Make It Happen Mondays - B2B Sales Talk with John Barrows: Who It's For and Who Sponsors It

Est. audience: 27,000
Apple rating: 4.6 from 201
Cadence: Weekly
Latest: 2026-11-02
By: John Barrows
Based on: 12 recent episodes

Covers: B2B sales strategy, AI adoption in sales, deal reviews, team structure, sales training, and go-to-market execution.
For: Sales leaders, CROs, VPs of Sales, and B2B sales professionals.
Best for: Sales reps and revenue leaders navigating modern B2B selling and AI integration.
Skip if: Consumers or professionals outside of B2B sales and revenue management.

Start with

How to Run Evidence-Based Deal Reviews That Predict Revenue with Mark Siciliano: How to run disciplined deal reviews based on customer data to accurately predict revenue.
Why the Sales Rep Matters More Than Ever in the AI Era with Brian Benfer: How sales reps stay relevant and provide value when buyers use AI research tools.
The Psychology of AI Adoption: Why 95% of Pilots Fail with Dr. Gleb Tsipursky: How to manage workplace anxiety and behavior when rolling out AI initiatives.

Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.