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Gareth Lock

Gareth Lock works in human factors and non-technical skills training. Through The Human Diver, they apply lessons from diving to teamwork, communication and safety in other high-risk settings, using simulations, performance data and structured debriefs.

13.8K followersBased on 11 posts · latest Oct 2026

At a glance

Gareth Lock is most useful for simulation-based human factors and non-technical skills training for safety-critical teams.

Best for

A human factors or safety training company wanting a webinar or simulation workshop.

Not for

A mass-market online learning brand buying sponsored posts measured on impressions.

Key takeaways

  • Teams run timed simulations with information split across participants, then review data and perspectives.
  • German firefighters and railway managers saw the point after a debrief and repeat runs.
  • Training works as part of a capability depending on people, equipment, information, organisation and integration.

Check first: Confirm sponsorship policy, audience demographics, and independent evaluations of effectiveness.

Main ideas
Training works only when the wider system supports it · Make teamwork problems visible through realistic pressure, not technical complexity · Let teams examine evidence and practise again
Audience
13,760 LinkedIn followers
Read first
Jetlag, San Diego and the road to The Human Diver
Sources for this section

What they are known for

Gareth Lock is known for applying human-factors and non-technical-skills training from diving to teamwork and safety in other demanding settings.

  • Through The Human Diver, they develop simulations and structured debriefs for diving; work in other domains is under Human in the System.
  • Their work also includes the 2019 book Under Pressure: Diving Deeper with Human Factors and the documentary If Only..., which they say has been used in training inside and outside diving.
  • These posts offer a useful starting point for readers interested in how teams learn from mistakes and how training can move beyond advice on individual behaviour.

Lock makes teamwork observable and open to practice.

  • In the interpersonal skills LAB, teams take part in a timed simulation with information split across participants.
  • They then review performance data, replay and perspectives from team members, observers and facilitators before trying again.
  • This cycle lets teams see whether a change helped, rather than relying only on a trainer’s impression.
  • Lock connects the method to a broader systems view: training works as part of a capability that also depends on people, equipment, information, organisation and integration.
  • For buyers weighing its fit, ask for independent evaluations of its effectiveness across settings.
Sources for this section

Ideas and priorities

Lock argues that safety and teamwork improve when organisations examine the whole system, make behaviour visible in practice, and learn from evidence rather than relying on rank or impressions.

Read more

They apply these ideas to teams in other fields, not just diving.

Training works only when the wider system supports it

Lock distinguishes buying a course from building a capability.

Read more

Training, equipment, staffing, information, guidance, organisation, infrastructure, logistics and integration all affect whether people can put learning to work. When those parts do not fit together, staff end up compensating for the gaps.

Drawing on military procurement, Lock describes the TEPIDOIL framework and argues that professional-development programmes cannot succeed through training alone. They urge organisations to think in terms of socio-technical systems, not isolated components.

Read original

Make teamwork problems visible through realistic pressure, not technical complexity

Lock favours simulations with cognitive fidelity over literal replicas of a workplace.

Read more

A fictional setting can expose communication and coordination problems when people have to act under time pressure with incomplete, distributed information, without letting specialist knowledge conceal those behaviours.

In the LAB, firefighters and railway operations managers took part in a simulated space mission from separate workstations.

  • The exercise could not be paused, information was split between participants, and the scenario introduced ambiguity and competing goals.
  • Lock says a debrief using black-box data helped participants see the exercise’s value.

Read original

Let teams examine evidence and practise again

Lock argues that feedback based only on impressions can be shaped by rank and dismissed as subjective.

Read more

They combine participants’ reflections, observer input, performance data and replay, then repeat the exercise so a team can compare what changed. The point is not just to identify a problem, but to give people a way to test a different behaviour.

After each LAB mission, participants contribute to a structured debrief, an observer uses behavioural markers, and the facilitator connects events to the team’s work.

  • The team then runs another mission and compares its results.
  • Lock sums up the cycle as “Measure, practice, debrief, repeat.”

