency owner who shares advice on paid advertising, e-commerce growth, and finding clients through LinkedIn.
Mark Tran shares practical advice on improving Google and Meta ads for ecommerce brands, with a focus on finding new customers and reducing wasted spend.
Raphy Feolino is a lifecycle marketer whose work includes email and SMS journeys, loyalty programs, customer retention, and coaching marketing teams.
Md Moktadir Hossain shares advice on improving Shopify landing and product pages, with a focus on clear layouts, customer trust, mobile usability, and helping visitors make a purchase.
Michal Windorpski runs Bass Media Group, a UK web agency working on ecommerce sites, including Shopify and WordPress builds, custom web architecture, and systems automation.
Grace Eva creates practical guides for marketers and ecommerce brands on using AI to make UGC-style video ads, from scripts and AI presenters to product visuals and creative testing.
Shane Anglade is the founder of Anglade Advisory and a fractional CFO who helps beauty, fashion, and CPG businesses improve profitability as they grow. Their advice focuses on practical decisions about cash flow, pricing, wholesale margins, and advertising costs.
Dhaivat Adhyaru writes about B2B technology and strategy, connecting developments in ecommerce marketplaces, AI infrastructure, and digital advertising to practical decisions for business and technical leaders.
Md. Jony Hassain shares guidance on web application security and penetration testing, with a focus on risks to SaaS, startup, and e-commerce businesses.
Sana Adnan Zaidi works in digital marketing, e-commerce analysis and content strategy. Their posts also show hands-on community management, including leading the Karachi Thrift Store Facebook group, and advice on advertising and search visibility.
Kelvin Paul Ngbede is a copywriter who has moved into creative strategy. Ngbede shares practical ways to evaluate DTC ads, from identifying the customer and the reason to believe a claim to checking whether attention leads to purchases and profitable acquisition.
Holden Glass writes direct-response advertising and conversion copy, including user-generated-content scripts, landing pages, and lead-capture messaging. Their posts discuss work for DTC brands, software and cybersecurity companies, and information-product businesses.
Lexi Williams is a direct-response copywriter and creative strategist. Williams helps DTC wellness and supplement brands use customer research to develop and test Meta ads, funnels, and email.
Shubham Shukla creates LinkedIn content about eCommerce website design, SEO, mobile shopping, and checkout experiences.
Elle McCann helps Shopify store owners improve product pages, conversion, and customer retention through store audits, marketing advice, and practical workshops.
George Filios shares marketing advice for e-commerce and direct-to-consumer brands, including creator videos, customer testimonials, seasonal promotions, and digital marketing.
Soufya Gana shares practical advice on prioritising digital product work, keeping backlogs focused, and using e-commerce data to understand performance and make better decisions.
Samuel Adeitan shares practical advice on digital and performance marketing, including paid ads, ecommerce website choices, lead quality, attribution, and the data systems that connect ad platforms with CRM and sales outcomes.
Ali Chaudhary shares practical guidance on Meta Ads for ecommerce, including campaign diagnosis, creative and audience decisions, customer acquisition, and measuring profitability beyond ROAS.
Shahbaz Akbar shares practical advice for brands growing on TikTok Shop, including how to create product demand, test creator content, and turn attention into profitable sales.
Syeda Nida Shakeel is a copywriter specializing in ecommerce skincare and beauty. Their posts describe researching customer needs and product positioning, then using clear, prioritized copy for product pages, emails, ads, and other marketing.
James Dickson shares practical advice for DTC ecommerce brands on paid-ad testing, conversion, and email retention, and offers free store teardowns.
Rafael Valero designs brand identities, content direction, and Shopify ecommerce experiences. Valero’s project work includes translating a brand’s heritage and sourcing story into a clear online experience, including wholesale sections.
Alex Rybakov works on AI-enabled creative for consumer brands, with a focus on testing: deciding what to make, what to measure, and what each result should change next.
Hayan Khan is a conversion-rate optimization designer who shares advice on improving Shopify stores. The posts focus on making product pages and store navigation answer shoppers’ questions and build confidence to buy.
Mahi Uddin Ahmed builds websites and online stores for small businesses, including on Shopify and WordPress/WooCommerce. Their posts draw on running the Shopify store MYNAH MART and focus on practical choices such as mobile checkout, payments, site speed, and store management.
Jakob Strehlow is the founder and managing director of Strehlow Media, a performance-marketing agency. Strehlow works on paid social advertising, including Meta campaigns for lead generation, e-commerce and recruiting.
