Denis Panjuta creates practical content about using AI tools and connected workflows for lead generation, sales, and business operations. The examples cover prospect research, outreach, CRM tasks, and AI employees that handle work with human approval.
Larry Kim works on CustomersAI, which helps Shopify and Klaviyo brands identify website visitors and use identity data and AI to improve email audience targeting, deliverability, and retention marketing.
Anirudh Singla works on B2B marketing and AI search at Pepper, and organizes INDEX, a conference for marketing leaders. Their posts focus on how companies can improve their visibility in AI-generated answers and adapt their marketing teams to AI.
Brendan Hufford works with B2B SaaS companies on content marketing, SEO, and demand generation, with an emphasis on turning content into pipeline and giving a company a clear point of view.
Robert Rose is a content marketing strategist and commentator who co-hosts This Old Marketing with Joe Pulizzi. Rose's work explores content strategy, AI in marketing, brand voice, and how companies can build trust through distinct human voices.
Alex Hilleary works on content and media at Superpath, including newsletters and programming for content marketers. Their posts discuss how B2B content roles are changing and how to make content more effective.
Content MarketingSEOContent strategy and positioning
Irina Maltseva works on SEO and AI search visibility for B2B SaaS companies. Maltseva launched Seen, an AI SEO agency, and describes its work as building visibility through strategy, content, and authority, with pipeline as the measure of success.
Shali Rana Reed is a marketer and business owner who helps people choose a content focus and build an audience on social media. Their work argues that creators and leadership should be part of a company’s content and marketing strategy, not treated as a separate channel.
Content MarketingCustomer SuccessContent strategy and positioning
Robb Fahrion is a digital marketer who shares how to build lead-generation funnels and sequence website development, content, and paid advertising to support business growth. Fahrion's posts also discuss leadership and growth at Flying V Group.
Othmane Khadri builds AI-assisted go-to-market workflows for B2B sales and marketing, sharing practical examples of outbound campaigns, CRM follow-up and deal recovery. Khadri describes this work through the agency Earleads and the GTM operating system Yalc.ai.
Claire Curzon provides B2B marketing strategy and outsourced marketing support through Brighter Directions, including fractional marketing leadership, demand generation, and sales-and-marketing alignment.
Sarah Noel Block is a B2B marketer who helps make marketing more engaging and relationship-led. Her work includes practical ideas for improving trade shows, from creating event content and hosting gatherings to following up with contacts personally.
Olga Bondareva works in B2B marketing at ModumUp, an AI-native agency. Bondareva's work focuses on helping businesses build buyer trust through social selling, communities, thought leadership and partnerships.
Danielle Harward helps founders and consultants turn their expertise into content and books that explain how they solve problems and build trust with potential clients.
Dylan Jones advises data firms on how to explain and sell their services. In his LinkedIn posts, he covers content strategy, positioning offers for business buyers, and turning technical expertise into clear client benefits.
Janefrances Christopher, who posts as LadyF, is a UX designer and researcher who shares advice on grounding product decisions in real user research and finding freelance clients through LinkedIn.
Paul David works on growth strategy for technology startups and charities through Literal Humans, a B Corp he describes as focused on helping mission-led organizations grow. His posts discuss startup growth, fintech, and sustainable technology.
Jeremy Scott helps Shopify brands grow through SEO, paid media, email, and ecommerce content. They also create LinkedIn content for B2B brands in ecommerce, Shopify, and AI.
Eric R. Decker helps consultants, coaches, B2B technology firms, and agencies make their expertise visible through clear, consistent content and authority marketing. His advice focuses on showing buyers how a business thinks, using AI to support—not replace—human judgment, and building repeatable content systems.
Artificial IntelligenceContent MarketingContent strategy and positioning
Grace Wright is a construction-management leader at BEX who shares practical advice on commercial construction, marketing strategy, and improving manufacturers’ visibility in AI search. Wright's posts also draw on earlier work leading strategy and operations at a marketing consulting firm.
Elizabeth Kraus is an SEO and content marketing strategist who develops content plans and publishing programs, and creates AI-assisted content briefs. Her posts emphasize useful, reader-focused content and practical SEO fundamentals.
Ferdinand Goetzen shares perspectives on B2B marketing, content strategy, and practical AI adoption. Their posts discuss making content distinctive, testing AI workflows in real marketing work, and gathering input from B2B marketing leaders.
Michael Howe helps B2B founders turn their expertise, customer conversations, and existing content into LinkedIn posts and content programs designed to build demand and support sales.
Erik Jacobson is a B2B content strategist and the public voice behind Hatch, a video production agency for marketing teams. He writes about building buyer trust through useful content, expert voices and video.
