- Platforms like Whatnot have made live selling dramatically more accessible.
- Reported high live ecommerce sales, reaching eight billion dollars last year.
- Mentioned alongside competitors, with high-volume sellers migrating and seeking results.
Who to approach 1
Mention Whatnot with no disclosed deal, and have taken deals from other brands.
- Muhammad Rukn E Alam1.2K followers
Deals with Kalodata, Kalowave
Worked together 1
Joint events, reports or integrations. No payment disclosed.
- Casey Winters32.5K followers
We started working together again when Ludo brought me in to advise Whatnot.
Read the post
Organic mentions 5
No sign of payment. These creators may be worth approaching.
- Juozas Kaziukenas14.3K followers
Whatnot is that today. They did $8 billion in live ecommerce sales last year
Read the post · 2026-01-29 - Jeff Kline1.7K followers
I listened to Grant LaFontaine from Whatnot on My First Million this morning
Read the post · 2026-09-28 - Muhammad Rukn E Alam1.2K followers
I see high-volume sellers migrate over from platforms like Whatnot, eBay, or Amazon Live, expecting immediate results.
Read the post · 2026-08-15 Now it's time to tackle Fanatics and Whatnot!
Read the post · 2025-10-01Platforms like Whatnot have made live selling dramatically more accessible.
Read the post · 2026-06-08
Newsletters and podcasts 4
Issues where Whatnot appeared as a sponsor.
- Founder's StoryPodcast
Today's Sponsor: Turn live shopping into a real business with Whatnot, where sellers build relationships, move inventory in real time
Auto Industry Pioneer: The Next Car You Buy, You Won’t Set Foot In A Dealership | David Boice · 2026-11-02 SPONSOR: Whatnot is the largest dedicated live shopping platform. Just search Whatnot in the app store and start selling today
AI Tunnel Vision and Data Access · 2026-10-16SPONSOR: Whatnot is the largest dedicated live shopping platform. Just search Whatnot in the app store and start selling today
Business Expenses and To Do Lists · 2026-10-14Those are Vernon's referral and affiliate links, and the $25 and $150 offers come from Whatnot
Episode 217 : He Quit Amazon for This Live Selling Platform (Whatnot) · 2026-09-14