- Est. audience
- 7,500
- Apple rating
- 4.9 from 639
- Cadence
- Daily
- Latest
- 2026-10-31
- By
- Startup CPG
- Based on
- 12 recent episodes
- Covers: CPG brand building, retail distribution strategies, food science R&D, fundraising, and in-store marketing tactics.
- For: Founders, operators, and food scientists in the consumer packaged goods industry.
- Best for: Emerging CPG founders looking to scale products into retail and secure venture funding.
- Skip if: Software developers or professionals outside the consumer packaged goods and retail industry.
Start with
- The Release of Our Foodservice Tracker Tool for CPG Brands: Using a dedicated tracker tool to build and manage a smart foodservice sales strategy.
- #272 Retailer Spotlight: Plum Market with Marc Jonna: Understanding how grocery buyers source emerging brands and get on retailer radars.
- #270 Insights from 34,000 in-store demos with Grassroots Marketing: Optimizing in-store demo spend and retail performance using data from retail demonstrations.
Sponsors seen
- Walmart MarketplaceSponsor
Get holiday-ready with Walmart Marketplace
Kitchen to 4,000 Stores: The Cold Email That Launched a Ghee Snack Brand · 2026-10-16 - Applied Food Sciences (AFS)Sponsor
Thank you to our Founders & Formulators sponsors:pure caf Applied Food Sciences (AFS) (makers of PurCaf®, a green coffee caffeine)
#271: Inside Scoop on Founders & Formulators Speed Dating · 2026-10-20 - FlavorSumSponsor
Thank you to our Founders & Formulators sponsors:pure caf Applied Food Sciences (AFS) (makers of PurCaf®, a green coffee caffeine) FlavorSum (flavor solutions)
#271: Inside Scoop on Founders & Formulators Speed Dating · 2026-10-20 - Marine BiologicsSponsor
FlavorSum (flavor solutions) Marine Biologics (makers of SeaTex, a clean label seaweed ingredient)
#271: Inside Scoop on Founders & Formulators Speed Dating · 2026-10-20