Nina Froriep helps service-based entrepreneurs and visual artists build personal brands, content strategies, and engagement plans on LinkedIn to attract audiences and turn visibility into business opportunities.
SalesContent MarketingContent strategy and positioning
Dorien Morin-van Dam is a community manager and organic social media strategist who helps brands build engaged communities and turn audiences into conversations. Morin-van Dam hosts Strategy Talks, a marketing video podcast about practical content strategy for small teams.
Antoinette Chappell helps founders and senior leaders turn their expertise into clear, strategic thought leadership. Chappell's work includes shaping individual leaders’ positioning and helping leadership teams communicate a shared direction in their own distinct voices.
Allison Ditmer is a content marketer who helps businesses and experienced leaders build their brands, especially on LinkedIn. Her work includes content strategy, profile improvements, and creating or executing content for social channels, websites, and email.
Stacy Eleczko is a B2B positioning and messaging strategist. Eleczko researches buyers, competitors, and markets to help businesses explain what makes them a clear choice.
Content MarketingContent strategy and positioningB2B marketing teams
Wendy Lieber focuses on helping businesses generate more revenue from the customers, past conversations, and leads already in their CRM. Her posts emphasize assigning clear ownership, following up, segmenting contacts, and using content to restart sales conversations.
SalesContent MarketingContent strategy and positioning
Ashley Segura is a B2B marketer whose work focuses on content strategy, demand generation, and connecting marketing activity to sales pipeline. Segura's posts discuss sharpening ideal customer profiles, aligning marketing with sales and customer success, and measuring content’s influence beyond last-click conversions.
Jade van Pelt is a marketing strategist focused on helping direct-to-consumer brands improve organic and paid content. Their posts explain how to build brand awareness, make founder-led content more distinctive, and adapt creative to the different goals of ads and organic channels.
Jared Gibson helps companies turn executives’ and employees’ expertise into content, especially for LinkedIn and video. Gibson’s posts describe a practical approach: draw ideas from everyday work, help people share them consistently, and use those voices to reach buyers.
Aiman Asalm develops founder-led content for businesses. The posts describe research-led content strategy and writing: learning a client's market, finding ideas that fit their expertise, and turning existing material and founder input into posts that sound like the founder.
StartupContent MarketingContent strategy and positioning
Zontee Hou works in content marketing, with a focus on strategy, measurement, and adapting existing material for different channels. Her LinkedIn posts describe workshops on measuring content marketing results, discuss marketing trends, and show how she develops content from source material. One post also identifies her as the author of a book, though the supplied material does not give its title.
Artificial IntelligenceContent MarketingAI in marketing
Jason Small works in content marketing and communications strategy, sharing ideas on evergreen content, repurposing, earned and owned media, and storytelling as audiences discover content through AI.
Alli Tunell is a B2B SaaS content marketer who writes about LinkedIn content strategy, creator practices, and changes in content marketing. Posts also describe returning to Animalz and prior work with the Grizzle team.
Lisa Sidlow shares B2B marketing content through TechnologyAdvice, including discussion of how AI-generated answers influence buyer decisions and how brands can build visibility through credible third-party sources.
Bethany Fagan is a content and integrated marketing professional. Their posts describe leading content work, including building a content team and developing brand voice guidance; they also write about connecting complex technology to customer outcomes.
Akaash Joshi shares practical marketing ideas for e-commerce brands, including how to improve landing-page conversion, average order value, and advertising creative. Joshi's posts also cover content marketing and SEO.
Angamba Longjam writes LinkedIn content and discusses content strategy for B2B SaaS, including how to explain product value and connect content to customer acquisition. Their posts also cover personal branding and developing a distinctive writing voice.
Justin Thomas creates B2B marketing content, focusing on how SaaS and education technology companies can use customer stories, useful problem-solving content, and clear points of view to generate demand.
Abi Spencer is a PR and content marketing business founder and editor of Commerce Voice, a publication covering people, technology and trends in retail and hospitality.
Rod Vronscki works on B2B EdTech marketing, focusing on demand generation, buying-group engagement, and giving Sales useful context about accounts and their needs.
Kathrine Farris helps small teams and professional service businesses make marketing technology and automation easier to use. Their work covers consolidating business tools, content marketing and video, and practical guidance on SEO and email marketing.
Navneet Kaur shares practical marketing advice for founders and aspiring marketers, including guidance on lead generation, marketing careers, campaign ideas and building a marketing function.
Jose Victor Castellanos shares practical marketing advice for small businesses, including how to create useful social content, attract leads, and use social ads. The posts also offer gym workout guides and personalized training programs.
