Unlocking Retail Media: Who It's For and Who Sponsors It

Est. audience: 100
Apple rating: 5 from 1
Cadence: Every two weeks
Latest: 2026-10-26
By: Kevel
Based on: 12 recent episodes

Covers: Strategic trends, technology, measurement, network alliances, AI disruption, and operating models in retail advertising.
For: Retail executives, brand advertisers, media network operators, and digital marketing leaders.
Best for: Retailers and brands building, scaling, or advertising on retail media networks.
Skip if: General consumers or traditional brick-and-mortar store owners without digital advertising.

Start with

Running Retail Media Like a Media Company: Inside Chewy Ads with Frank Mulcahy: Explains how to operate a modern retail media network like a digital media company.
Your Share, Not Your Sales: Rethinking Retail Media Measurement with Matthew Fantazier: Explores unified programmatic workflows and new ways to measure retail media campaign effectiveness.
Building a Retail Media Network From Scratch with Art Sebastian: Shares operational strategies for designing and launching a retail media network from the ground up.

Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.