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Answer engine optimization (AEO) Influencers

17 B2B creators, with their ideas, best work and partnership options.

17 creators

Yamini Rangan

185K followers

Yamini Rangan works at HubSpot and writes about applying AI to go-to-market work, including CRM, marketing, sales, and coordinating AI agents.

Artificial IntelligenceAI adoption and change managementAnswer engine optimization (AEO)

Paul David

13.2K followers

Paul David works on growth strategy for technology startups and charities through Literal Humans, a B Corp he describes as focused on helping mission-led organizations grow. His posts discuss startup growth, fintech, and sustainable technology.

Supply ChainStartupContent Marketing

Grace Wright

12.1K followers

Grace Wright is a construction-management leader at BEX who shares practical advice on commercial construction, marketing strategy, and improving manufacturers’ visibility in AI search. Wright's posts also draw on earlier work leading strategy and operations at a marketing consulting firm.

Artificial IntelligenceContent MarketingSEO

Rashel Hariri

9K followers

Rashel Hariri is a fractional go-to-market leader who works with technology companies and professional services businesses on marketing, sales, and revenue growth. They also write about taking action, building a public presence, and candid communication at work.

LeadershipSalesHealthcare

David Arato

6.4K followers

David Arato works on content marketing for law firms, with a focus on experience-based content, SEO, and visibility in AI-powered search.

Artificial IntelligenceContent MarketingSEO

Aabhas Vijay

5.7K followers

Aabhas Vijay shares SEO and answer engine optimization (AEO) advice, including how businesses can improve their visibility in AI search and measure the results.

Artificial IntelligenceEcommerceSEO

Daksh Jain

5.2K followers

Daksh Jain shares practical advice on SEO, AI-assisted content marketing, and improving how brands appear in search and AI-generated answers.

Artificial IntelligenceContent MarketingSEO

Kathrine Farris

4.1K followers

Kathrine Farris helps small teams and professional service businesses make marketing technology and automation easier to use. Their work covers consolidating business tools, content marketing and video, and practical guidance on SEO and email marketing.

Content MarketingSEOEmail Marketing

Vinod Kumar

3.7K followers

Vinod Kumar writes about how AI is changing ecommerce discovery and merchandising. Kumar's work includes auditing how AI tools surface brands and examining how shopper agents should guide product discovery.

Artificial IntelligenceEcommerceAgentic commerce

Gabriel Marguglio

3K followers

Gabriel Marguglio is a B2B marketing professional who shares practical ideas about answer engine optimization (AEO), AI visibility, and HubSpot. His posts connect how brands appear in AI-powered search with the CRM data and marketing systems that support customer relationships. Marguglio also discusses these topics through webinars and event conversations.

Artificial IntelligenceContent MarketingSEO

Scott Livingston-Valentine writes about B2B and SaaS marketing, including how to make marketing claims more persuasive with useful numbers and how brands can prepare for AI-driven search and product discovery.

Artificial IntelligenceB2B MarketingAnswer engine optimization (AEO)

Kaleigh Moore is a B2B creator and consultant who helps companies improve how they appear in AI search answers. Moore shares practical guidance on AI visibility, content, and answer engine optimization through posts, video, and a newsletter.

Artificial IntelligenceContent MarketingSEO

Max Sinclair works with Azoma on helping consumer brands improve product data and visibility in AI shopping tools such as Walmart Sparky, ChatGPT, and Google Shopping. Sinclair also shares industry analysis and speaks at ecommerce events.

Artificial IntelligenceAgentic commerceAnswer engine optimization (AEO)

Azhan Shafique is the founder of Agenex Digital, providing SEO, answer-engine optimization (AEO), and generative-engine optimization (GEO) for businesses. Shafique's posts focus on helping B2B companies make their websites clearer to search systems and more useful to prospective buyers.

Artificial IntelligenceSEOAI search visibility

Natalie Ricardo is a content marketer who shares practical ideas on B2B content creation and repurposing, SEO and answer engine optimization, and AI’s role in content and ecommerce.

Artificial IntelligenceEcommerceAnswer engine optimization (AEO)

Jon Lightfoot writes about franchise SEO and AI search visibility, with a focus on helping multi-location brands understand whether their locations are visible, accurately described, and recommended in AI-generated answers.

Artificial IntelligenceSEOAI search visibility

Clwyd Probert writes about digital marketing for small businesses, with a focus on improving visibility in AI-powered search and building communities around a brand.

Artificial IntelligenceSEOAnswer engine optimization (AEO)

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