Alex Chan is a Singapore-based marketer associated with Omni Digital. The posts focus on paid advertising and creative strategy, including testing ads, finding qualified leads, and helping businesses grow.
Mansi Rana is a digital marketing professional who shares practical advice on growing D2C and ecommerce businesses, including performance marketing, conversion optimization, and brand strategy.
Chris Harris advises DTC ecommerce brands on retention and lifecycle marketing, connecting customer data, email and SMS, personalization, and measurement to improve growth and repeat business.
Nick Ward is a co-founder of Moodi, a New Zealand consumer brand. Ward shares practical lessons from growing the business, especially on operations, supply chains, forecasting, retail and building a customer community.
Okasha Sammer works on SEO and copywriting, with a focus on helping home-service businesses attract local customers through search. Sammer’s posts discuss Google Business Profile improvements, contractor websites, and ways to turn visibility into customer calls.
Cameron Bottura runs The Ad Lounge, an agency focused on paid search and paid social for ecommerce brands. Bottura's work also includes consulting on advertising strategy and profitability.
Hasnat Ali shares practical advice on Meta and Google advertising, using examples from Pakistani ecommerce to explain campaign measurement, customer research, and growth.
Michael Mulraney works in performance marketing and creative strategy, helping ecommerce brands use paid advertising and creative testing to support growth.
Jenny Gonzalez works on affiliate and partner marketing, helping businesses recruit partners, track performance, and build programs with clear attribution, payout rules, and retention goals.
Sebastian Nelson is the CEO of Cruva, a software business focused on TikTok Shop affiliate programs. Nelson shares practical advice on finding and supporting creators, measuring sales, and managing the inventory and operations needed to grow through TikTok Shop.
Sushil Barwal creates practical LinkedIn content about integrating AI automation with business systems, and improving eCommerce architecture and performance.
Andrii Daniv works on paid media and SEO, with a focus on improving Google Ads campaigns, conversion tracking, and ecommerce performance. Their posts also discuss practical ways to use AI in marketing.
Janine Huizeling works in the beauty supply chain, buying and selling branded beauty products worldwide. Her LinkedIn posts analyze market trends, ecommerce, fragrance, skincare, and opportunities for beauty brands and distributors in different regions.
Will Shonn works with Bea Social, helping consumer brands run and grow TikTok Shop through affiliates, creators, LIVE selling, content and paid media. Shonn also shares lessons from operating Bezzie, an e-commerce brand built around TikTok Shop.
Vincenzo Toscano is the founder and CEO of Ecomcy, sharing advice and conversations about growing e-commerce brands on Amazon and other marketplaces.
Ibraheem Hamzat shares practical analysis of Shopify and ecommerce growth, focusing on how customer journeys, conversion, post-purchase experience, and retention work together to create revenue.
Brennan Tobin works in DTC acquisition marketing and runs a TikTok Shop agency. The posts describe building creator affiliate programs for ecommerce brands and turning creator videos into ads for other channels.
Sean W. is a founder and business adviser who shares practical lessons on pricing, e-commerce operations, and building a sales pipeline through LinkedIn content. Sean also builds SparkVox, a tool for turning calls into LinkedIn content and managing the workflow through CRM follow-up.
Adolphus Okwuchukwu is a direct-response creative strategist who works on DTC advertising and full-funnel storytelling. Okwuchukwu's LinkedIn posts describe strategies for testing customer beliefs, using customer pain points in ad copy, and reducing friction between ads and purchases.
Kirthi Kalyanam is a professor and marketing researcher who writes about retail strategy, sales channels, and technology in retail. Their posts use company examples—including Apple, Walmart, and Wayfair—to examine how retailers compete and adopt AI.
Ashlee Starr is a full-cycle sales professional and content creator who shares practical advice on prospecting, enterprise sales, and using AI in sales work.
Muhammad Noman is a creative strategist and copywriter who helps direct-to-consumer brands develop advertising concepts, video sales letters, and sales-page copy, then test and refine creative based on performance.
Gevorg Sargsyan writes about jewelry CAD, product rendering, e-commerce presentation, and the manufacturing and supply-chain decisions behind jewelry businesses.
Sukriti Soni creates LinkedIn content explaining ecommerce growth and D2C business decisions, including pricing, customer risk, and targeted marketing. Soni also describes doing go-to-market work for Alippo AI Cofounder.
Jacob Galajda works on Dupely, a shopping tool that compares product listings to identify duplicates and help shoppers find lower prices. Posts by Galajda also discuss data infrastructure, analytics, and using reliable data in AI projects.
