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Marketing attribution Influencers

18 B2B creators, with their ideas, best work and partnership options.

18 creators

Brendan Hufford

53.9K followers

Brendan Hufford works with B2B SaaS companies on content marketing, SEO, and demand generation, with an emphasis on turning content into pipeline and giving a company a clear point of view.

Artificial IntelligenceB2B MarketingContent Marketing

Charles E. Gaudet II

33.6K followers

Charles E. Gaudet II hosts the Beyond 7 Figures podcast and shares practical advice for entrepreneurs on growing businesses, including marketing, attribution, delegation, and operations.

LeadershipSalesStartup

Rupert Morris

25.4K followers

Rupert Morris advises B2B businesses on marketing, including paid media, search, AI tools and measurement. Morris's posts use client examples to explain how to match marketing channels to buyer behavior and connect attention to pipeline.

Artificial IntelligencePaid AdsB2B Marketing

David Dokes

23.9K followers

David Dokes writes about AI tools for ecommerce teams, including agents for marketing workflows and custom models for ad attribution through Polar.

Artificial IntelligenceEcommerceAI agents

Timothy Solomon

23.5K followers

Timothy Solomon writes about B2B marketing and revenue operations, including marketing attribution, CRM data, and how website messaging can produce clearer pipeline signals.

B2B MarketingRevenue OperationsMarketing attribution

Jared Orkin

12.7K followers

Jared Orkin shares practical advice on international hiring and building effective teams. His posts cover hiring and onboarding, evaluating candidates, and preparing teams for growth. He also discusses influencer marketing and how brands may need to adapt as they expand into retail.

SalesMarketing attributionInfluencer marketing

Michael Stratta

8.2K followers

Michael Stratta works on marketing attribution and AI-driven measurement at Arcalea, where Stratta discusses using first-party data, customer journeys, and revenue outcomes to guide marketing decisions. Their posts also describe Galileo, Arcalea’s attribution platform.

Artificial IntelligenceSEOAI search visibility

Ashley Segura

7.4K followers

Ashley Segura is a B2B marketer whose work focuses on content strategy, demand generation, and connecting marketing activity to sales pipeline. Segura's posts discuss sharpening ideal customer profiles, aligning marketing with sales and customer success, and measuring content’s influence beyond last-click conversions.

SalesB2B MarketingContent Marketing

Zak Pinder

3.2K followers

Zak Pinder shares practical advice on marketing measurement and technology implementation in banking, including how to report attribution honestly and reduce risk when launching CRM integrations.

Marketing measurement and incrementalityMarketing operationsMarketing attribution

Bivas Kumar Roy

3.2K followers

Bivas Kumar Roy helps businesses and agencies make their website, advertising, and analytics data more reliable. Their work focuses on conversion tracking and audits across GA4, Google Ads, Meta Pixel and CAPI, Google Tag Manager, and Consent Mode.

EcommercePaid AdsMarketing attribution

Jevian Fernandez

3.2K followers

Jevian Fernandez is a ghostwriter who creates educational email courses for business coaches and personal branding agencies. They also share practical content marketing advice for small businesses through LinkedIn posts and YouTube videos.

Content MarketingContent strategy and positioningMarketing measurement and incrementality

Paul Grieselhuber

2.7K followers

Paul Grieselhuber works with direct-to-consumer ecommerce brands on conversion rate optimization and growth. Grieselhuber's posts discuss diagnosing checkout performance, using customer reviews to improve landing-page copy, and checking unit economics before adding acquisition channels.

EcommerceUnit economicsConversion rate optimization

Jared W.

1.6K followers

Jared W. helps founder-led service businesses diagnose and improve the systems connecting marketing, sales, fulfillment, and payment. Their posts focus on making revenue data more trustworthy and deciding what to fix before automating.

Revenue OperationsMarketing attributionRevenue operations leaders

Oliver Yuwen

758 followers

Oliver Yuwen shares practical marketing analytics advice, including how to measure channel profitability, test whether advertising drives sales, and use customer data to improve retention.

Email MarketingRetention marketingMarketing attribution

Samu Kovács creates YouTube strategies for B2B companies, focusing on useful videos that reach business buyers and generate leads.

B2B MarketingSEODemand generation

Sarah Reece is a B2B marketer whose work connects demand generation with sales development, including content-led campaigns and coordinated lead follow-up.

SalesB2B MarketingDemand generation

Kristen Bedell writes about marketing analytics, measurement, and attribution, including how businesses can maintain tracking, interpret differences between reporting platforms, and account for fragmented customer journeys.

Marketing attributionB2B marketing teams

Sam Dunning is a B2B SaaS marketer who helps software companies attract sales-ready prospects through SEO and AI search. His advice focuses on buyer-focused comparison pages, useful product evidence, and measuring how marketing contributes to demos and revenue.

Artificial IntelligenceB2B MarketingSEO

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