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The Voice of B2B Marketing
B2B marketing professionals, leaders, and strategists seeking practical industry insights and best practices.
- Est. audience
- 200
- Apple rating
- 0 from 0
- Cadence
- Monthly
- Latest
- 2026-08-13
- By
- B2B Expert Group des Dialogmarketingverbandes Österreich (DMVÖ)
- Based on
- 12 recent episodes
- Covers: B2B marketing strategies, AI tool integration, account-based marketing, lead generation, social selling, SEO, and marketing leadership.
- For: B2B marketing professionals, leaders, and strategists seeking practical industry insights and best practices.
- Best for: B2B marketers and marketing leaders wanting practical case studies and modern operational tactics.
- Skip if: B2C consumer brands or individuals looking for personal finance and lifestyle content.
Start with
- KI im B2B Marketing Alltag: vom ersten Prompt zur echten Routine, was ist es wirklich? | ein Gespräch aus der Praxis: Explores practical use cases and challenges when adopting AI tools in marketing workflows.
- Account-Based Marketing Strategie & Praxis bei Lenovo | Eine Erfolgsstory: Discusses intent data and implementation insights for account-based marketing strategies.
- B2B SaaS-Marketing mit Fokus LinkedIn Ads | Performance mit Plan: Shares strategies for running effective LinkedIn ad performance campaigns in SaaS.
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Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.