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Influencers for Founders

54 B2B creators, with their ideas, best work and partnership options.

54 creators

Melanie Borden

187K followers

Melanie Borden is the founder of The Borden Group, which helps executives and companies build visibility and authority through personal branding. She also describes building Visible Leader, a personal-brand app, and Dirty Hippie, a local laundry and garment-care marketplace.

Artificial IntelligenceStartupFounders

Vanshikaa Oberoi

108K followers

Vanshikaa Oberoi works with founders on brand strategy, positioning, and decision-making frameworks through The Fingerprint Labs.

EcommerceDTC and ecommerceBrand strategy

Nathan Hirsch

96.1K followers

Nathan Hirsch is an entrepreneur who co-owns a portfolio of businesses in bookkeeping, finance, and marketing. They share practical lessons on growing companies, building lead-generation systems, and using technology to help teams do more without adding headcount.

Artificial IntelligenceStartupFounders

Ivelina Dineva

75.1K followers

Ivelina Dineva shares startup funding intelligence through EverythingStartups, tracking venture fund announcements and startup funding rounds and highlighting resources and funding opportunities for founders.

Artificial IntelligenceStartupVenture Capital

Abhishek Mall

69.3K followers

Abhishek Mall writes LinkedIn case studies about Indian companies, their founders, and how they built consumer brands. Their posts examine decisions such as creating a new product category, earning customer trust, and turning an unbranded commodity into a recognized name.

StartupFounders

Melanie Grace Saigol

63.4K followers

Melanie Grace Saigol is an entrepreneur who co-founded SaigolEd, an EdTech company, and runs Corporate Angels, a staffing and events business. Saigol's posts discuss building both businesses, raising investment for SaigolEd, and delivering events for clients.

StartupVenture CapitalFounders

João Moura

53.1K followers

João Moura is the founder of CrewAI, a company building software for creating and managing AI agents for business work. His posts explain how agents can handle changing goals, coordinate across workflows, and operate with controls such as cost limits and data policies.

Artificial IntelligenceStartupAI governance

Simon Beard

40.5K followers

Simon Beard is an entrepreneur focused on ecommerce and consumer brands. Beard shares practical views on scaling online retail, creator-led marketing and using AI to improve business operations.

Artificial IntelligenceEcommerceAI agents

Apurv Bansal

28.4K followers

Apurv Bansal hosts finance-industry conversations and writes about how finance teams can use AI and automation, move projects into production, and decide what to build or buy.

Artificial IntelligenceStartupRevenue Operations

Shali Rana Reed

28K followers

Shali Rana Reed is a marketer and business owner who helps people choose a content focus and build an audience on social media. Their work argues that creators and leadership should be part of a company’s content and marketing strategy, not treated as a separate channel.

Content MarketingCustomer SuccessContent strategy and positioning

Zack Greenfield

23.7K followers

Zack Greenfield advises middle-market companies on putting AI to work, with a focus on fitting tools and training to real workflows and helping organizations move from pilots to wider adoption.

Artificial IntelligenceAI adoption and change managementOperational excellence

Devin Thorpe

19.1K followers

Devin Thorpe hosts Superpowers for Good, interviewing entrepreneurs and advocates working on impact investing, regulated crowdfunding, and social change.

Founders

Othmane Khadri

18.9K followers

Othmane Khadri builds AI-assisted go-to-market workflows for B2B sales and marketing, sharing practical examples of outbound campaigns, CRM follow-up and deal recovery. Khadri describes this work through the agency Earleads and the GTM operating system Yalc.ai.

Artificial IntelligenceSalesContent Marketing

Daniel Wakefield

17.2K followers

Daniel Wakefield is a photographer who creates personal-brand headshots and speaking-event portraits. The work includes expression coaching and planned images intended to show speakers in action and help them market their expertise.

Personal brandingFounders

Nicole S.

16.7K followers

Nicole (Nico) Santos works in retail and e-commerce, with experience spanning operations, photography, technology, partnerships and sales. Santos is now building a company focused on commerce and merchant problems, and writes about customer-first business, collaboration and the role of relationships in commerce.

EcommerceSocial commerce and TikTok ShopCommunity building

Jeff Reekers

14.8K followers

Jeff Reekers writes about building Champion, a company focused on helping businesses grow through customer marketing, advocacy, and customer champions who can provide firsthand proof in sales.

Artificial IntelligenceSalesEnterprise sales

Steven Davis

14.1K followers

Steven Davis is a talent acquisition and executive-search professional who now leads CoreInsite, a company that provides data to help employers assess how candidates may work with a manager and team.

