Larry Kim works on CustomersAI, which helps Shopify and Klaviyo brands identify website visitors and use identity data and AI to improve email audience targeting, deliverability, and retention marketing.
Evan Carroll shares DTC performance-marketing advice, including Meta advertising, creative testing, customer acquisition economics, and retention. His posts draw on campaign data and examples from consumer brands.
Ciaran Finn works in DTC e-commerce marketing, sharing advice on profitable paid advertising and building a stronger agency team. The posts cover Meta ads, marketing efficiency, hiring, and agency growth.
Abdo Mazloum shares practical e-commerce growth advice, focusing on paid-media performance, measurement, product data, and AI-driven product discovery.
Mark Mei runs Dahaus Digital, an e-commerce email marketing agency. Their posts focus on retention email: campaign planning, audience segmentation, deliverability, and the team processes used to serve online stores.
Michael Kleinmann advises DTC and subscription brands on practical operating problems, including customer retention, subscription add-ons, and warehouse costs. His work draws on his experience building Freshpair and hands-on work with client operations.
Andriy Boychuk writes about email and retention marketing for direct-to-consumer brands, with a focus on building customer relationships through owned channels and adapting to AI-driven shopping.
Miz is an email and customer-retention marketer. They write about helping brands improve email flows, personalization, and repeat purchases, drawing on their experience running an agency that worked with more than 100 direct-to-consumer brands.
Jade van Pelt is a marketing strategist focused on helping direct-to-consumer brands improve organic and paid content. Their posts explain how to build brand awareness, make founder-led content more distinctive, and adapt creative to the different goals of ads and organic channels.
Josh Tay works in DTC retention marketing, helping brands improve email and SMS programs while training the teams that run them. Tay's work emphasizes testing whether retention programs create incremental profit, rather than relying on channel-level best practices alone.
Tyler Stephens develops video ad creative for e-commerce brands, with a focus on showing customer problems and product value clearly.
Harry Molyneux shares advice and case studies on conversion-rate optimization for direct-to-consumer ecommerce brands, including how to improve product pages, checkout, and A/B testing.
Lolita Petrossov leads Evestar, an ecommerce marketing agency. Petrossov's posts describe using AI to expand the work the team can deliver and argue that brands benefit when one agency coordinates marketing across channels.
Tom Veysey is a founder at Perch who builds custom AI and automation systems for ecommerce businesses, including tools for tracking true profit and creating ad creative.
Sarah Burnett is a freelance creative strategist who helps direct-to-consumer brands plan paid social ads. Burnett's posts describe using customer research, performance data and competitor research to shape creative, and testing varied ideas with room for creative judgment.
Abdul Rafay works on Shopify stores for ecommerce brands, including store development and improvements to product pages, mobile experience, and the path from ad click to purchase.
Daniel Valencia Sartor works on customer acquisition for direct-to-consumer brands through Meta ads, with a focus on ad concepts, creative testing and reducing customer acquisition costs.
Chris Suglia shares practical advice on paid media and growth for direct-to-consumer brands, with a focus on Meta ads, campaign structure, creative, and profitable offers.
Muhammad Ahmad writes practical advice on email marketing and customer retention for DTC and e-commerce brands, including lifecycle flows, audience segmentation, conversational email copy, and seasonal campaigns.
Sebastian Novinsek builds Influee, a platform for brands and agencies to find creators and produce user-generated content (UGC). Novinsek's work focuses on using creator content to test and scale paid social advertising.
Joanna Wallace works in paid media for direct-to-consumer ecommerce, with a focus on creative strategy, video editing, and creator and affiliate partnerships. She also describes doing recruiting work.
Sara Rafiq is a media buyer and performance marketer who works on Meta advertising for eCommerce and direct-to-consumer brands, including ad strategy, creative testing, and campaign optimization.
Emilis Karvelis is a creative strategist for e-commerce brands, focused on developing advertising that speaks to customer needs and improves ad performance. They also share advice on building a creative-strategy career.
Umar Faizan works in ecommerce marketing and describes Growth Winner LLC as a full-funnel ecommerce growth agency. Faizan's posts focus on customer behavior, acquisition costs, and building repeat purchases through clearer marketing.
