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Go-to-market Influencers

26 B2B creators, with their ideas, best work and partnership options.

26 creators

Stefan Michel

41.2K followers

Stefan Michel writes about business strategy, differentiation, and practical ways for small and medium-sized businesses to explore AI. His examples include how a fastener company can compete by solving customers’ operational problems, and how businesses can investigate AI through focused, three-month projects.

Artificial IntelligenceAI adoption and change managementGo-to-market

Gustavo Diaz

30.6K followers

Gustavo Diaz shares practical advice on B2B sales and describes Andes Connect’s work helping LATAM startups reach the right enterprise decision-makers and move sales conversations forward.

Artificial IntelligenceSalesStartup

Sahil Aggarwal

20.4K followers

Sahil Aggarwal works on Von, an AI platform for revenue teams. His posts describe building software that gives AI context about a company’s data, processes, customers, and deals, then uses that context to answer questions and support team workflows.

Artificial IntelligenceGo-to-market

James Meads

19.2K followers

James Meads works in procurement technology, researching and evaluating procurement software. His public posts discuss procurement-tech go-to-market strategy, vendor positioning and sales, and how procurement teams can use AI.

Artificial IntelligenceSalesAgentic AI

Keith Peiris

15.8K followers

Keith Peiris builds Lightfield, an AI-native CRM that organizes customer and company data so AI agents can use it for tasks such as prospecting, sales follow-up, and deal preparation.

Artificial IntelligenceSalesAI agents

Yannick Kpodar

13.4K followers

Yannick Kpodar builds Full Stack CEO, a founder-focused community and podcast featuring experienced operators discussing practical challenges in B2B SaaS, including product, AI, go-to-market, and sales hiring.

Artificial IntelligenceLeadershipSales

Olivier Roth

13.3K followers

Olivier Roth writes and speaks about using relationship intelligence to help B2B teams find warm paths into target accounts, prioritize prospects, and move deals forward through their networks.

SalesB2B salesGo-to-market

Paul David

13.2K followers

Paul David works on growth strategy for technology startups and charities through Literal Humans, a B Corp he describes as focused on helping mission-led organizations grow. His posts discuss startup growth, fintech, and sustainable technology.

Supply ChainStartupContent Marketing

Dave Schools

12.9K followers

Dave Schools is a B2B marketer building Singulate, an email marketing platform focused on AI-assisted segmentation and personalized campaigns. His posts explain how to use data and messaging strategy to make personalization more relevant—and how to avoid generic, unchecked AI-generated copy.

Artificial IntelligenceB2B MarketingEmail Marketing

Mitchell Omer

5.8K followers

Mitchell Omer writes about B2B go-to-market and revenue strategy, including customer success, sales and retention, niche markets, and privacy services for growing businesses. Their posts also cover AI and building a marketing function at Trust Keith.

Artificial IntelligenceLeadershipStartup

Sean Foote

4.6K followers

Sean Foote writes about building and measuring B2B growth and revenue operations teams. Foote's posts focus on connecting marketing spend to revenue, improving adoption of go-to-market systems, and evaluating growth and AI investments with clear business metrics.

Artificial IntelligenceLeadershipRevenue Operations

Chris Hill

3.5K followers

Chris Hill writes about applying AI to go-to-market and revenue operations, with a focus on agentic systems, business workflows, governance, and the cost of getting reliable outcomes.

Artificial IntelligenceRevenue OperationsAI governance

Jacob Riff

3.2K followers

Jacob Riff writes about helping small companies prepare for SOC 2 and says Riff builds Klaay, a platform for managing compliance work.

Go-to-marketFoundersB2B SaaS and tech

Jon Pielak

3.1K followers

Jon Pielak advises private equity and professional services firms on go-to-market strategy and organic growth, including testing commercial changes through GTM Labs.

Artificial IntelligenceSalesB2B Marketing

Gowtham Arivarasan

3K followers

Gowtham Arivarasan is a product manager who writes about product discovery, AI, and go-to-market strategy. They say they lead product for heddl, a GTM platform for early-stage founders, and have shared work-in-progress on Ask Avi, a WhatsApp assistant for finding information in business files.

Artificial IntelligenceSalesProduct Management

Priyanshu Gautam

2.7K followers

Priyanshu Gautam is a product marketing manager whose work includes product launches, customer messaging, and helping sales teams explain a product’s value. Gautam’s posts describe four years at deskbird and a move to Cropster as a Senior Product Marketing Manager.

Go-to-marketB2B SaaSProduct marketing

Marcel Gradidge

2.2K followers

Marcel Gradidge is an operator and go-to-market leader whose work covers enterprise networking and cybersecurity, revenue growth, and sales and partnership leadership.

Artificial IntelligenceLeadershipCybersecurity

Dylan Whaley

1.7K followers

Dylan Whaley works on go-to-market and revenue operations for B2B companies, including CRM setup, sales processes, and reporting. Their posts also cover connecting paid-media performance data to better ad creative, and describe helping launch a go-to-market motion at Revic AI.

SalesPaid AdsRevenue Operations

Janet Sifers

1.6K followers

Janet Sifers works in B2B SaaS product marketing, writing about positioning products, aligning marketing with sales, and helping customers understand and get value from software.

SalesSales enablementGo-to-market

Joseph Paul

1.5K followers

Joseph Paul is a MongoDB Customer Success Manager who works on agentic AI and agent memory, including building agents for MongoDB’s go-to-market teams.

Artificial IntelligenceSalesCustomer Success

Sofia O'Malley

1.5K followers

Sofia O'Malley writes about B2B marketing strategy and go-to-market planning, with a focus on consistent brand positioning, customer experience, and connecting teams across the customer journey.

B2B MarketingCustomer experience strategyGo-to-market

Shafique Ur R.

249 followers

Shafique Ur R. writes about go-to-market strategy, outbound sales, and revenue operations. Their posts focus on improving the path from prospect replies to pipeline and revenue, including how teams use AI and verified data in outbound workflows.

Artificial IntelligenceSalesRevenue Operations

Alex Vacca shares and describes B2B go-to-market work at Frontal AI, combining outbound, buyer-focused content, paid ads, AI search visibility and revenue operations to help companies generate pipeline.

Artificial IntelligenceSalesStartup

Yiftah Shiri works on go-to-market at monday.com, sharing practical ways to use AI agents and CRM tools in sales and marketing.

Artificial IntelligenceSalesAI agents

Scott Varner works on customer-feedback programs, helping businesses turn win-loss, churn, and customer-satisfaction feedback into practical action. Varner's LinkedIn posts discuss buyer interviews and customer insight, and describe their work at Clozd.

SalesSales enablementGo-to-market

Dr. Howard Dover teaches sales at UTD Sales and leads student research on the sales-technology landscape. His work connects sales education with current developments in sales technology, revenue operations, and AI-enabled sales.

Artificial IntelligenceSalesRevenue Operations

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