Carla Acevey is a Latin American ecommerce and retail technology executive. Acevey joined Vambe as Chief Revenue Officer after leading digital commerce and omnichannel initiatives at Walmart México y Centroamérica, including marketplace and faster-delivery programs.
Kelly Breakstone Roth works on AI-powered supply-chain operations at Prysmic and publishes The Operators, an interview series about the people scaling consumer brands.
Martin Lostak works with direct-to-consumer brands on ad creative strategy and pricing. The posts describe researching customer needs, choosing distinct ad angles to test, and finding pricing changes that can improve margins.
Saidul Islam Sakib works on SEO fulfillment for agencies, including white-label delivery. The posts focus on helping agency owners manage client work, improve delivery systems, and grow without taking on every execution task themselves.
Sebastian Fuentes works on growth marketing for direct-to-consumer brands, with a focus on creative testing systems and email strategy. They also share training and advice for DTC business owners.
Oubai Hendi is an AI product and growth leader who builds products and growth systems for e-commerce and software businesses. Their posts cover using AI to create and publish marketing content, and connecting acquisition, activation, and retention into a growth engine.
Aminat Hammed shares practical advice on email marketing and customer retention for Shopify ecommerce brands, with a focus on using customer behavior to improve Klaviyo segments, automations, and follow-up.
Jitendra Kumar shares practical advice on website design, lead generation, and conversion optimization, with a focus on clear messaging, customer trust, and helping visitors take the next step.
Alden Wonnell works on Amazon and e-commerce marketplace growth at Adverio. Wonnell's posts discuss improving marketplace operations and profitability, expanding beyond Amazon, and building teams to support brand growth.
Kofoshi Olayinka is a creative strategist who develops advertising for direct-to-consumer and ecommerce brands, with a focus on customer desires, ad messaging, and creative performance.
Vanessa Van Hawkins builds and markets direct-to-consumer brands, with a focus in Hawkins's posts on e-commerce growth, conversion, packaging, and subscription retention. Hawkins describes working on Cell Theory Labs, a longevity supplement brand, across Shopify and Amazon.
Shubham A. is a paid-media marketer focused on helping DTC ecommerce brands grow through Meta advertising. Their advice covers ad creative, funnel messaging, offers, landing pages, and managing spend during peak sales periods.
Izaac Barratt shares practical Shopify performance advice, including ways to make online stores load faster by prioritising important page content and delaying less urgent scripts and apps.
Founder of Adbullet, a performance marketing agency. Gopal Verma writes about digital advertising, Indian e-commerce and B2B marketing, including how businesses can measure ad results and plan campaigns.
Trenton Drury works at Algolia and writes about ecommerce search and product discovery. Drury's LinkedIn posts explain how AI, useful product information, and thoughtful interface design can help shoppers find products and businesses improve their digital shopping experiences.
Fabian Gmeindl works on conversion optimization for online shops at DRIP. Gmeindl's work focuses on using A/B test results to help teams choose what to test, including through Apex by DRIP, a testing tool Gmeindl describes in posts.
Gala Pustova is CEO and co-founder of Catomize, where Pustova works on real-time e-commerce data infrastructure and its role in storefront performance and agentic commerce.
Alex Hadding shares advice on e-commerce growth, paid advertising, and email and SMS retention marketing. Their posts also promote Bolstered Media’s services, including retention strategy and email/SMS platform migrations.
Yunat Benjamin shares conversion-rate and retention advice for direct-to-consumer supplement brands, focusing on Shopify site audits, email flows, subscriptions, and faster ways to test changes.
Nazar Mysholivskyi writes about ecommerce and how brands can become easier for AI assistants to find and recommend. Recent posts focus on practical checks for product visibility, including product-feed details and category-specific searches.
Dan Jacobs shares email and SMS marketing advice for ecommerce businesses, including Klaviyo post-purchase flows, customer retention, and the Customer Hub.
Boh Tjarks works on Google Ads performance marketing for ecommerce, sharing advice on peak-season campaigns and explaining how a store’s conversion experience affects results from paid traffic.
Kujtim Hajredini works on e-commerce logistics in Kosovo, including NPOST courier and customs services and the INBOX parcel-locker network. Hajredini's posts also cover electric-vehicle importing and charging infrastructure.
Michael Callachan publishes Beyond the Basket, a free UK ecommerce newsletter that reports on retail and marketplace news and explains what it could mean for online sellers.