Paid AdsContent MarketingContent strategy and positioning
Martine Resnick shares practical marketing guidance for business owners, including content planning, marketing strategy, and customer stories. Their LinkedIn posts also promote a marketing workshop and workbook aimed at helping founders focus their efforts.
Odirichukwu Obi is a content strategist, AI-SEO content expert and ghostwriter. Their posts focus on content strategy, search visibility and turning website traffic into customers.
Jevian Fernandez is a ghostwriter who creates educational email courses for business coaches and personal branding agencies. They also share practical content marketing advice for small businesses through LinkedIn posts and YouTube videos.
Content MarketingContent strategy and positioningMarketing measurement and incrementality
Christophe Jammet works on human-centered UX research, AI enablement, and B2B marketing. Jammet's LinkedIn posts discuss designing AI around how people work, using targeted paid media to put strong content in front of the right buyers, and turning podcast episodes into smaller content assets.
Gabriel Marguglio is a B2B marketing professional who shares practical ideas about answer engine optimization (AEO), AI visibility, and HubSpot. His posts connect how brands appear in AI-powered search with the CRM data and marketing systems that support customer relationships. Marguglio also discusses these topics through webinars and event conversations.
Shlomi Ashkenazy is a cybersecurity B2B marketer who works on positioning, messaging, and marketing at Rein Security. Ashkenazy also describes themself as a startup advisor and podcast host.
Emma Rundle is a strategic copywriter and content marketing advisor. They help businesses clarify their message, plan content around their goals and audience, and keep content creation from becoming a founder’s bottleneck.
Artificial IntelligenceContent MarketingContent strategy and positioning
Shaun Chavis is a former journalist and content marketer who helps people and businesses build their brands on Substack. Their work also includes food and health content strategy, guidance for health journalists, and tools for more inclusive writing.
Ehsan Ellahi is building an agency focused on e-commerce and TikTok Shop management. Ellahi's posts discuss using creator content, affiliate marketing, and product demonstrations to help brands test what drives customer interest and sales.
Giovanni Rodriguez works in e-commerce business development and writes and consults on marketing for industrial technology companies. Their posts focus on making business messaging more specific to buyers and explaining how marketing can address real customer problems.
Mansoor Ali shares work and advice on Amazon e-commerce, including product research, supplier sourcing, listing optimization and PPC. Their posts also focus on SEO content distribution and link building, with an emphasis on placing content where relevant audiences will see it.
Kyle Cioffi works in content marketing and creative strategy, with a recent focus on helping e-commerce and direct-to-consumer brands test and improve performance advertising. Their posts also discuss building audience engagement and creating fewer, more useful pieces of content.
Courtney Damji is a B2B content strategist and consultant who works on SEO content strategy, content development, and writing and editing for high-growth companies.
Shree Savaliya is a marketing strategist who helps brands connect content with audience needs and business goals. Their work spans B2B and consumer marketing, including content strategy, brand communication, lead generation, and paid media.
Christian DeGobbi is a B2B marketing practitioner who writes about making marketing clearer, more distinctive, and more human. DeGobbi's posts cover buyer psychology, brand trust, content strategy, and growth; they also discuss applying these ideas to complex data-engineering challenges at Princeton Informatics.
Paola Masman leads Masman Media, a marketing and communications agency whose work includes helping manufacturers, workforce and education programs, and economic development organizations explain their work and attract people to high-tech careers.
Tyler Williams shares practical guidance on content marketing, including search visibility, short-form video, user-generated content, and personalization. Their posts also cover marketing operations and low-cost tools for outbound lead generation.
Chelsea Miller is a social media strategist and creative lead at Pixel Factory. Miller's work includes shaping social strategy and campaigns, and using creator-made iPhone content to help brands connect with audiences. Miller also co-founded Pressbook, a portfolio platform for UGC creators.
Rafael Valero designs brand identities, content direction, and Shopify ecommerce experiences. Valero’s project work includes translating a brand’s heritage and sourcing story into a clear online experience, including wholesale sections.
Kaleigh Moore is a B2B creator and consultant who helps companies improve how they appear in AI search answers. Moore shares practical guidance on AI visibility, content, and answer engine optimization through posts, video, and a newsletter.
Yuval Passov writes about applying AI at work, adapting your career, and building resilient habits. Passov's newsletter is aimed at founders and people working in technology; Passov draws on examples from their work at Google and startup and gaming communities.
Tim Clark writes about brand journalism: helping companies turn expert knowledge, customer experience and industry events into useful stories that build trust and support business goals.