Sanawish Khan works in B2B marketing, including LinkedIn lead generation and warm outreach. Their posts also cover e-commerce advertising and creative testing.
Tamir Eden works on agentic commerce: preparing ecommerce product catalogs and data for AI shopping agents. Posts describe building AgentIQ at 40rty and studying how product information affects agent-driven shopping.
Victor Adolph shares practical advice on growing eCommerce brands, including how to plan paid-media spending, build product bundles, and measure email performance.
John Joe Smith shares WasteNot case studies about helping ecommerce brands reduce Meta ad spend reaching existing customers through better audience exclusions.
Hichem Bennaceur is an analytics and conversion-rate optimization consultant who helps DTC brands, SaaS companies, and agencies understand customer behavior and improve their websites. Bennaceur's work combines customer-journey research, analytics, and AI-assisted tools.
Diana Nekrasova is the founder of SciGrowth, a marketing agency that helps Shopify brands grow through paid advertising, Klaviyo CRM automation, and data-informed strategy.
Marko Stupar shares practical advice on growing DTC e-commerce brands, especially through TikTok Shop, paid media, creator affiliates and retail expansion. Posts also describe Perform Digital Media as a team that runs TikTok Shop for DTC brands.
Zak Cassady-Dorion works in DTC ecommerce marketing, with a focus on retention and planning for Black Friday and Cyber Monday. Zak also speaks and hosts the DTC Revenue Rocket podcast.
Ujla Shakoor shares practical advice on improving Meta Ads for DTC and ecommerce brands, with a focus on creative testing, offers, customer journeys, and scaling.
Amy Leffingwell advises ecommerce and CPG brands on TikTok Shop and creator commerce, with a focus on testing demand, measuring cross-channel impact, and improving contribution margin.
Kyle Cioffi works in content marketing and creative strategy, with a recent focus on helping e-commerce and direct-to-consumer brands test and improve performance advertising. Their posts also discuss building audience engagement and creating fewer, more useful pieces of content.
Noah Haynes shares practical advice on email marketing and customer retention for ecommerce brands, including segmentation, deliverability, campaign strategy, and reducing unnecessary email-platform costs.
Nazmul Hassan Joy works on Shopify store design and customization, with a focus on making products easier to find and buy. They also discuss Meta Ads strategy, including testing new creative and scaling campaigns that meet a business’s targets.
Shree Savaliya is a marketing strategist who helps brands connect content with audience needs and business goals. Their work spans B2B and consumer marketing, including content strategy, brand communication, lead generation, and paid media.
Ali Hamza shares advice and case examples on Meta advertising, ecommerce and lead generation, focusing on improving offers, tracking and campaign performance. They also promote website and marketing services that combine web design, lead capture and follow-up.
Nohan Decimus is a creative strategist who works on Meta and TikTok ads for French direct-to-consumer brands, including skincare, haircare and food companies. Their work focuses on testing ad concepts, hooks and formats to improve performance.
Abraham Buchinger shares practical advice for ecommerce brands on email deliverability, conversion testing, customer segmentation, and reducing reliance on Amazon and other sales platforms.
Jerry Novick is a creative strategist who develops and evaluates direct-to-consumer advertising, with a focus on Meta ad hooks, creative performance, and funnels that connect ads to sales.
Lindsey Lopez is an ecommerce marketer and founder of Nel Marketing, an agency that helps direct-to-consumer brands improve email and SMS marketing, including customer flows and migrations to Klaviyo.
Frederick Lansky is a fractional CMO who focuses on ecommerce growth, conversion improvements, and measuring marketing by its effect on sales. Lansky's posts discuss practical fixes such as checkout speed, email flows, and tracking whether advertising leads to transactions.
Muhammad Rukn E Alam shares practical advice on growing TikTok Shop businesses, with a focus on affiliate creators, profit margins, creative testing, and the operations needed to handle more sales.
Amir Faizan Malik works on conversion-focused copy and creative strategy for direct-to-consumer brands, including landing pages, email campaigns, and paid ads. Their posts emphasize customer research and structured testing to find which messages and creative angles perform.