Read original

Use diving as a starting point for learning across fields

Lock presents human factors and non-technical skills as relevant beyond diving and other traditionally high-risk work.

Read more

Their posts connect the approach to fire and rail operations and describe developing instructors to teach it. A career retrospective traces this interest partly to a close-call dive and to noticing that diving lacked some of the incident-learning practices they knew from aviation.

Lock says they wrote a 2011 white paper on applying HFACS to diving safety after the 2005 Yukon dive, and later built The Human Diver around human factors and crew resource management training. In a separate post, they say the same teamwork challenges and solutions can appear across domains.

The retrospective traces a path from applying lessons from aviation to diving safety toward training and examples intended for both diving and non-diving teams.

Read original · Original 2

Sources for this section

Start with their work

Jetlag, San Diego and the road to The Human Diver

Answers newcomers’ question of how Gareth Lock moved from military aviation and a near-miss dive to founding a human factors training business.

Read more

Start here for the timeline behind The Human Diver.

A reflective post uses a San Diego instructor-assessment trip to trace Gareth Lock’s path: seeing Top Gun in 1988, joining the RAF in 1989, learning to dive in 1999, a close call on the USS Yukon in 2005, a 2011 HFACS white paper, a Cranfield PhD started in 2012 and later abandoned, and The Human Diver’s formation in 2016.

  • It also lists later milestones: eLearning, online and in-person Human Factors in Diving conferences, the Learning from Emergent Outcomes course, awards, ten instructors across seven countries, the book Under Pressure, the documentary If Only..., and a human factors section in Canadian occupational diving standards.
  • The detail makes the commercial work concrete and shows diving as the testbed, not the limit.

For brands planning a campaign

For a thought-leadership webinar, this is a personal-origin story: a near-miss, an aviation-derived method and a training business built to stop others repeating the same mistakes. It offers a human story without a sales pitch.

A course is not a capability: TEPIDOIL and military procurement

Explains the systems lens Gareth Lock brings to training: why buying a programme rarely changes performance unless the surrounding organisation is aligned.

Read more

Drawing on five years in military procurement, Gareth Lock argues that organisations developing capability are not simply buying a course, programme or technology.

  • The post walks through the TEPIDOIL(-I) framework — Training, Equipment, Personnel, Information, Doctrine and Concepts, Organisation, Infrastructure, Logistics, Integration — and notes that cost is not one of the headings.
  • A Defence Lines of Development board only signs off when all owners are satisfied.
  • Lock applies that logic to professional capability development such as HOP, leadership, incident investigation and CRM, arguing that unaligned elements leave people to close gaps themselves, leading to dysfunction, wasted money and harm.
  • The closing instruction: think in socio-technical systems, not individual elements.

For brands planning a campaign

Positions a simulation workshop as capability building, not a one-off training day. It gives buyers a frame for budget conversations: what else must be in place for the workshop to survive contact with the real organisation?

Why firefighters and rail managers went into 'space'

The clearest explanation of the LAB simulation method: what it does, why non-diving teams use it and what makes the exercise hard to hide from.

Read more

Gareth Lock describes sending German firefighters and railway operations managers through a simulated space mission.

  • The firefighters were sceptical; the rail managers doubted they had a non-technical skills problem.
  • After a second ten-minute mission and a targeted debrief with black-box data, both groups saw the benefit.
  • The method relies on cognitive rather than physical fidelity: separate workstations, deliberately split information, real-time scenarios that cannot be paused, increasing complexity and built-in ambiguity that provokes miscommunication and assumptions.
  • With no technical domain to retreat into, everyone starts incompetent and error has nowhere to hide.
  • The post includes a quote from wildland fire incident commander Jayson Coil: "What we learned in one day in the LAB would have taken us three days on the fire ground training."

For brands planning a campaign

A thought-leadership webinar can demonstrate the method through a single scenario design: distributed information, competing goals, a short briefing and a debrief that resists blame. The cross-industry example shows that the approach travels.

You cannot argue with your own data: measurement and debrief in the LAB

Answers a sceptical buyer’s question: how is this different from an observer giving subjective feedback?

