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Influencers for B2B marketers

61 B2B creators, with their ideas, best work and partnership options.

61 creators

Becca Chambers

92.8K followers

Becca Chambers is a CMO who writes about B2B communications and marketing, including how companies can use executive and employee voices on LinkedIn.

LeadershipB2B MarketingPersonal branding

Justin Rowe

87.1K followers

Justin Rowe writes and works about B2B LinkedIn advertising, with a focus on using CRM pipeline and closed-deal data to measure and improve campaign performance.

B2B MarketingConversion trackingB2B demand generation

Emily Kramer

53.8K followers

Emily Kramer creates practical B2B marketing research and tools, including salary analyses based on job-posting data, and shares them through the MKT1 newsletter and other formats.

Artificial IntelligenceB2B MarketingCreator marketing

Alex Hilleary

34.1K followers

Alex Hilleary works on content and media at Superpath, including newsletters and programming for content marketers. Their posts discuss how B2B content roles are changing and how to make content more effective.

Content MarketingSEOContent strategy and positioning

Charles E. Gaudet II

33.6K followers

Charles E. Gaudet II hosts the Beyond 7 Figures podcast and shares practical advice for entrepreneurs on growing businesses, including marketing, attribution, delegation, and operations.

LeadershipSalesStartup

Pinkesh Shah

30K followers

Pinkesh Shah works on B2B marketing technology, with a focus on coordinating digital and physical outreach to help companies build sales pipeline. Shah’s posts describe DelightLoop as a platform for outcome-focused campaigns, including account-based marketing and event promotion.

Artificial IntelligenceB2B MarketingAgentic AI

Rupert Morris

25.4K followers

Rupert Morris advises B2B businesses on marketing, including paid media, search, AI tools and measurement. Morris's posts use client examples to explain how to match marketing channels to buyer behavior and connect attention to pipeline.

Artificial IntelligencePaid AdsB2B Marketing

Robb Fahrion

23.6K followers

Robb Fahrion is a digital marketer who shares how to build lead-generation funnels and sequence website development, content, and paid advertising to support business growth. Fahrion's posts also discuss leadership and growth at Flying V Group.

Paid AdsContent MarketingEmail Marketing

Jason King

23.5K followers

Jason King covers social media marketing, explaining platform updates and what they may mean for brands. Their work includes weekly social-platform roundups and commentary on how marketers should interpret organic-content performance, paid media and measurement.

Paid AdsLinkedIn marketingPaid social

Greg Wise

22.6K followers

Greg Wise shares practical advice on out-of-home advertising, including how brands can plan campaigns around retail launches, target markets, and connect billboards with digital marketing. His posts also describe campaign work and marketing at Onescreen.

B2B MarketingAccount-based marketingB2B marketers

Paul Kirch

18.4K followers

Paul Kirch hosts the Enabling Buying podcast, where he discusses sales, customer success, buyer trust, marketing, and how AI can support more human conversations.

Artificial IntelligenceLeadershipSales

Sarah Noel Block

17.2K followers

Sarah Noel Block is a B2B marketer who helps make marketing more engaging and relationship-led. Her work includes practical ideas for improving trade shows, from creating event content and hosting gatherings to following up with contacts personally.

StartupB2B MarketingContent Marketing

Travis Moh

16.1K followers

Travis Moh works on Meta advertising and lead-generation systems, with a particular focus on estate-planning law firms. The posts discuss webinar funnels, tracking leads through to clients, and improving campaign decisions using sales and revenue data.

Paid AdsMeta AdsConversion tracking

Tahnee Perry

15.8K followers

Tahnee Perry shares practical advice on using AI tools and connected work systems for B2B marketing, sales, and go-to-market operations, including pipeline analysis, content production, and workflow design.

Artificial IntelligenceRevenue OperationsAI agents

Tom Casano

15.4K followers

Tom Casano shares practical advice on LinkedIn Ads for B2B companies, including lead generation, pipeline acceleration, and measuring ad influence on revenue.