Umer Javed advises e-commerce brands on launching and growing TikTok Shop businesses, with a focus on creator partnerships, content, and the operations needed to turn sales spikes into repeatable growth.
Lauren Papon is a creative strategist focused on helping direct-to-consumer brands improve paid social ads through research, testing, and iteration.
Mark Tran shares practical advice on improving Google and Meta ads for ecommerce brands, with a focus on finding new customers and reducing wasted spend.
Ali Chaudhary shares practical guidance on Meta Ads for ecommerce, including campaign diagnosis, creative and audience decisions, customer acquisition, and measuring profitability beyond ROAS.
Shahbaz Akbar shares practical advice for brands growing on TikTok Shop, including how to create product demand, test creator content, and turn attention into profitable sales.
Syeda Nida Shakeel is a copywriter specializing in ecommerce skincare and beauty. Their posts describe researching customer needs and product positioning, then using clear, prioritized copy for product pages, emails, ads, and other marketing.
Ontshiametse Blessing Mlambo shares practical ideas on digital marketing, UGC-style ad creative, creative testing, and marketing measurement. Their posts focus on testing distinct hooks and concepts, matching videos to stages of the buying journey, and improving tracking with server-side GA4.
Alex Rybakov works on AI-enabled creative for consumer brands, with a focus on testing: deciding what to make, what to measure, and what each result should change next.
Hayan Khan is a conversion-rate optimization designer who shares advice on improving Shopify stores. The posts focus on making product pages and store navigation answer shoppers’ questions and build confidence to buy.
Brennan Tobin works in DTC acquisition marketing and runs a TikTok Shop agency. The posts describe building creator affiliate programs for ecommerce brands and turning creator videos into ads for other channels.
Adolphus Okwuchukwu is a direct-response creative strategist who works on DTC advertising and full-funnel storytelling. Okwuchukwu's LinkedIn posts describe strategies for testing customer beliefs, using customer pain points in ad copy, and reducing friction between ads and purchases.
Travis Oberlander works on production operations for DTC brands, building the systems that help creative teams plan and deliver content. Oberlander's posts focus on practical production management, from budgeting and shoot logistics to organizing ongoing content work.
Wiehan Britz is the founder of Four Scoop. They teach Klaviyo and retention marketing agencies to analyze campaign performance, understand subscription churn, and use customer data to improve their work.
Martin Lostak works with direct-to-consumer brands on ad creative strategy and pricing. The posts describe researching customer needs, choosing distinct ad angles to test, and finding pricing changes that can improve margins.
Tom Jacques-Seebold helps DTC brands improve email and CRM so they can build customer retention and revenue without weakening their brand.
Fabian Gmeindl works on conversion optimization for online shops at DRIP. Gmeindl's work focuses on using A/B test results to help teams choose what to test, including through Apex by DRIP, a testing tool Gmeindl describes in posts.
Alex Hadding shares advice on e-commerce growth, paid advertising, and email and SMS retention marketing. Their posts also promote Bolstered Media’s services, including retention strategy and email/SMS platform migrations.
Abu Bakar Siddique works on TikTok Shop growth for e-commerce brands, with a focus on creator-affiliate programs, product listings, and store operations.
Sophia Pashchenko is an independent paid-social and creative strategist who helps product brands plan and produce ad creative, organize testing, and find new angles for Meta and TikTok campaigns. She writes about using AI to speed up creative testing without replacing customer insight or strategy.
Khandoker Mursalat creates faceless, AI-powered UGC-style ads for brands, using scripts, generated product visuals and voiceovers to build creative variants for testing.
John Soriano creates short-form ad concepts and edits UGC footage for DTC brands. Their posts focus on testing different hooks, angles, and edits—often using existing footage—to help brands find creative variations for paid social ads.
Burhan Arif is a performance-creative specialist who combines design with customer research to develop ads and email creative for direct-to-consumer brands. Their work focuses on finding distinct creative angles, keeping email design consistent with a brand’s website, and making ads speak to real customer problems.
Anthony Morgan works on conversion-rate optimization for ecommerce brands at Enavi. Their posts describe using customer research and testing to improve product pages, landing pages, and the wider buying journey—not simply adding generic conversion features.
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