Asim Bawany writes and speaks about B2B ecommerce, especially how manufacturers and distributors should choose platforms based on their products, systems, teams, and customers. Bawany's posts also discuss complex commerce projects and operational automation.
Abu Bakar Siddique works on TikTok Shop growth for e-commerce brands, with a focus on creator-affiliate programs, product listings, and store operations.
Deloris Fisher writes about logistics and e-commerce technology, with a focus on fulfillment systems, software integrations, shipment visibility, and scaling operations.
Sophia Pashchenko is an independent paid-social and creative strategist who helps product brands plan and produce ad creative, organize testing, and find new angles for Meta and TikTok campaigns. She writes about using AI to speed up creative testing without replacing customer insight or strategy.
Justin Reed helps direct-to-consumer brands grow profitably through authentic advertising. Reed shares advice on testing ad creative, connecting ads to customer needs, and scaling Meta campaigns by building ads for specific customer segments.
Jim Schroën creates paid social video ads and creative strategy for direct-to-consumer brands. Their posts discuss UGC and direct-response ads, and using affiliate programs to test creators and find concepts before increasing ad spend.
Mareile Osthus works on customer experience in ecommerce. Through humii, Osthus helps retailers understand where online shopping journeys create friction, using feedback from online mystery shoppers and comparisons with other retailers.
Robert Nowell is a founder of Kopi AI, which makes AI tools for creating and improving marketing emails for Shopify and Klaviyo businesses.
Alessandro Desantis works on ecommerce at Nebulab, an agency that builds Shopify storefronts and custom systems for direct-to-consumer brands. Desantis's posts describe client projects, agency growth, and events for ecommerce operators.
Ken Nelson is a logistics technology professional who leads professional services at Shipium, focusing on implementation, team building, and customer experience.
Luke Bielby shares growth advice for direct-to-consumer brands, focusing on connecting marketing channels, customer data, and customer retention to support growth.
Eduardo Frias leads Professional Services at Shopify, helping merchants get onto the platform and solve complex commerce problems. Their LinkedIn posts also discuss AI search and enterprise commerce migrations, drawing on their experience as an enterprise CTO.
Maqsood Hussain works on conversion rate optimization and user experience for Shopify and e-commerce stores. Hussain's posts describe improving product pages, customer journeys, and checkout flows so more existing visitors become buyers.
Aman Jabeen works on Google Ads and eCommerce growth, with a focus on optimizing shopping campaigns, improving Merchant Center quality, and turning store visits into sales.
Shmuel Mischel is a DTC marketer focused on performance creative: developing and testing ads to drive customer acquisition. In a LinkedIn post, Mischel described moving from Head of Creative at Odyssey to Chief Marketing Officer at Luma Nutrition.
Shmaya Grossbaum is an e-commerce creative professional whose work includes Amazon product listings and 3D-rendered product images. Grossbaum built Level Up Listings and announced that the company was joining forces with House of AMZ.
Charley McDonnell writes about paid social and growth strategy for ecommerce brands, with a focus on Meta advertising, customer acquisition costs, lifetime value, attribution, and the operating systems needed to scale.
Luke Moriarty is the founder of Cool Hog, a UK snack business selling through ecommerce, TikTok Shop and wholesale. They share the work of building the brand and discuss founder-led marketing and ecommerce growth.
Meilech Biller works with e-commerce brands on email marketing, including Klaviyo campaigns, automated customer flows, and signup forms.
William K Balash writes about shipping and logistics strategy for e-commerce businesses, including how delivery decisions affect growth, customer experience, and profit margins.
Hamish McKay is a co-founder of Order Editing, a Shopify app for order editing, checkout and post-purchase upsells, and customer retention.
Chris Marrano runs Blue Water Marketing, which manages Meta and Google ads for ecommerce brands. Marrano also shares practical examples of using AI to analyze ad performance and create new advertising workflows.
Danna Rabin leads work on Yotpo’s reviews platform, focusing on how eCommerce brands can use shopper reviews and review data to build trust, improve product pages, and inform business decisions.
Jeremy Fenderson works on profitable growth for direct-to-consumer brands. Fenderson's posts describe experience in paid media, client partnerships, and go-to-market strategy, alongside work on analytics that helps teams spot when to scale campaigns or adapt to marketplace sales such as Amazon.
Natalie Ricardo is a content marketer who shares practical ideas on B2B content creation and repurposing, SEO and answer engine optimization, and AI’s role in content and ecommerce.