Read more

Gareth Lock contrasts traditional interpersonal skills training — where an observer’s impressions are negotiated and often survive the day, especially when rank influences who speaks — with the LAB’s repeated measurement cycle.

  • Each mission produces performance data alongside facilitator, observer and team-member opinions.
  • A behavioural marker scheme gives observers a reference point; think-write-share brings in individual perspectives; mission data and replay allow cross-checking.
  • Teams run the mission again and compare their scores across cycles, making behaviour change visible within a day.
  • Lock’s key claim: people find it harder to argue with their own numbers than with a trainer’s subjective judgement.
  • The post ends with two practical questions: how do you know whether your team’s teamwork is improving, and how do you know where the gaps are?

For brands planning a campaign

A measurement-focused story for a workshop proposal. It supports a session showing how data, replay and structured debrief reduce the credibility gap that blocks investment in non-technical skills training.

Assessing a facilitator: how Human Diver training is passed on

Shows the method in the hands of other facilitators, not only Gareth Lock.

Read more

It explains how the training scales and what assessment looks like in practice.

Gareth Lock describes undertaking the final assessment for Dan Temple as part of Temple’s trainer/facilitator development to deliver interpersonal skills LAB-based training.

  • The post notes Temple’s use of human factors and non-technical skills theory, practical stories, operational experience, observations from the space-based serious game, and 'scores on the doors' relating to behaviours and interactions.
  • Lock uses the occasion to argue that CRM and non-technical skills are not limited to high-risk industries: the same challenges and solutions appear across domains and companies.
  • The invitation is for teams, senior leadership teams or executive teams to join a development programme designed so participants cannot hide from the reflection the sessions hold up.

For brands planning a campaign

Supports a train-the-trainer or facilitator-development angle: a brand can recruit a programme that certifies internal people, not just a one-off event. It also shows Gareth Lock publicly assessing and promoting other facilitators, a useful signal for scaling a workshop series.

Sources for this section

Topics and approach

Posts cited for each topic
Human factors and non-technical skills across high-risk work3
Simulation design: cognitive fidelity over physical realism3
Data-backed debriefs: you cannot argue with your own data3
Learning from incidents and accidents in high-risk work2
Transferring non-technical skills from diving to other sectors2
Capability thinking: equipment is one part of a system1
Building a specialist training field around human factors in diving1

Human factors and non-technical skills across high-risk work

Gareth Lock focuses on human factors, crew resource management and non-technical skills, first in diving and then in firefighting, rail operations and other teams.

Read more

Their recurring argument is that miscommunication, assumptions and distributed information create failure conditions that technical expertise can mask. They take people out of their technical domain to make non-technical behaviours visible and coachable.

For brands planning a campaign

For a human factors or safety-training brand, this topic can anchor a webinar or workshop for teams that do not see themselves as high-risk. The hook reaches beyond diving: technical expertise can mask teamwork problems.

Examples: Source 1 · Source 2 · Source 3

Simulation design: cognitive fidelity over physical realism

Lock describes training in which participants run fictional space missions at separate workstations, with incomplete information, real-time pressure and no pausing.

Read more

Removing the technical domain brings mistakes and non-technical behaviours to the surface. The LAB format uses a serious game with increasing complexity, designed ambiguity and conditions that provoke miscommunication and assumptions.

Serious-game missions, distributed information, real-time scenarios and facilitator debriefs.

The post reports scepticism from firefighters and rail operations managers before the session. The method depends on participants accepting a fictional setting.

For brands planning a campaign

A brand can use this as a practical webinar demonstration or workshop preview, showing how removing technical camouflage reveals communication gaps.

Examples: Source 1 · Source 2 · Source 3

Data-backed debriefs: you cannot argue with your own data

Rather than relying on observer impressions, the LAB combines performance data and replay with facilitator, observer and team opinions.

Read more

Participants see their scores across repeated missions, making behaviour change visible within a day and the lesson harder to discount. The debrief translates simulation events into the team's own workplace language.

Measure, practise, debrief, repeat; behavioural marker scheme; think-write-share.