B2B MarketingB2B demand generationB2B marketers

Pasha Irshad

14.8K followers

Pasha Irshad works on HubSpot-focused RevOps and go-to-market engineering, including custom automation and practical CRM implementations. Their posts explain how to solve operational problems, test AI agents, and use HubSpot data in ways that support marketing and sales teams.

Artificial IntelligenceB2B MarketingRevenue Operations

Dave Schools

12.9K followers

Dave Schools is a B2B marketer building Singulate, an email marketing platform focused on AI-assisted segmentation and personalized campaigns. His posts explain how to use data and messaging strategy to make personalization more relevant—and how to avoid generic, unchecked AI-generated copy.

Artificial IntelligenceB2B MarketingEmail Marketing

Joshua Stout

12K followers

Joshua Stout shares practical advice and experiments on LinkedIn Ads and B2B demand generation, including campaign targeting, measurement, and how paid and organic marketing can support longer sales cycles.

B2B MarketingB2B demand generationB2B marketers

Dorien Morin-van Dam

10.9K followers

Dorien Morin-van Dam is a community manager and organic social media strategist who helps brands build engaged communities and turn audiences into conversations. Morin-van Dam hosts Strategy Talks, a marketing video podcast about practical content strategy for small teams.

Artificial IntelligenceContent MarketingSEO

Chris Turton

10.9K followers

Chris Turton is an ecommerce and B2B marketing entrepreneur. Turton shares advice on growing brands on Amazon, including profitability, advertising, pricing and channel strategy, and works on B2B marketing and motorsport sponsorship ventures.

Artificial IntelligenceSalesTikTok Shop

Sudhir Kumar

10.6K followers

Sudhir Kumar is a B2B marketer who writes and makes videos about combining AI with human-centered marketing. Their work includes frameworks for building trust and using emotional intelligence in campaigns; they also describe experience in demand generation, account-based marketing, and marketing leadership.

Artificial IntelligenceLeadershipB2B Marketing

Gilles Bertaux

8.9K followers

Gilles Bertaux shares lessons from building Livestorm, a webinar platform, including how to grow through educational webinars, stand out in a crowded market, and rethink pricing.

Artificial IntelligenceB2B MarketingDemand generation

Chirag Inderjeet Taneja shares advertising and marketing ideas, including campaign strategy for D2C brands, commercial real estate, and regional property markets. Taneja's posts also describe work with One Advertising.

Account-based marketingB2B marketers

Bryttney Blanken

8K followers

Bryttney Blanken is a B2B paid media and demand generation marketer. The posts focus on improving ad targeting with buying signals, coordinating paid campaigns with sales, and testing new channels for client growth.

Paid AdsB2B MarketingDemand generation

Keith Reynolds

6.4K followers

Keith Reynolds publishes and edits ChargedUp!, covering electrification and distributed energy for commercial real estate owners, investors, developers, and planners. Reynolds's writing connects energy-market and grid changes to property decisions, and also explores AI, marketing systems, and audience-building.

Artificial IntelligenceAgentic AICommercial real estate

Zontee Hou

6.1K followers

Zontee Hou works in content marketing, with a focus on strategy, measurement, and adapting existing material for different channels. Her LinkedIn posts describe workshops on measuring content marketing results, discuss marketing trends, and show how she develops content from source material. One post also identifies her as the author of a book, though the supplied material does not give its title.

Artificial IntelligenceContent MarketingAI in marketing

Mitchell Omer

5.8K followers

Mitchell Omer writes about B2B go-to-market and revenue strategy, including customer success, sales and retention, niche markets, and privacy services for growing businesses. Their posts also cover AI and building a marketing function at Trust Keith.

Artificial IntelligenceLeadershipStartup

Alli Tunell

5.6K followers

Alli Tunell is a B2B SaaS content marketer who writes about LinkedIn content strategy, creator practices, and changes in content marketing. Posts also describe returning to Animalz and prior work with the Grizzle team.

