Demand Geniuses: Revenue-Driven B2B Marketing

Est. audience

300

Apple rating

0 from 0

Cadence

Weekly

Latest

2026-07-16

By

Tom Rudnai

Based on

12 recent episodes

• Covers: B2B go-to-market strategies, demand generation, brand building, AI search, content marketing, and revenue growth tactics.
• For: B2B marketing leaders, demand generation specialists, and go-to-market professionals.
• Best for: B2B marketers seeking practical tactics and interviews with experienced marketing leaders.
• Skip if: Consumers or marketers focused exclusively on direct-to-consumer retail products.

Start with

• Jess Cook: Brand Beats Demand Gen: Explains how to transition B2C copywriting tactics into effective B2B marketing leadership.
• CMO Jillian Als: Rebranding in the age of AI: Covers how to execute a quarterly company rebrand and rethink paid search using AI.
• Turn Your Customer Base Into a Growth Engine: Teaches strategies to drive B2B revenue growth directly from an existing customer base.

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Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.