For brands planning a campaign

For a safety or learning-and-development brand, this supports a thought-leadership angle on measurement: how teams can tell whether teamwork is improving. It can frame a workshop around before-and-after behaviour data rather than subjective feedback.

Examples: Source 1 · Source 2 · Source 3

Capability thinking: equipment is one part of a system

Drawing on military procurement experience, Lock argues that organisations buying training or technology often overlook the other elements needed to make a capability work.

Read more

The post lists Training, Equipment, Personnel, Information, Doctrine and Concepts, Organisation, Infrastructure, Logistics and Integration, and notes that cost was not one of the headings. When these elements are misaligned, the system becomes dysfunctional, people get hurt, money is wasted and staff close gaps themselves.

TEPIDOIL / DLOD-style capability framework and checklist requirements review.

The post does not name specific procurement programmes, clients or cost data.

For brands planning a campaign

A brand selling capability development, HOP, leadership, investigation or CRM can use this as a diagnostic framework for a webinar or workshop: ask what else must be resourced for training to build capability.

Examples: Source 1

Learning from incidents and accidents in high-risk work

In Lock's career retrospective, a close call while diving on the Yukon, and the gap between aviation-style incident learning and diving, prompted the work.

Read more

The post lists a Learning from Emergent Outcomes course, a white paper on applying HFACS to diving safety, academic papers, and a documentary and workbook used in training. The recurring argument: study incidents as system outcomes, not individual blame.

The post is a retrospective that mentions awards and publications but does not provide the papers, award citations or documentary itself.

For brands planning a campaign

A brand in safety investigation or operational learning can build a webinar around the shift from blame to system learning, using diving's late adoption of these ideas as the story.

Examples: Source 1 · Source 2

Building a specialist training field around human factors in diving

The timeline shows The Human Diver starting in 2016 with a two-day CRM/NTS/HF class, an eLearning product now on version 4, an online conference in 2021 and a first in-person conference planned for 2026 in Vis, Croatia, plus ten instructors across Australia, Egypt, Poland, the UK, Mexico, the USA and Brazil.

Read more

The book Under Pressure was published in 2019, with more books planned, and a human factors/CRM section has been incorporated into Canadian occupational diving standards.

Courses, eLearning, conferences, books, a documentary and standards work.

The post is self-reported; ask for verification of dates and book, award and conference details.

For brands planning a campaign

For a brand, this is evidence of a long-running body of work and a distributed instructor network, useful for co-hosted webinars, conference partnerships or train-the-trainer content. The topic is both the subject matter and the story of building a field.

Examples: Source 1

Transferring non-technical skills from diving to other sectors

The posts repeatedly bridge diving and non-diving settings: firefighters and railway operations managers in the LAB, an instructor assessment for Dan Temple, and the distinction between 'The Human Diver - the diving stuff' and 'Human in the System - the non-diving stuff'.

Read more

Lock argues that the same challenges and solutions appear across domains and companies.

The cross-domain evidence is practitioner testimony and trainer observation. Ask for comparative performance data across sectors.

For brands planning a campaign

Brands can evaluate Gareth Lock for non-diving briefs, not only diving audiences. The campaign angle is cross-industry transfer: a diving-derived method applied to fire, rail, corporate leadership or safety teams.

Examples: Source 1 · Source 2

Sources for this section

Brands and businesses

Gareth Lock formed The Human Diver, their human factors and non-technical skills training business.

Read more

Posts also mention Human in the System and interpersonalskillsLAB; ask about their relationships to the business. Lock previously worked in the RAF and supervised an instructor assessment at the American Academy of Underwater Sciences symposium.

The Human Diver

Owned business

Lock formed The Human Diver in 2016.

Read more

The business delivers human factors, crew resource management and non-technical skills training, with ten instructors across Australia, Egypt, Poland, the UK, Mexico, the USA and Brazil.

View example

Human in the System

Disclosed partnership

Posts present Human in the System as the non-diving side of the training offering, focused on simulation-based non-technical skills programs.