Content MarketingB2B marketers

Bethany Fagan

4.9K followers

Bethany Fagan is a content and integrated marketing professional. Their posts describe leading content work, including building a content team and developing brand voice guidance; they also write about connecting complex technology to customer outcomes.

LeadershipContent MarketingB2B content marketing

Rod Vronscki

4.2K followers

Rod Vronscki works on B2B EdTech marketing, focusing on demand generation, buying-group engagement, and giving Sales useful context about accounts and their needs.

SalesB2B MarketingContent Marketing

Rohan Kamra

4.1K followers

Rohan Kamra speaks and writes about B2B marketing, including AI-powered search, integrated event and digital campaigns, and digital commerce.

Artificial IntelligenceB2B MarketingB2B marketers

Gonçalo Prates

3.8K followers

Gonçalo Prates shares practical advice on paid media for B2B SaaS, with a focus on connecting advertising decisions to pipeline, revenue, and sales activity.

Artificial IntelligencePaid AdsPaid media

Betty Mok

3.8K followers

Betty Mok is a B2B SaaS marketer. Their posts describe leading marketing at Instrumentl and, in work discussed at Consensus, using interactive product experiences to help buyers understand products and engage with marketing content.

B2B MarketingDemand generationB2B marketers

Anthony Chiaravallo

3.7K followers

Anthony Chiaravallo writes about B2B paid media, arguing for coordinated campaigns that combine focused ads, broader brand building, and specialist teams.

Paid AdsB2B marketers

Phill Brougham

3.3K followers

Phill Brougham is a freelance product marketer who helps businesses clarify product value and improve their messaging. Brougham's LinkedIn posts draw on Brougham's product-marketing experience, including work on AI products.

Artificial IntelligenceLeadershipCareer transitions

Christophe Jammet

3.1K followers

Christophe Jammet works on human-centered UX research, AI enablement, and B2B marketing. Jammet's LinkedIn posts discuss designing AI around how people work, using targeted paid media to put strong content in front of the right buyers, and turning podcast episodes into smaller content assets.

Artificial IntelligenceContent MarketingUX

Gabriel Marguglio

3K followers

Gabriel Marguglio is a B2B marketing professional who shares practical ideas about answer engine optimization (AEO), AI visibility, and HubSpot. His posts connect how brands appear in AI-powered search with the CRM data and marketing systems that support customer relationships. Marguglio also discusses these topics through webinars and event conversations.

Artificial IntelligenceContent MarketingSEO

Joel N.

2.6K followers

Joel N. is a paid media consultant building HexSignal, a consultancy focused on strategy, campaign execution and measurement, particularly for B2B companies seeking senior-level support. Their work emphasizes choosing meaningful business outcomes and giving advertising platforms the right signals to optimize toward.

Artificial IntelligencePaid AdsB2B marketers

Amy Boaz

2.6K followers

Amy Boaz is a paid media and performance marketing professional with experience planning and executing B2B and consumer campaigns across channels. The posts also describe team leadership and making paid media easier for colleagues to understand.

LeadershipPaid AdsB2B Marketing

Barbara Cavness

2.5K followers

Barbara Cavness shares practical perspectives on B2B and digital marketing, including SEO, paid media, and account-based marketing (ABM).

Artificial IntelligenceEcommercePaid Ads

Giovanni Rodriguez

2.3K followers

Giovanni Rodriguez works in e-commerce business development and writes and consults on marketing for industrial technology companies. Their posts focus on making business messaging more specific to buyers and explaining how marketing can address real customer problems.

EcommerceContent MarketingB2B marketers

Dylan Whaley

1.7K followers

Dylan Whaley works on go-to-market and revenue operations for B2B companies, including CRM setup, sales processes, and reporting. Their posts also cover connecting paid-media performance data to better ad creative, and describe helping launch a go-to-market motion at Revic AI.

SalesPaid AdsRevenue Operations

Christian DeGobbi

1.5K followers

Christian DeGobbi is a B2B marketing practitioner who writes about making marketing clearer, more distinctive, and more human. DeGobbi's posts cover buyer psychology, brand trust, content strategy, and growth; they also discuss applying these ideas to complex data-engineering challenges at Princeton Informatics.

