B2B Podcasting Insights - B2B sales & audience engagement strategies for founders and brands: Who It's For and Who Sponsors It

Est. audience: 200
Apple rating: 3.9 from 7
Cadence: Weekly
Latest: 2026-10-30
By: Podknows Podcasting - B2B Podcasting Experts
Based on: 12 recent episodes

Covers: B2B podcast strategy, measuring ROI for leadership, positioning, guest acquisition, audience conversion, and avoiding common podcasting mistakes.
For: Founders, CMOs, consultants, and marketers using branded podcasts to shorten sales cycles.
Best for: B2B marketers and founders wanting their business podcast to generate actual sales pipeline.
Skip if: Hobbyist podcasters or consumer-focused creators looking for generic download growth tips.

Start with

B2B Podcasting ROI: The Three Numbers a CFO Will Actually Accept: Explains how to present podcast metrics that justify marketing budget to executive leadership.
Your Dream Client Ignores Your Emails. They'll Say Yes To This.: Shows how to invite high-value target prospects as podcast guests to build sales relationships.
If I Were My Own Client: 5 Fixes For My B2B Podcast: Provides practical fixes to turn vanity podcast download numbers into ideal client engagement.

Summarised by AI from 12 recent episodes. Audience estimate and Apple rating from Podscan, checked 2026-11-03; treat the estimate as a guide and ask the show for its own numbers. Prices are not included. Report a mistake.