Read more

Ask Lock about their ownership or role in the business.

View example

interpersonalskillsLAB

Disclosed partnership

Posts describe training based on the interpersonalskillsLAB simulation and serious game, using performance data and behavioural marker schemes in structured debriefs.

Read more

Ask Lock about their relationship to the program.

View example

Royal Air Force

Employment

Lock joined the RAF at 18 in 1989 and later attended the RAF Aerosystems Course in 2005.

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Ask when their employment ended.

View example

American Academy of Underwater Sciences

Mention

Lock supervised a The Human Diver instructor assessment at the American Academy of Underwater Sciences Annual Symposium.

Read more

View example

Sources for this section

Topics and similar creators

Gareth Lock writes about human factors and non-technical skills: how teams communicate, share information and learn under pressure.

Read more

Start with their simulation writing, which explains why a fictional crisis (a broken spacecraft, a split-information mission) teaches teamwork faster than a realistic replica of the day job.

  • Their debrief writing shows teams comparing performance data across repeated runs instead of arguing about a trainer's opinion.
  • For diving professionals, their career retrospective traces how the method grew out of that world and now runs through courses, books, a documentary and instructor training.
  • For other sectors, read the capability post, which argues that buying a course is not the same as building a capability, and the posts on fire and rail teams, which show the approach applied outside diving.
Human factors Crew resource management Non-technical skills Psychological safety Systems thinking and capability Learning from incidents Debrief and feedback Diving safety Simulation-based training Serious games Instructor and facilitator development Safety-critical teams Learning and development professionals

Brandon Williams

Williams also works on human factors in high-consequence settings.

Read more

Their four pillars — clear intent, situational awareness, mutual support and debrief culture — overlap with Lock's interests in information sharing, psychological safety and structured debriefs. Both write for safety, aviation and other high-reliability audiences.

Williams draws on fighter aviation and frames the work as leadership in uncertainty, aimed at keynote and workshop bookings for safety-critical organisations.

  • Lock's writing is more method-led, covering specific simulation design, behavioural markers and performance data teams use to check whether their teamwork is improving.
  • Williams argues for clarity; Lock shows teams the numbers behind their behaviour.

Read original · Original 2

Robbie Christian

Christian came to instructional design after more than ten years teaching scuba diving full time.

Read more

They write about teaching, learning design and the value of stepping outside a specialism. This is close to Lock's path from diving instruction into human factors training and their interest in how trainers are developed.

Christian's posts cover the craft and community of learning and development: returning to teach an introductory course, thanking a mentor and reflecting on career change.

  • Lock writes about safety and non-technical skills under operational pressure.
  • Follow Christian for the teaching craft itself; follow Lock for what it looks like inside safety-critical work.

Read original · Original 2

Steve Radford

Radford makes an argument Lock makes too: most teams do not have a training problem; they have a system problem.

Read more

Both say a course introduces ideas but does not change behaviour unless teams reinforce those behaviours over time. Both warn that overstretched managers cannot carry that reinforcement alone.

Radford applies this approach to sales teams and sales leadership, with a diagnostic scorecard and shared sales language as the remedy.

  • Lock applies it to safety-critical operations, using practice under simulated pressure, performance data and repeated debriefs.
  • Radford's audience is sales enablement; Lock's is diving, fire, rail, aviation and other high-consequence teams.

Read original · Original 2

Sources for this section

Audience

Gareth Lock's LinkedIn following is 13,760 as of 8 October 2026 — small next to consumer creators, but concentrated in the professional safety space relevant to campaigns on human factors, crew resource management and non-technical skills.

Read more

Five posts published between June and October 2026 target people who commission or attend safety training: a career retrospective tracing The Human Diver from a 2016 two-day class to ten instructors and published books; a capability-planning post using the TEPIDOIL framework, aimed at programme and procurement owners; and a two-part series on a simulation 'LAB' run with German firefighters and railway operations managers, focused on measured behaviour change through debrief and repeat runs.