RecruitingTalent acquisitionFounders

Toqeer Sajid

12.8K followers

Toqeer Sajid writes about helping start-ups build efficient operations, using scalable processes and thoughtful automation to reduce wasted work and support growth.

StartupBusiness automationFounder dependency and succession

MB Sam

12.6K followers

MB Sam writes about building repeatable B2B sales systems for AWS and other ecosystem partner firms, including how founders can document their sales approach and prepare a first sales leader to take it over.

LeadershipSalesStartup

Maxime Champoux

11.9K followers

Maxime Champoux works on Well, a platform that connects business tools and financial data. Their posts describe building its Business Context Graph and an AI-powered system for automating go-to-market work.

Artificial IntelligenceAI agentsBookkeeping

Bar Bruhis

11.5K followers

Bar Bruhis is the founder of Boostcous, a food business making protein-packed couscous. The posts describe building its sales across direct-to-consumer, Amazon, and retail, and personally testing marketing, website, customer-support, and fulfillment work.

EcommerceStartupHealthcare

Onifade-Esan Modupeola Bolaji is a social media manager, digital marketer, and founder of Internflare. The LinkedIn posts describe Onifade-Esan's work teaching client acquisition, personal branding, and relationship-building on LinkedIn.

StartupPersonal brandingFounders

Ann Miura-Ko

11K followers

Ann Miura-Ko writes about how companies adopt AI, how AI-native startups organize product and engineering work, and efforts to scale carbon removal.

Artificial IntelligenceProduct ManagementAI adoption and change management

Dr. Noah St John

9.2K followers

Dr. Noah St John is a performance coach for founders and senior operators. His work focuses on helping business owners identify bottlenecks, build better operating structure, and improve how teams adopt tools and follow up with leads.

SalesStartupSales leaders

Antoinette Chappell helps founders and senior leaders turn their expertise into clear, strategic thought leadership. Chappell's work includes shaping individual leaders’ positioning and helping leadership teams communicate a shared direction in their own distinct voices.

Artificial IntelligenceLeadershipStartup

Virginia Klausmeier

8.6K followers

Virginia Klausmeier works on developing and scaling battery-material manufacturing at Sylvatex, with a focus on cathode production and domestic supply chains.

Artificial IntelligenceSupply ChainFounders

Allison Ditmer

8.6K followers

Allison Ditmer is a content marketer who helps businesses and experienced leaders build their brands, especially on LinkedIn. Her work includes content strategy, profile improvements, and creating or executing content for social channels, websites, and email.

Content MarketingFoundersProfessional services leaders

Robert Roth

8.1K followers

Robert Roth is an entrepreneur and host of the Passion Millionaire Podcast, where Roth interviews business owners and experts about building and growing businesses. Roth also shares advice on entrepreneurship, business design, networking, and customer acquisition.

Artificial IntelligenceEcommerceLeadership

Jade van Pelt

7.2K followers

Jade van Pelt is a marketing strategist focused on helping direct-to-consumer brands improve organic and paid content. Their posts explain how to build brand awareness, make founder-led content more distinctive, and adapt creative to the different goals of ads and organic channels.

EcommercePaid AdsStartup

Sam Alba

7K followers

Sam Alba builds Mendral, an AI-native DevOps platform that uses agents to automate platform-engineering work, including CI maintenance and supply-chain security reviews.

Artificial IntelligenceSupply ChainStartup

Ron Carson

5.1K followers

Ron Carson works on win-loss research and customer insight gathering, helping businesses understand why deals are won or lost and how customers experience their products and teams.

Customer retentionSales leadersFounders

Anuj Rastogi

3.5K followers

Anuj Rastogi works with the BackStretch team on hiring and building teams for small and medium-sized businesses. The posts focus on how growing businesses create jobs, how people help companies succeed, and climate and cleantech innovation.

StartupRecruitingTalent acquisition

Jacob Riff

3.2K followers

Jacob Riff writes about helping small companies prepare for SOC 2 and says Riff builds Klaay, a platform for managing compliance work.

Go-to-marketFoundersB2B SaaS and tech

Patrick DePeters

3.2K followers

Patrick DePeters advises companies on modernizing finance operations, including using AI and modern systems to improve forecasting, reporting, profitability, and business value.

