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Eddie Williams

Eddie Williams writes and speaks about cybersecurity, with a focus on AI security and governance, social engineering, and security culture.

AI securityAI governanceSocial engineeringBased on 17 posts · latest Oct 2026
LinkedIn

At a glance

Eddie Williams is most useful for speaking on AI security, governance, and social engineering training.

Best for

A cybersecurity training company wanting a keynote on AI-driven social engineering and board governance.

Not for

Paid social campaigns for AI email-security products with demos and signup targets.

Key takeaways

  • Found is not the same as exploited; false positives and validation need answers.
  • Three-step training: route AI use cases through risk, question perfect language, tabletop exercises.
  • Board answer uses NIST AI RMF and ISO 42001, repeatable by a CFO.

Check first: Confirm fees, audience data, and source for the deepfake wire-transfer story.

Main ideas
Report AI vulnerabilities without turning them into ghost stories · A board answer better than "we're working on it" · Social engineering now blends AI, HUMINT and psychology
Read first
“Found is not the same as exploited”: how Williams talks about AI security
Ways to work together
Executive offsite and conference speaking · Event sponsorship with a registration code · Multi-author book and editorial collaboration
Sources for this section

What they are known for

Eddie Williams writes and speaks about cybersecurity, especially AI security, governance, social engineering, and security culture.

  • They are also a contributing author of The AI Opportunity: Unlocking Potential Within Civilization’s Next Big Disruption, a book described in their posts as covering AI’s effects on business, leadership, work, and society.
  • Their posts offer a practical, measured perspective: they question alarmist claims while urging security leaders to improve validation, governance, and training.

Williams connects technical security risks to people’s decisions and habits in organizations.

  • In one post, they distinguish finding a vulnerability from exploiting it and point to unanswered questions—such as false positives and validation—as essential context.
  • In others, they turn AI-enabled social engineering into concrete training steps, including risk reviews of AI use cases and realistic tabletop exercises, and frame AI governance in terms leaders can explain to a CFO.
  • That combination of nuance, operational examples, and plain-language leadership concerns helps readers separate cybersecurity headlines from actions they can take.
Sources for this section

Ideas and priorities

Across these LinkedIn posts, they make a consistent case: AI is changing the speed and scale of security problems, so the response should be sharper validation, governance and human training rather than louder alarm.

Read more

Their recurring priorities are distinguishing a vulnerability being found from one being exploited, translating AI governance into language a board and a CFO can act on, treating social engineering as a blend of AI, human intelligence and psychology, and placing AI in a leadership and workforce conversation rather than a purely technical one. They typically open with a provocative claim or a question someone else asked, then move through a short numbered list.

Report AI vulnerabilities without turning them into ghost stories

Their recurring complaint is that coverage strips nuance from serious AI security findings.

Read more

A vulnerability being found is not the same as one being exploited.

  • They say the details that matter — false positives, how much validation was required, duplicate findings and what was genuinely exploitable in practice — are usually left out.
  • Their conclusion: AI speeds up discovery, so security leaders should sharpen validation, remediation and governance rather than raise the volume.

Writing about Project Glasswing, Williams calls it a gamechanger but says some reporting turned it into "a damn ghost story," and that the discovery of a 27-year-old vulnerability should get attention without being inflated beyond what was publicly reported.

In the same post, they say they are writing and speaking more about AI and AI cybersecurity, positioning AI as a main subject rather than a side interest.

Read original

A board answer better than "we're working on it"

They start with the question boards actually ask — can we trust the AI we are building? — and argue that securing AI is about frameworks, context and accountability rather than firewalls.

Read more

Their closing test is communication: if controls cannot be explained in plain English to a CFO, they do not count.

The governance ladder they outline: the NIST AI Risk Management Framework for governance, ISO 42001 to scale trust across teams, and cyber plus compliance plus ethics for real coverage.

Read original · Original 2

Social engineering now blends AI, HUMINT and psychology

They argue that the best social engineers need only a LinkedIn account and a chatbot, and that defenses focused solely on technical exploits miss human fallibility.