  • That mix suits a thought-leadership webinar or simulation-based workshop, where audience qualifications matter more than impressions.
  • Two audiences run in parallel: The Human Diver's diving customers and the non-diving 'Human in the System' work with emergency services and rail.
  • Specify which audience the campaign targets, since topic response is likely to differ.
  • Before booking, ask for follower demographics and attendance, registration or completion figures from a comparable webinar or LAB session.

LinkedIn followers

13,760

LinkedIn profile (linkedin.com/in/garethlock) · 2026-10-08

Sources for this section

Partnership options

Gareth Lock’s posts do not mention a sponsorship policy, rate card, audience specification or partner enquiry route.

Read more

The commercial activity they do describe is their own training and education work: The Human Diver delivers diving-focused crew resource management and human factors courses, including a two-day classroom programme and an eLearning course, while Human in the System applies the same non-technical skills training to non-diving organisations such as firefighting and rail operations.

  • Both names appear at the end of several posts alongside a course link.
  • For a buyer, a partnership is most plausibly a commissioned training, workshop or conference engagement arranged directly, rather than a sponsored-content placement with published terms.
  • Ask Gareth Lock what a partner receives, what it costs and whom to approach before building a plan around it.
  • The posts describe recurring formats a partner could realistically attach to: simulation-based workshops run through an interpersonal skills lab, data-backed debriefs, an instructor development and assessment programme whose team spans Australia, Egypt, Poland, the UK, Mexico, the USA and Brazil, and the Human Factors in Diving Conference.
  • None is presented as an open sponsorship property.
  • A publisher-style listing of the book Under Pressure: Diving Deeper with Human Factors and a documentary and workbook also appears in the same career post; these are their own outputs, not sponsor inventory.
Sources for this section

Campaign fit

A campaign to shortlist

Strong fit for a thought-leadership webinar or simulation-based non-technical skills workshop. Gareth Lock's posts directly support this need, and the deliverable is closer to the work they already run than to an influencer placement.

Read more

Brief

A human factors and safety training company wants to assess Gareth Lock for a thought-leadership webinar or simulation-based non-technical skills workshop drawing on experience in diving and other high-reliability industries.

Reasons

  • The workshop format already exists and is documented in detail, not just described as a topic. Participants run fictional missions from separate workstations, with information deliberately split between them, in real time and without pausing. Complexity and ambiguity increase between runs. That design is the product a training company would license or co-deliver.
  • The method has been run outside diving with the audiences this brief cares about. German firefighters and railway operations managers both entered sceptical and, after a second ten-minute mission and a targeted debrief, saw the point. A wildland fire incident commander is quoted saying one day in the LAB would have taken three days on the fire ground. That is usable proof for a non-diving buyer.
  • There is a measurement story that answers the usual objection to non-technical skills training. Each mission generates performance data alongside facilitator, observer and team-member opinions. A behavioural marker scheme and replay allow cross-checking, and teams run again to compare their own scores. Gareth Lock says people find it harder to argue with their own numbers than with a trainer's judgement.
  • A thought-leadership webinar has a natural structure in the TEPIDOIL post: organisations buy a course, a programme or a piece of technology when what they need is a capability. Training, Equipment, Personnel, Information, Doctrine, Organisation, Infrastructure, Logistics and Integration all have to line up. That gives a programme owner a reason to attend beyond curiosity.
  • The audience is small but concentrated where it matters. A LinkedIn following of 13,760, observed 8 October 2026, is modest for reach buying but useful for a professional safety audience. The posts target people who commission or attend safety training.
  • There is enough of a body of work to carry a session: The Human Diver formed in 2016; a two-day class; eLearning now on version 4; the book Under Pressure, published 2019; the documentary If Only... and its workbook, used in training; an online conference in 2021 and a first in-person conference planned for 2026; ten instructors across seven countries; and a human factors and CRM section written into Canadian occupational diving standards.
  • Agree deliverables, fee and whether non-diving work trades under Human in the System directly with Gareth Lock; no rate card, partner specification or enquiry route appears in the posts.

Source ids

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When to choose a specialist

Poor fit. The mismatch is structural, not a matter of price.