John Soriano creates short-form ad concepts and edits UGC footage for DTC brands. Their posts focus on testing different hooks, angles, and edits—often using existing footage—to help brands find creative variations for paid social ads.
Syed Anas works on TikTok Shop growth for ecommerce brands, with a focus on affiliate creator recruitment, performance, and product positioning. Their posts describe turning creator outreach into active content and sales, and shaping products into useful short-form video ideas.
Sébastien Cliche-Roy works on eCommerce events and digital marketing. The posts describe organizing the Journée eCommerce in Québec City, hosting a panel, and writing about eCommerce operations and online advertising.
Shuai Guan analyzes e-commerce and DTC business data, turning public market and website signals into practical insights for operators.
Jacques du Plessis works with Shopify merchants on Order Editing, helping them optimize accounts and upsell strategies. Their work also includes sharing product updates and creating case studies with merchants.
Lachezar Voynov shares paid-social and creative strategy for e-commerce brands, with a focus on scaling Meta ads through founder stories, creative testing, and subscription offers.
Lais Karvelis builds DTC ecommerce brands, with a focus on launching and growing a TikTok Shop-first brand. Their posts also discuss ecommerce profitability, content production, advertising, and the operational work behind growth.
Jade Beard-Stevens shares practical perspectives on e-commerce technology, including how AI could change product discovery and shopping.
Shekhar Kakade creates and edits video ads for e-commerce brands, with a focus on creative that captures attention and supports sales.
Martin Davies shares advice on Google Ads for ecommerce businesses, with a focus on campaign decisions and measuring profit after costs—not just revenue or ROAS. Davies has also developed an ecommerce profitability calculator.
Clivia Saracino writes about retail strategy for brands, with a focus on how direct-to-consumer, wholesale, and physical stores can work together to build a consistent brand. Saracino also discusses the difference between personalising an online experience and curating it with a distinct point of view.
Zeeshan Mukhtar works on Shopify store design and development, ecommerce management, social media marketing, and Meta and TikTok ads through ZEMAS Tech. Mukhtar's posts focus on making online stores more trustworthy and turning visits and attention into customers.
Asad Khan helps ecommerce brands improve Shopify stores and Meta ads, with an emphasis on understanding customers and building trust. Their posts cover ad hooks, customer psychology, store experience, and using AI for repetitive Shopify tasks.
Gabe Martini shares and explains Shippo’s shipping products, including analytics dashboards and AI-powered workflows for e-commerce merchants.
Ben Salomon works on SEO and answer-engine optimization at Yotpo. Salomon's LinkedIn posts discuss ecommerce loyalty programs and helping brands appear in AI-driven product searches.
Anthony Morgan works on conversion-rate optimization for ecommerce brands at Enavi. Their posts describe using customer research and testing to improve product pages, landing pages, and the wider buying journey—not simply adding generic conversion features.
Emily Clarkson shares practical advice on lifecycle marketing and ecommerce, including how brands can connect retention data with paid media, keep customer journeys current, and prepare for major shopping periods. Her posts discuss this work in connection with Tinuiti.
Fan Bi analyzes consumer brands and the forces behind their growth, from product positioning and marketing to financing, retail expansion, and company sales.
Gil David shares practical advice for direct-to-consumer ecommerce brands on paid advertising, marketing measurement and Shopify analytics, drawing on client examples and agency work.
Graeme Massey works on Mage Loyalty, a loyalty platform for Shopify brands. His posts describe building loyalty experiences for stores and sharing product updates and practical ideas about customer rewards and retention.
Ian Anderson co-founded Malachyte, which builds behavior-intelligence technology for ecommerce personalization. After nearly nine years at Spotify working on personalized experiences, Anderson is applying that experience to help retailers understand shoppers’ behavior in real time.
Jake Bjorseth works in creator marketing and social commerce. Through Return on Creators, Jake discusses helping brands use TikTok Shop and creator content to drive growth, while measuring whether that growth is profitable and brings in new customers.
Jared Parker is a growth marketer and co-founder of Watt, a company that turns difficult-to-use data into information usable by AI. He writes about startup growth, customer research, and advertising creative.
John O'Hearn helps consumer brands grow their online sales. His posts focus on improving Klaviyo email flows, encouraging repeat purchases, and automating marketing for coffee, tea, and spirits brands.
Ronak Shah shares practical lessons on growing direct-to-consumer brands, including ways to use AI for creator sourcing, customer retention, and other growth tasks. His posts draw on experience scaling Obvi past $100 million in revenue.
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