Read more

Their conclusion is that the future of risk is blended — AI, human intelligence and psychology — and teams not training that way are not training at all.

They describe three cases seen up close: a fake job recruiter using AI to write convincing DMs, a deepfake voicemail impersonating a CFO, and a chatbot that walked someone through bypassing MFA "for testing."

  • Separately, they describe a Fortune 500 CFO authorizing a wire transfer after what looked like a routine video call, with an AI-generated CEO on screen.
  • The company is not named and no report is cited; buyers should ask for sourcing before treating the anecdote as documented.

Read original · Original 2

Three controls for training people against AI deception

They turn the blended-risk argument into an explicit checklist rather than a warning: route every AI use case through the risk team, teach people to question perfect language because it is not always human, and build low-tech threat simulations into tabletop exercises.

Read more

Training audiences can apply the method immediately.

The three steps appear directly beneath the three observed scenarios in the social-engineering post, giving readers a sequence — review, question, simulate — to work through with their own teams.

Read original

AI is a leadership, workforce and human conversation

They place AI outside purely technical terrain — leadership, business, workforce and ultimately human — and connect that framing to security culture and talent development, describing cybersecurity as "people, process and tech."

Read more

This priority sits alongside the governance and threat arguments rather than replacing them.

They are a contributing author in The AI Opportunity: Unlocking Potential Within Civilization's Next Big Disruption, led by Erik Seversen.

  • The posts describe it as a collaboration of 33 AI experts from multiple countries and disciplines, spanning research, cybersecurity, engineering, consulting and entrepreneurship; they also give the book's ASIN and purchase link.
  • In another post, they share a quoted news passage reporting that CyberUp, a local nonprofit that bridges skills and training gaps for people entering IT and cybersecurity jobs, has moved into the former St.
  • Louis Post-Dispatch building.
  • Two posts announce the same book with overlapping framing.

Read original · Original 2 · Original 3 · Original 4

Sources for this section

Start with their work

“Found is not the same as exploited”: how Williams talks about AI security

Answers the question a newcomer most needs answered: what is the substance of Williams’s AI security position, beyond a generic “AI is risky” stance?

Read more

Start here for the argument and tone in one piece.

Williams argues against alarm-driven coverage of AI security news.

  • Writing about a tool called Project Glasswing, they call it a real development but say some reporting “strips out the nuance” and turns a serious finding into a ghost story.
  • They distinguish between a vulnerability being found and being exploited, and list details the public has not been given: false positives, how much validation was required, duplicate findings, and what was genuinely exploitable in practice.
  • Their conclusion: AI is speeding up discovery, so security leaders should sharpen validation, remediation, and governance rather than turn up the volume.

For brands planning a campaign

For a security-literate audience, this is a differentiating keynote stance: a speaker who challenges the room’s own headlines rather than adding to them. It sets expectations: the delivery leans on governance and validation practice, not scare anecdotes.

A three-step training approach to AI-assisted social engineering

This is the clearest statement of Williams’s practical method: what a security training buyer would want delivered.

Read more

Start here to see what the talk or workshop would contain.

Williams opens by claiming the best social engineers now need only a LinkedIn account and a chatbot, then gives three examples they say they have seen: a fake recruiter using AI to write convincing direct messages, a deepfake voicemail impersonating a CFO, and a chatbot that talked someone through bypassing multi-factor authentication “for testing.”

  • Their three-step training approach: route every AI use case through the risk team, teach people to question suspiciously perfect language, and build low-tech threat simulations into tabletop exercises.
  • The framing is that modern risk blends AI, human intelligence, and psychology.

For brands planning a campaign

This is conference-ready material with a named structure an audience can write down: three examples, three countermeasures. A keynote brief can ask for this section to expand on the list with exercised scenarios.

What to tell a board that asks whether its AI can be trusted

Shows whether Williams can speak to executives as well as practitioners.

Read more

Start here for board-level governance content.

The post is framed as a boardroom question — can we trust the AI we are building — and warns against answering "we're working on it."

