CMO Unplugged - Stories, Strategies and Surprises from the world of B2B Marketing

Est. audience

100

Apple rating

0 from 0

Cadence

Monthly

Latest

2026-10-05

By

Chris Hewitt, Chief Storyteller, Berkeley Communications

Based on

9 recent episodes

• Covers: B2B marketing strategies, brand storytelling, marketing metrics, scaling businesses, and adopting AI in campaigns.
• For: Chief marketing officers, marketing executives, and B2B brand leaders.
• Best for: Marketing leaders looking for honest strategic advice and practical B2B brand insights.
• Skip if: Consumers or junior marketers looking for entry-level execution tutorials.

Start with

• How to Storify Sustainability: How to turn complex technical products into relatable human stories rather than feature spec sheets.
• Redefining Marketing Metrics: Beyond Likes to Real Impact: How to move past vanity metrics and align marketing initiatives with core business goals.
• What every CMO needs to know about Agentic AI: How autonomous agentic AI systems will manage campaigns and how leaders can prepare.

Visit

Summarised by AI from 9 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.