Artificial IntelligenceAI in financeFounders

La Tonya Roberts

2.8K followers

La Tonya Roberts helps founders build business operations that can grow without depending on the founder to manage every task. Roberts's posts focus on repeatable processes, team accountability, and identifying where work gets stuck as a business scales.

StartupSmall-business ownersFounders

Jeronimo Canale

2.8K followers

Jeronimo Canale works with consumer brands on ecommerce marketing and creative production. Canale's posts focus on improving ad offers, understanding competitors, and using virtual product visuals to make campaign assets faster to produce.

EcommercePaid AdsStartup

Michael Seeley

2.6K followers

Michael Seeley works on venture development through Liminal Group, helping founders and organizations that support entrepreneurs turn early ideas into more developed, investable businesses. His work includes programs for footwear innovators and partnerships that add specialist expertise around existing startup-support services.

StartupFounders

Ashley Daisley

2.3K followers

Ashley Daisley facilitates strategic workshops and off-sites that help teams use consumer insights to make clearer brand and product decisions. Their posts describe the CAMPFIRE framework and exercises such as sensing rounds, which surface differing views and help teams build a shared direction.

Brand strategyFounders

Delphine Renaud

1.7K followers

Delphine Renaud is a leadership coach who helps leaders, founders, and teams address stress, overwhelm, and burnout. Renaud's work focuses on nervous system and emotional regulation as part of leadership, particularly in tech.

LeadershipLeadership developmentCareer transition and job search

Shashank Kakade

1.6K followers

Shashank Kakade creates conversion-focused video sales letter ads and paid-social creative to help e-commerce and wellness businesses grow.

EcommerceSalesPaid Ads

Caitlin Ferguson is the founder of COOPilots.io, where they teach business owners and professional-services teams to apply AI to everyday operations and build practical workflow automations.

Artificial IntelligenceAI adoption and change managementWorkflow automation

Yuval Passov writes about applying AI at work, adapting your career, and building resilient habits. Passov's newsletter is aimed at founders and people working in technology; Passov draws on examples from their work at Google and startup and gaming communities.

Artificial IntelligenceStartupContent Marketing

Jeff Wenzel writes about marketing equity crowdfunding and managing investor relationships. Their posts focus on building an investor community before a raise, measuring long fundraising timelines, and organizing investor follow-up.

FoundersMarketing leaders

Jenny Gonzalez works on affiliate and partner marketing, helping businesses recruit partners, track performance, and build programs with clear attribution, payout rules, and retention goals.

EcommerceRecruitingAffiliate marketing

Lucienne Lacle works on B2B marketing on LinkedIn, helping companies use founder-led content and employee branding to build trust and reach potential buyers. Their posts also draw on their experience in product management and fintech, and they share advice on career development and turning skills into services.

LeadershipCybersecurityStartup

Saleem Ahmad writes about Austin’s startup ecosystem and organizes founder events, including meetups for founders seeking technical co-founders. Their posts also criticize how startup institutions allocate support and engage with defense and government work.

SalesStartupFounders

Karen Romine writes business-history stories that draw strategic lessons for founders. The LinkedIn posts connect cases such as FedEx, Motown, IKEA and Sony to decisions about building companies.

StartupFounders

Ronit Thakur publishes LinkedIn commentary analyzing Indian consumer brands, marketing and business growth, often comparing how companies build awareness, distribution and profitability.

StartupBrand strategyFounders

Lisa Schell is a small-business owner who writes about marketing, brand messaging, and communicating how a business helps its customers.

LeadershipSupply ChainSmall-business owners

Rupinder Singh creates LinkedIn content and podcast episodes about product management, especially AI product management, and shares career guidance for aspiring PMs.

Artificial IntelligenceProduct ManagementFounders

Alfie Marsh is an entrepreneur who presents Station as an AI agent that helps non-technical teams carry out work across apps, such as researching leads, preparing meetings, and drafting outreach.

Artificial IntelligenceStartupAI agents

Jared Parker is a growth marketer and co-founder of Watt, a company that turns difficult-to-use data into information usable by AI. He writes about startup growth, customer research, and advertising creative.

Artificial IntelligenceEcommerceStartup

Mark Zides works as a fractional CRO with founders and sales teams, focusing on building repeatable sales processes, improving pipeline reviews, and helping companies move beyond founder-dependent selling.

Artificial IntelligenceLeadershipSales

Nicolas Sauvage is a deep-tech investor at TDK Ventures. His writing focuses on how startups can turn industrial partnerships, technical validation, and early market access into businesses that can scale without losing independence.

Artificial IntelligenceLeadershipStartup

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