  • Williams argues that securing AI is not about firewalls but about frameworks, context, and accountability, and names two standards used in that conversation: the NIST AI Risk Management Framework for governance and ISO 42001 for scaling trust.
  • The stated combination is cyber, compliance, and ethics.
  • The closing test is communication: if the controls cannot be explained in plain English to a CFO, they do not count.

For brands planning a campaign

Supports a governance keynote for mixed executive rooms and gives the event a specific standards vocabulary to advertise. It also points to the speaker’s strength in translating between security teams and finance leadership.

The deepfake CFO story and what it implies for tabletop exercises

Shows what Williams considers the current operational threat, using a concrete case rather than an abstraction.

Read more

Start here for the vivid, incident-shaped version of the argument.

Williams describes a Fortune 500 CFO authorizing a wire transfer during what appeared to be a routine video call, with an AI-generated CEO on the call.

  • The three takeaways: deepfakes are operational threats, not hypotheticals; controls must account for human fallibility as well as technical exploits; and social engineering defense must evolve as fast as the offense.
  • Williams recommends adding human-intelligence-informed AI scenarios to tabletop exercises.

For brands planning a campaign

A strong opening story for a social engineering keynote.

  • Ask Williams for the underlying source before repeating it as fact on stage or in promotion.
  • The recommended use of realistic AI scenarios in tabletop exercises is a sellable follow-on to the speech.

Contributing author on The AI Opportunity

Answers what Williams has published, the first thing a meeting planner or editor checks.

Read more

Start here for the citable book credit.

Williams announces that they are a contributing author in The AI Opportunity: Unlocking Potential Within Civilization’s Next Big Disruption, a collection led by Erik Seversen with 33 AI experts across multiple countries and disciplines, including professors, researchers, cybersecurity leaders, engineers, consultants, executives, and entrepreneurs.

  • The post gives the ASIN and says the book is available in print and ebook.
  • They describe their contribution as a leadership, business, workforce, and human conversation about AI rather than a purely technical one.

For brands planning a campaign

Provides a verifiable publication for speaker bios and for a book-signing or panel angle at an event. The publisher listing is the place to confirm authorship details before quoting the book's contents.

Sponsoring OzCon, a Kansas regional cybersecurity conference

Shows whether Williams already works with live security events, which matters when booking one.

Read more

Start here for evidence of conference-side activity and audience geography.

Williams promotes OzCon, a Kansas cybersecurity event on May 18, 2026, at the Overland Park Marriott Conference Center, and says they are proud to sponsor it, offering a discount code for registration.

  • The pitch line is that the event “pulls back the curtain” on how attacks really happen and what defenders can do.
  • The post states a sponsorship; it does not claim a speaking slot.

For brands planning a campaign

Shows an existing regional event footprint in the Kansas City area and experience with co-marketing and discount codes — useful for a campaign involving a Midwest venue or sponsor-funded keynote slot. Treat sponsorship and speaking as separate asks.

Sources for this section

Topics and approach

Posts cited for each topic
Format: short, argument-first posts with numbered playbooks and a closing question4
AI governance translated for the board2
Deepfakes and HUMINT-informed social engineering2
Security culture, talent and workforce development2
AI as a leadership and business conversation2
AI security without the ghost stories1
A three-step method for training teams on AI risk1
Event presence and community sponsorship1

AI security without the ghost stories

Williams argues that reporting on AI-driven vulnerability discovery often inflates findings into a horror story.

Read more

Writing about Project Glasswing, they say the discovery of a 27-year-old vulnerability deserves attention, but that "found" is not the same as "exploited."

  • They point to questions left out of public reporting: false positives, how much validation was required, how many findings were duplicates, and what was genuinely exploitable.
  • Their conclusion: AI is changing the speed and scale of discovery, pushing security leaders toward sharper validation, remediation and governance rather than louder panic.

For brands planning a campaign

A strong opening frame for a keynote that has to rise above AI hype. A brand selling AI security or vulnerability management can use the "found is not exploited" distinction as the spine of a session, but should expect them to challenge alarmist messaging and provide real validation and remediation detail.

Examples: Source 1

AI governance translated for the board

Williams starts with the question boards actually ask — "can we trust the AI we're building?" — and says an answer better than "we're working on it" is required.