Read more

Brief

A mass-market online learning brand wants a paid sponsored-post series promoting a general productivity and leadership course to a broad LinkedIn audience, bought and measured on impressions.

Reasons

  • The posts document no sponsorship format, media kit, rate card, disclosed sponsor example or partner enquiry route. Ask Gareth Lock whether they accept sponsors and request the relevant commercial materials before building a campaign around sponsored content.
  • A following of 13,760 is a weak basis for an impressions-priced buy. The posts publish no per-post engagement counts, audience breakdown by geography, age, gender, seniority or industry, or attendance and completion figures from past webinars and workshops. A reach buyer would be pricing on a number without the data needed to judge it.
  • The posts are educational and practitioner-facing. They explain how a simulation is designed, how debriefing is structured and why capability planning fails. None promotes a third-party product or course, so there is no demonstrated pattern of sponsored placement to extend.
  • The method depends on a committed cohort in a facilitated simulation with a structured debrief, not on distribution. Audiences consume content; participants produce behaviour data. A sponsored-post series cannot deliver what makes the training work.
  • Broad corporate leadership is a plausible extension: Gareth Lock argues publicly that crew resource management and non-technical skills are not limited to high-risk industries. But the cross-domain evidence is practitioner testimony and trainer observation, not comparative performance data across sectors. A general-market leadership buyer would be buying an untested stretch.

Source ids

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4ceff61c3dc99fbabcf37e880629535a9036f9e2867aa9620e2fc7d58615992f

0d06efba501cd22ce8c2545766c8f80fd113257bced62e5a83de471c80544e53

A worked campaign example
Agreements before launch

Confirm deliverables, fee and delivery capacity with Gareth Lock directly; none is published.

Confirm whether non-diving client work is delivered under Human in the System rather than The Human Diver; the posts draw that line explicitly.

Ask for follower demographics and attendance or completion figures from a comparable webinar or LAB session; neither appears in the posts.

Decide which audience the campaign addresses. Diving customers and the non-diving operations market respond to different framing; a single session aimed at both would blur the proof.

Angle

Open with the observation that technical expertise hides teamwork problems, then let the audience watch that happen. The rail managers who were sure they had no non-technical skills problem offer an honest starting point, because the audience is likely to share that view.

Brief

A human factors and safety training company targeting a non-diving operations client, such as a rail operations centre or a utility maintenance team, wants one public webinar to generate qualified pilot bookings.

Heading

Campaign angle: the technical camouflage problem

Measure

Webinar: registrations, attendance rate and the number of pilot enquiries naming a specific team and date.

Pilot: behaviour scores across runs, debrief completion, and whether the client books a second cohort or an instructor development place.

Report back to the training company on which parts of the webinar generated enquiries, so the next campaign can drop those that did not.

Open gaps

The five posts contain only written text: no publication dates, images, video, transcripts or linked articles.

Books, awards, conference dates, instructor numbers and the Canadian standards work appear in Gareth Lock’s own retrospective and are not independently verified. Ask for supporting documentation before using them in a campaign.

No sponsor terms, pricing, partner enquiry route or past campaign results are available.

Source ids

03dab15836f5f510275a4e1295b4b95c41e2c2d5c3296971e488d90e76f4dace

09a988a28e596b0f28a3de359023c24e47466841cebc1d3aeaf1f6b4c06c03b9

0d06efba501cd22ce8c2545766c8f80fd113257bced62e5a83de471c80544e53

4ceff61c3dc99fbabcf37e880629535a9036f9e2867aa9620e2fc7d58615992f

659b999df558615ef2bffec668848438ec6c953e6acfd022888173021141f1a1

Structure

Webinar, 45 minutes, delivered by Gareth Lock. Ten minutes on why experienced teams fail to spot their own communication gaps. Fifteen minutes walking through one LAB scenario: workstations split, information distributed in real time, no technical domain to retreat to, no pausing. Ten minutes on measurement: behavioural markers, replay, repeated runs and scores compared across cycles. Ten minutes on what a pilot would look like in the client’s own setting and what else needs resourcing for it to stick, using the capability elements from the TEPIDOIL post.

