De Grote B2B Marketing Show: Who It's For and Who Sponsors It

Est. audience: 100
Apple rating: 0 from 0
Cadence: Every two weeks
Latest: 2026-11-02
By: Jordi Lingen en Robin van Zeijl
Based on: 12 recent episodes

Covers: Practical B2B marketing strategies, AI adoption, content creation, brand narratives, and signal-based sales outreach.
For: B2B marketers, business owners, and sales professionals.
Best for: Dutch-speaking B2B marketing teams wanting to modernize their lead generation and content strategies.
Skip if: B2C marketers or professionals uninterested in business-to-business sales cycles.

Start with

Afl 46: AI-first B2B-marketing: hoe kom je van losse prompts naar echte impact? - met Maxim Spek: How to move beyond simple AI prompts to generate real impact in B2B marketing.
Afl 39: Stop met wachten op leads: zo werkt signal based marketing – met Sjors Teeuwen: Using buying signals to identify intent before prospects submit a form.
Afl 38: Cold outreach is niet dood, je doet het alleen verkeerd! - met Karel Oscar van Hengel: Effective cold calling and messaging strategies for modern B2B customer acquisition.

Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.