Read more

Securing AI, in their telling, is about frameworks, context and accountability rather than firewalls.

  • They name NIST AI RMF for governance and ISO 42001 to scale trust across teams, and pair cyber, compliance and ethics as the combination that gives real coverage.
  • The test: can the explanation work in plain English for a CFO?
  • If not, the controls do not matter.

A named-framework ladder — NIST AI RMF for governance, ISO 42001 for scaling trust, cyber plus compliance plus ethics for coverage — followed by a plain-English test for non-technical executives.

For brands planning a campaign

The closest fit to a board-level governance keynote. A governance platform, compliance vendor or advisory firm can anchor a session on the NIST AI RMF and ISO 42001 mapping they already use, and brief around helping CISOs answer the board's question rather than around product features.

Examples: Source 1 · Source 2

Deepfakes and HUMINT-informed social engineering

Williams describes a Fortune 500 CFO authorizing a wire transfer after a video call where the CEO on screen was AI-generated.

Read more

They draw three takeaways: deepfakes are operational threats rather than hypotheticals; controls must account for human fallibility, not only technical exploits; and social-engineering defense has to evolve as fast as the offense.

  • A companion post lists what they say they have seen up close: a fake job recruiter using AI to write convincing DMs, a deepfake voicemail impersonating a CFO, and a chatbot that walked someone through bypassing MFA "for testing."
  • Their recurring recommendation is to include HUMINT-informed AI scenarios in tabletop exercises.

For brands planning a campaign

Ready-made incident narratives for an AI social-engineering keynote. A training or simulation vendor can build a session around these scenarios and offer to run the tabletop exercise they recommend, turning the talk into a follow-on engagement rather than a one-off appearance.

Examples: Source 1 · Source 2

A three-step method for training teams on AI risk

Williams gives an explicitly numbered training checklist: make every AI use case go through the risk team, teach people to question perfect language because it is not always human, and build low-tech threat simulations into tabletop exercises.

Read more

Their closing thesis is that the future of risk is blended — AI, HUMINT and psychology — and that teams not training that way are not training at all.

A three-item checklist for team training (risk-team review of AI use cases, questioning flawless prose, low-tech simulations in tabletops) built on a blended-risk thesis combining AI, human intelligence and psychology.

For brands planning a campaign

Gives a brand a teachable framework to attach to, not just an awareness message. Simulation, phishing-training and security-culture vendors can co-build the exercise that closes the keynote and brief them with their own scenario library to keep the examples current.

Examples: Source 1

Security culture, talent and workforce development

Williams frames cybersecurity as "people, process and tech" and offers to discuss weaving AI risk into board-level conversations, people-driven, intelligence-based security culture change at executive offsites, and talent development, inviting direct contact.

Read more

A separate post quotes coverage of CyberUp, a nonprofit that bridges skills and training gaps for people entering IT and cybersecurity jobs and has moved into offices in the former St. Louis Post-Dispatch building.

The CyberUp item is a quoted news passage they shared about the building's tenants, linking them to the organization.

For brands planning a campaign

Fits executive offsites and security-culture programming, and offers a second angle for brands whose audience is talent, upskilling or recruitment rather than tooling. A recruiting or training brand can pair a keynote with a workforce session without changing the core message.

Examples: Source 1 · Source 2

AI as a leadership and business conversation

Williams is a contributing author in The AI Opportunity: Unlocking Potential Within Civilization's Next Big Disruption, led by Erik Seversen and described as a global collaboration of 33 AI experts from multiple countries and disciplines spanning research, cybersecurity, engineering, consulting and entrepreneurship.

Read more

They frame the subject as a leadership, business, workforce and ultimately human conversation rather than a purely technical one. The post supplies the book's ASIN and purchase link.

Two posts announce the same book and repeat much of the same framing; the authorship and subject come from their own statements and the book's description.

For brands planning a campaign

Useful for thought-leadership sponsorships, panel or book-signing components, and co-marketing tied to a published book. A brand can use the authorship claim as a credibility marker, while limiting claims to authorship and subject.

