Minds of Ecommerce

Cadence

Weekly

Latest

2026-10-28

By

Raphael Paulin-Daigle

Based on

12 recent episodes

• Covers: Interviews detailing growth strategies, conversion optimization, customer acquisition, social commerce, and profitability tactics from top ecommerce brand leaders.
• For: Ecommerce founders, brand executives, and digital marketing leaders aiming to scale online brands.
• Best for: Ecommerce operators seeking proven marketing and operational playbooks to grow online revenue profitably.
• Skip if: Traditional offline business owners or people looking for passive income get-rich schemes.

Start with

• How MyProtein Uses P&L Thinking to Make Smarter Marketing Decisions With Hemadri Negi: Using P&L thinking to align marketing campaigns and budgets with profitability instead of revenue.
• How Mars Men Use Landing Page and Offer Testing to Drive Ecommerce Growth With Juan Cruz: Structuring and prioritizing landing page and offer testing to drive direct-to-consumer brand growth.
• How Ridge Uses TikTok Shop and Social Commerce to Drive Ecommerce Growth With Mason Bertrand: Acquiring new customers and scaling profitably using TikTok Shop and modern social commerce.

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