Tenacity with Sonia C.

Est. audience

300

Apple rating

4.8 from 53

Cadence

Every two weeks

Latest

2026-10-29

By

Sonia Couto

Based on

12 recent episodes

• Covers: Founder resilience, overcoming business failures, product validation, leadership decision making, enterprise sales, and brand authority.
• For: Founders, business leaders, and entrepreneurs managing company growth and setbacks.
• Best for: Founders seeking actionable advice on navigating business setbacks, pivots, and strategic growth.
• Skip if: People looking for quick get-rich schemes or casual lifestyle content.

Start with

• Selling Your Product Before You Build It with Sabrina Rohde: Validating product demand using pre-sale waitlists to fund initial manufacturing runs.
• Building Brand Authority in the Age of AI with Laurens Tijssen: Creating lasting market presence using sustainable marketing systems instead of chasing tools.
• Enterprise Buyers Don't Buy Innovation. They Buy Trust.: Building trust and focusing on execution when selling enterprise AI solutions.

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Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.