Examples: Source 1 · Source 2

Event presence and community sponsorship

Williams promoted sponsorship of OzCon, a Kansas cybersecurity event on May 18, 2026 at the Overland Park Marriott Conference Center, describing it as pulling back the curtain on how attacks really happen and what defenders can do, and offering a registration code worth $25 off.

Read more

The post promotes the event and calls on readers to register.

The sponsorship appears in their own post. Ask for the terms and their role before treating it as a paid speaking engagement.

For brands planning a campaign

Shows willingness to appear at and promote regional cybersecurity events. Brands running regional conferences or community programs have a plausible activation route through a promoted discount code and event tie-in, separate from a keynote booking.

Examples: Source 1

Format: short, argument-first posts with numbered playbooks and a closing question

Posts are compact and first-person.

Read more

They typically open with a provocative claim or a question someone else asked, move quickly into a short bulleted or numbered list of practices or takeaways, and close with an invitation or a question back to the audience.

  • Examples include the board question that opens the governance post, the numbered training checklist, and the closing "real progress or just louder headlines?"
  • Posts carry heavy hashtag sets and occasional links.

For brands planning a campaign

Set expectations for short-form assets: a quote card, punchy caption or single strong claim travels better than a long explainer. Negotiate long-form content explicitly; don’t assume it from the posting style.

Examples: Source 1 · Source 2 · Source 3 · Source 4

Sources for this section

Brands and businesses

Williams's posts include one sponsorship announcement, one authoring partnership, and one shared news item.

Read more

They announce sponsorship of OzCon, a Kansas cybersecurity conference, without naming the sponsoring organization; appear as a contributing author in the book The AI Opportunity; and share coverage of CyberUp, a cybersecurity training nonprofit.

OzCon

Sponsor

Williams's account announces sponsorship of OzCon, a Kansas cybersecurity conference, and offers a discount code for registration.

Read more

The post speaks as "we" but does not name the sponsoring organization; ask who the sponsor is. The event is listed for May 18, 2026 at the Overland Park Marriott Conference Center.

View example

The AI Opportunity

Disclosed partnership

Williams is a contributing author in The AI Opportunity, a book led by Erik Seversen with 33 AI contributors.

Read more

Two posts announce the contribution and the global print and e-book launch, with a link to the book listing.

View example

CyberUp

Mention

Williams shared a news excerpt about CyberUp, a local nonprofit that helps bridge skills and training gaps for people entering IT and cybersecurity jobs, moving into new offices.

Read more

The post does not identify their relationship with CyberUp; ask whether they have one.

View example

Sources for this section

Topics and similar creators

Williams's LinkedIn posts are the practical way to follow this work.

Read more

They are short and argument-first: a claim or a question someone else asked, followed by a short numbered set of practices, usually closing with a question to the audience.

  • Start with the post that answers the board question "can we trust the AI we're building?" and work backward through the social-engineering and training pieces, which offer the most concrete scenarios and clearest steps.
  • The tags group the writing into AI security, AI governance, social engineering and deepfakes, and security culture and awareness training, for security leaders and the executives they report to.
  • Three other practitioners cover adjacent ground; the notes below explain how each differs from Williams.
AI security AI governance Social engineering Deepfakes Security culture Security awareness training LinkedIn posts Speaking and events Security leaders Boards and executives

Patrick Keating

Keating writes for the same reader as Williams: a security or business leader who has to justify cyber risk upward.

Read more

Both turn that into structural advice rather than tool talk.

  • Keating argues that a CISO's impact depends on independence from IT, proximity to the CEO and board visibility, and that email is now a financial system rather than an IT utility.
  • Williams makes the parallel case that AI governance only counts if it can be explained in plain English to a CFO.

Keating's examples come from SMB Microsoft 365 exposure, business email compromise and research on CISO reporting lines, and his posts close with an advisory offer at Keysec Advisors. Williams focuses on AI-specific threats such as deepfake impersonation and AI-assisted social engineering, and offers speaking and training rather than an assessment engagement.

Read original · Original 2

Brian Scott

Scott covers the same security-culture gap Williams trains against: monthly phishing testing that organizations skip, staff who cannot recognize a phishing attempt, and leadership that treats security as a cost center.