LeadershipContent MarketingContent strategy and positioning
Brennan Tobin works in DTC acquisition marketing and runs a TikTok Shop agency. The posts describe building creator affiliate programs for ecommerce brands and turning creator videos into ads for other channels.
Sean W. is a founder and business adviser who shares practical lessons on pricing, e-commerce operations, and building a sales pipeline through LinkedIn content. Sean also builds SparkVox, a tool for turning calls into LinkedIn content and managing the workflow through CRM follow-up.
Stephen A. Hart is the founder of ExplainOnCamera, a service that helps busy professionals turn their expertise into regularly published video content. Hart's work also includes content marketing, brand strategy, and guidance on using AI to extend and distribute content.
Artificial IntelligenceContent MarketingAI in marketing
Lindsay Riggs works in partner and content marketing. Riggs offers consulting on partner strategy, co-marketing, demand generation, go-to-market alignment, and partner enablement, and is also exploring senior partner marketing roles.
Todd Gregory works across B2B marketing, communications, public relations, sales, and strategic partnerships. Their posts focus on helping technical and industrial companies explain their expertise, build buyer trust, and connect marketing activity to revenue.
Ryan To is a creator and marketer who teaches companies how to grow through social content. Their work focuses on B2B marketing, short-form content, and using creator-led campaigns to reach customers.
Tarsis Toschi works across content strategy, SEO, paid media, and performance marketing. Their approach connects how a page is built and measured with what it should achieve, from attracting visitors to converting them.
Dan Gershenson works in brand strategy and content marketing. Gershenson's posts cover practical CRM choices, outbound sales, and website SEO, with an emphasis on connecting marketing work to business goals.
Rekha Thomas is a B2B marketing leader who leads the Forbes Communications Council CMOs Group and shares guidance on go-to-market strategy, content marketing, AI, and PR.
Sheri Mills works in enterprise sales and business development, with a focus on understanding customer needs, building trusted business relationships, and helping organizations make complex technology decisions. Mills's posts discuss enterprise technology, healthcare, government, cybersecurity, and client relationships; they also say they are seeking their next professional opportunity.
Petra Fisher helps coaches, creatives, consultants and other business owners generate leads organically on LinkedIn through content marketing and personal branding, with an emphasis on showing personality and staying true to their values.
Content MarketingPersonal brandingCommunity building
Mike MacDonald shares practical advice on B2B demand generation and growth marketing, including email re-engagement, content strategy, customer advocacy, and measuring marketing’s contribution to revenue.
Kiran Jamdar is the founder of Veque Digital, an agency that helps founders build their personal brands on LinkedIn through human-written content. Jamdar also describes growing the agency through client referrals and specialist teams for different industries.
Lee Odden works on B2B influencer marketing and thought leadership. Odden shares research-informed advice on matching creators and content to buyer-journey stages, and on using original research and influencer partnerships to build trust.
Kellie de Leon works in B2B content marketing. De Leon's posts focus on creating useful, buyer-centered content and thought leadership, and on making original research and creative campaigns matter to business results.
Nadya Ramos helps finance, bookkeeping, and accounting professionals market their services and books. Their posts focus on positioning offers, building trust through social content, and turning expertise into client opportunities.
Luke Bielby shares growth advice for direct-to-consumer brands, focusing on connecting marketing channels, customer data, and customer retention to support growth.
Basil Sadiq is a B2B content marketer whose work includes employer and student career content, recruiting campaigns, and AI-assisted marketing strategy. Their posts describe content marketing at Handshake and B2B marketing work at Comarketer.ai.
Magdalena Kirchner-Stephan is a content marketing expert who helps people and businesses build social media content strategies through coaching and workshops. Their posts focus on practical ways to stay visible, create useful content, and attract suitable clients without relying on cold outreach.
Gabby Gonta is a live-shopping host and content strategist who runs gift product drops and shares practical advice on social selling, product launches, and customer engagement.
Content MarketingSocial commerce and TikTok ShopEcommerce brands
Becky Lawlor shares research and perspectives on B2B content marketing, with a focus on measuring content’s business impact, creating original research, and making content useful to Sales.
Ash Davis shares and offers lead-generation marketing systems for financial advisors, combining paid ads, content and automated funnels to attract prospects and book appointments.
Annesha Basu works in content and paid media. Their LinkedIn posts share practical advice on setting up ads, keeping campaign tracking consistent, and reconciling platform results with CRM records.
Brian Enright writes about evaluating franchise opportunities beyond their financials, including the owner’s weekly role and the demands of running the business. His posts also cover career decisions, leadership, and marketing.
Sarah Saffari shares practical advice on influencer marketing, including choosing creators, shaping campaign briefs, measuring results, and building lasting brand–creator relationships.