Pilot, one day, 8 to 12 people, run as a facilitated simulation with a structured debrief and a written report showing scores across runs. Gareth Lock’s instructor assessment of Dan Temple offers a precedent for developing and assessing a facilitator, relevant if the client wants to train internal people rather than run a one-off event.

Pilot outputs: before-and-after behavioural marker scores, a debrief report, two or three specific behaviours to work on, and a decision on whether to run a series or develop an internal facilitator.

Why it works

The angle rests on a documented reaction, not a claim. Sceptical firefighters and rail managers changed their view after a second mission and seeing the data—the same arc the webinar asks an audience to follow.

The measurement element turns a soft topic into something a budget holder can defend. Comparing a team’s own scores across runs in a single day is a concrete promise.

The capability framing gives the sales conversation a second stage: the workshop is the start; other organisational elements determine whether anything changes afterwards.

The train-the-trainer option is evidence-based. Gareth Lock described assessing another facilitator’s final assessment, weaving in theory, operational stories, observations from the serious game and behaviour scores.

Sources for this section

Who else to consider

Brandon Williams

Consider Brandon Williams if the campaign is primarily a safety-leadership keynote for high-consequence organizations.

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Williams frames leadership around clear intent, situational awareness, mutual support and debrief culture, and asks leaders to make priorities and acceptable tradeoffs clear so teams can act when conditions change. That gives an event focused on leadership decisions a direct message to build around.

Choose Gareth Lock when the buyer wants participants to practise and measure team behaviours, rather than mainly hear a leadership framework. The posts do not describe a simulation with distributed information, repeat runs and performance-data debriefs—the distinctive workshop method in their work.

Examples: Source 1 · Source 2 · Source 3 · Source 4

Robbie Christian

Consider Robbie Christian if the buyer’s main objective is to improve instructional design and learning experience design.

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Christian’s post draws on returning to teach an introductory scuba course after years of teaching at a more advanced level, using the experience to argue that learning designers benefit from stretching beyond their specialties. That perspective could suit a webinar for learning professionals redesigning training.

The posts focus on teaching and the learning-design career, not on high-reliability team performance, safety investigation or measured non-technical-skills practice. For a safety training buyer seeking a simulation-based workshop grounded in operational teamwork, Gareth Lock is the closer match.

Examples: Source 1 · Source 2 · Source 3 · Source 4

Steve Radford

Consider Steve Radford if the buyer’s problem is specifically inconsistent sales-team performance after training.

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Radford’s posts argue that workshops alone do not sustain behaviour change: teams also need shared language, clear behavioural expectations, regular manager conversations and reinforcement built into business routines. That is a more direct choice for a sales-enablement webinar or programme about sustaining training on the job.

The reviewed work addresses sales coaching and reinforcement, not safety-critical operations or simulation-based non-technical-skills training. Radford is a better choice for sales performance; Gareth Lock is better aligned with the stated human-factors and high-reliability brief.

Examples: Source 1 · Source 2 · Source 3 · Source 4

Sources for this section

Build your campaign brief

Editable Markdown templates for planning a campaign with this creator.

Campaign brief template: Gareth Lock

Completed brief: non-diving operations webinar and one-day pilot

Completed brief: co-delivered simulation workshop with a training company

Sources for this section

Research methodology

  • Five LinkedIn posts by Gareth Lock cover a career retrospective, military procurement and the TEPIDOIL capability framework, the simulation LAB and its data-backed debrief, and an assessment of another facilitator.
  • The posts shown here have no publication dates, linked articles, images, video or transcripts.
  • Gareth Lock's LinkedIn follower figure is 13,760 as of 8 October 2026.
  • Lock's own retrospective makes statements about the book, documentary, awards, conferences, instructor network and standards work; these are not independently verified here.
  • No sponsorship terms, pricing, partner enquiry route, audience demographics or attendance figures appear in the posts here, and the posts include no independent evaluations of the training's effectiveness across settings.