B2B MarketingContent MarketingHealthcare

Muhammad Salman Arshad is a digital marketer and agency owner who shares advice on paid advertising, e-commerce growth, and finding clients through LinkedIn.

EcommerceLeadershipSales

Tyler Williams

860 followers

Tyler Williams shares practical guidance on content marketing, including search visibility, short-form video, user-generated content, and personalization. Their posts also cover marketing operations and low-cost tools for outbound lead generation.

Artificial IntelligenceSalesContent Marketing

Kaleigh Moore is a B2B creator and consultant who helps companies improve how they appear in AI search answers. Moore shares practical guidance on AI visibility, content, and answer engine optimization through posts, video, and a newsletter.

Artificial IntelligenceContent MarketingSEO

Alex Hollander shares practical B2B marketing advice, including LinkedIn demand generation, lead targeting, paid ads, and email campaigns. The posts also describe applying these approaches to client work.

B2B MarketingEmail MarketingDemand generation

Cory Cachola helps consultants turn their distinctive ideas into a clear, repeatable storytelling system. They also write about how AI is changing B2B strategy, business operations, and the value of marketing.

Artificial IntelligenceStartupB2B marketers

Azhan Shafique is the founder of Agenex Digital, providing SEO, answer-engine optimization (AEO), and generative-engine optimization (GEO) for businesses. Shafique's posts focus on helping B2B companies make their websites clearer to search systems and more useful to prospective buyers.

Artificial IntelligenceSEOAI search visibility

Ryan To is a creator and marketer who teaches companies how to grow through social content. Their work focuses on B2B marketing, short-form content, and using creator-led campaigns to reach customers.

StartupB2B MarketingContent Marketing

Charlie Mohn is a B2B growth marketer who writes about marketing strategy and shares demand-generation work at Asimily, a healthcare cybersecurity company.

CybersecurityB2B MarketingHealthcare

Founder of Adbullet, a performance marketing agency. Gopal Verma writes about digital advertising, Indian e-commerce and B2B marketing, including how businesses can measure ad results and plan campaigns.

EcommercePaid AdsStartup

Jordan Byrd works in technology product marketing and product management, with a focus on data and AI. Byrd also shares career advice and analyzes marketing messages and business ideas on LinkedIn.

Artificial IntelligenceEnterprise AICareer development

Lee Odden works on B2B influencer marketing and thought leadership. Odden shares research-informed advice on matching creators and content to buyer-journey stages, and on using original research and influencer partnerships to build trust.

Artificial IntelligenceContent MarketingSEO

Kellie de Leon works in B2B content marketing. De Leon's posts focus on creating useful, buyer-centered content and thought leadership, and on making original research and creative campaigns matter to business results.

Artificial IntelligenceLeadershipB2B Marketing

James Silvestri writes about B2B marketing, including demand generation, marketing operations, paid-ad testing, and using AI to coordinate go-to-market work.

Artificial IntelligencePaid AdsB2B Marketing

Becky Lawlor shares research and perspectives on B2B content marketing, with a focus on measuring content’s business impact, creating original research, and making content useful to Sales.

SalesContent MarketingB2B marketers

Clwyd Probert writes about digital marketing for small businesses, with a focus on improving visibility in AI-powered search and building communities around a brand.

Artificial IntelligenceSEOAnswer engine optimization (AEO)

David Gut shares practical ideas on digital marketing, customer experience, and using AI and automation to improve business processes.

Artificial IntelligenceLeadershipSEO

Garrett Mehrguth shares practical B2B marketing advice and campaign case studies from Directive, covering paid search and social, lead quality, brand investment, and visibility in AI-driven search.

Artificial IntelligenceSalesPaid Ads

Kimberly Storin is a CMO who writes about marketing strategy, creator partnerships, sponsorships, and building brand campaigns around business goals.

LeadershipB2B marketers

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