Adam Kitchen audits direct-to-consumer ecommerce brands and shares advice on improving customer retention and lifetime value, including how to use customer research and email marketing.
Adam Taylor works with direct-to-consumer brands on Meta advertising. Taylor's posts describe building a creative-testing system that uses customer research to develop ad angles, track what works, and guide the next round of ads.
Paul Ryan Jones runs ORIRI, an agency that helps ecommerce brands grow through paid advertising, customer research and creative testing. Jones's posts also share practical systems for planning and improving paid ad campaigns.
Rivkie Lieberman is the founder and creative director of Motif Studio, a brand and web agency. Their work includes branding, website strategy, copy, and design, with a focus on B2B and high-ticket ecommerce.
Hannah Houg works in DTC creative strategy, focusing on paid social: Houg shares ways to improve ad concepts and formats, learn from customer feedback, and develop creative strategists. Houg has also announced that they are joining the Parker AI team to help build tools for creative strategists.
Beth McHugh works with EdTech teams on product strategy and Jobs to Be Done research, helping them understand what drives customer decisions and make better-informed product choices.
Sean Scogin works with direct-to-consumer brands on marketing strategy, customer research, and developing distinct ideas for advertising. They built BrightCircle, which helps brands find underused customer segments and messaging for their ads.
Di Lyngholm is a retail e-commerce product and growth leader focused on personalization. Lyngholm says they joined Malachyte as VP of Product and Growth after a decade working across brand, web experience, CRM, and operations at FUN.com and HalloweenCostumes.com.
Benjamin Reynolds develops spatial-computing tools for manufacturing, using phone-based 3D scanning, motion tracking, and AI to help teams study and improve work processes.
Aisha Ayanboade develops advertising creative strategy for direct-to-consumer beauty and wellness brands, using customer research to shape ad angles, hooks, and copy.
Lexi Williams is a direct-response copywriter and creative strategist. Williams helps DTC wellness and supplement brands use customer research to develop and test Meta ads, funnels, and email.
Adolphus Okwuchukwu is a direct-response creative strategist who works on DTC advertising and full-funnel storytelling. Okwuchukwu's LinkedIn posts describe strategies for testing customer beliefs, using customer pain points in ad copy, and reducing friction between ads and purchases.
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