Read more

Both use survey-style evidence—Scott from webinar polling of nonprofit professionals and Williams from observed incidents—to argue that awareness work is a control, not a formality.

Scott's audience is nonprofits and associations, reached through a vCISO relationship with content framed around sector underinvestment and association governance. Williams focuses on AI risk, social engineering and team training, without the nonprofit-specific lens or fractional-CISO offer.

Read original · Original 2

Charles J. French

French covers the voice channel of the AI-driven deception Williams describes: vishing attacks impersonating IT help desks, vendors and executives to extract credentials or divert payments, and deepfake voice fraud.

Read more

Both argue awareness training alone is not enough and that a technical control has to sit on the channel being attacked, as it does on email and endpoints.

French's material is healthcare-specific, argued through patient safety, nursing workflow, HCAHPS and CMS reimbursement.

  • It reads as vendor advocacy for a named voice-filter product around a trade show appearance.
  • Williams ranges across AI governance, vulnerability reporting and general security culture for a broader executive audience.

Read original · Original 2

Sources for this section

Audience

For a keynote on AI-driven social engineering and board-level governance, Williams’s posts show relevant subject matter: they connect AI-enabled impersonation and human behavior with security training, and frame AI risk as a board communication and accountability issue.

Read more

Before booking, request recent LinkedIn audience demographics and engagement results, plus evidence of professional roles or seniority—such as an audience survey—if reaching CISOs and board leaders is essential.

Sources for this section

Partnership options

Eddie Williams's partnership activity centers on speaking rather than product sponsorship.

Read more

In their own posts, they offer to speak at executive offsites on people-driven, intelligence-based security-culture change and on weaving AI risk into board-level conversations, and invite people to start with a direct message. They also show a regional cybersecurity conference sponsorship and participation in multi-author book projects.

Executive offsite and conference speaking

Buyer requirement

Williams asks buyers to start with a direct message: “Drop me a note or hit Connect.”

  • Pitches should match one of the two topics they offer: bringing AI risk into board-level conversations, or people-driven, intelligence-based security-culture change for an executive offsite.
  • Agree whether the slot is a keynote, panel, or workshop, and confirm travel and fee in the first exchange; no format sheet or pricing is published.

Event sponsorship with a registration code

Buyer requirement

Expect to cover sponsorship and a trackable registration offer.

  • In the OzCon example, sponsorship came with a $25-off code (CYBERUPOZC) for a May 18, 2026 event at the Overland Park Marriott Conference Center.
  • Confirm the event date, venue, and code mechanics, and ask for sponsorship tiers and prices; none are published in the posts.

Multi-author book and editorial collaboration

Buyer requirement

Editorial collaborations have run through a lead organizer rather than an open sponsorship slot.

  • Williams contributed a chapter to The AI Opportunity, a collection led by Erik Seversen with 33 contributors from business, technology, healthcare, research, and cybersecurity.
  • This is a curated contributor role set by the project lead, with a written chapter as the deliverable—not a branded campaign asset the buyer controls.
Sources for this section

Campaign fit

A campaign to shortlist

A cybersecurity training company wants a conference keynote on AI-driven social engineering and board-level governance.

Read more

This is the strongest match based on what Williams's posts say.

  • They cover the session almost point for point: AI-assisted impersonation and HUMINT-informed scenarios; an explicit three-step training method (route every AI use case through the risk team, teach people to question suspiciously perfect language, build low-tech threat simulations into tabletop exercises); and a board translation built on the NIST AI RMF and ISO 42001, tested by whether a CFO can repeat it in plain English.
  • They also state the offer publicly: speaking on people-driven, intelligence-based security-culture change at executive offsites and on weaving AI risk into board-level conversations, with an invitation to contact them directly.
  • The format suits a keynote, too: short, argument-first posts with numbered playbooks give a room a talk track to follow and write down.
  • Before booking, ask for a rate card or fee, audience data or surveys from recent talks, the source behind the deepfake wire-transfer story, and a recording, slide deck, or transcript of a live session.
  • Their LinkedIn profile shows roughly 4,300 followers but no audience breakdown, so the profile does not indicate whether talks draw senior security or board-level buyers.
  • The deepfake wire-transfer story names no company and cites no report; verify the source before using it on stage or in promotion.
  • Without a recording, slide deck, or transcript, delivery style can only be judged from the writing.

When to choose a specialist

A security vendor wants a paid social campaign behind an AI email-security product, with six sponsored posts over a quarter, each carrying a product demo and a tracked link, plus a guaranteed minimum of impressions and demo signups aimed at small-business IT administrators.

Read more

That is a poor fit based on what Williams's posts say.

  • They offer opinion and event promotion, not product endorsement; nothing shows them writing sponsored posts, demoing another company's tool, or being measured on impressions or signups.
  • The only commercial example is a regional conference sponsorship with a discount code, which shows event-side co-marketing rather than repeatable paid-social delivery—not proof that sponsorship formats perform.
  • There is also a message conflict worth naming: they argue against alarm-framed AI security coverage, distinguishing a vulnerability being found from being exploited and criticizing reporting that strips out nuance and turns findings into a ghost story.
  • A scare-framed campaign hook would likely be resisted or rewritten, a poor starting point for a scripted product push.
  • A vendor seeking governance translation or a tabletop-training co-host is a different conversation; one that needs guaranteed reach and product demos is buying something these posts do not show.
A worked campaign example

A worked angle for the good-fit brief: a 45-minute conference keynote plus a follow-on workshop for security leaders and a few executives.

  • Session title and spine: “The call was not real, and the questions your board will ask.”
  • Act one sets the tone with Williams's distinction that a vulnerability being found is not the same as being exploited, then rebuilds the detail an honest account needs: false positives, how much validation was required, how many findings were duplicates, and what was actually exploitable.
  • Act two turns the operational picture they describe in three examples—a fake recruiter writing convincing messages with AI, a deepfake voicemail impersonating a CFO, and a chatbot that talked someone through an MFA bypass for testing—into a checklist based on their three-step method.
  • Act three closes on the board test, naming the NIST AI RMF for governance and ISO 42001 for scaling trust across teams, combining cyber, compliance, and ethics, and asking whether a CFO could repeat the answer back.
  • The sellable follow-on is a half-day HUMINT-informed tabletop run from the buyer's own scenario library, a remedy the posts recommend that turns one appearance into an engagement.
  • The supporting asset should be a short, one-page checklist co-branded with the buyer and offered to registrants, in keeping with the argument-first short-form writing.
  • Open by direct message, as the speaking offer invites, and settle in that first exchange whether the slot is a keynote, panel, or workshop, plus fee and travel.
  • The OzCon post shows a registration code tied to an event; reuse that mechanic for the keynote without presenting the earlier post as a paid speaking result.
  • Before promotion, ask for audience demographics from recent talks, the source behind the CFO wire-transfer anecdote, a media kit or short bio, and any recording or transcript of a live session.
Sources for this section

Who else to consider

Patrick Keating

Choose Patrick Keating instead of Eddie Williams when the keynote should focus on board governance and how security leadership is positioned inside an organization.

Read more

Keating’s posts synthesize governance research directly: CISO independence from IT, proximity to the CEO or top management team, and regular CISO-to-board engagement.

  • They argue those structural choices improve detection of control gaps, incident response, and secure technology adoption.
  • They also connect security to cash and operational risk in a Microsoft 365 setting through business email compromise, credential compromise, OAuth consent abuse, MFA fatigue, and session hijacking.
  • For buyers seeking a speaker who can make the case for repositioning security leadership and address a board in business-risk terms, Keating’s material is a closer match on that axis.

The tradeoff is weaker information on AI-specific social engineering training.

  • Eddie Williams’s posts do not show the impersonation examples, HUMINT-informed scenario design, or three-step AI risk training method that anchor their fit.
  • Keating’s posts focus on governance and promote Keysec Advisors’ fractional CISO and board-reporting services.
  • A buyer seeking a training-led keynote with tabletop exercises should ask for details on the AI-attack content and workshop capability; no talk recording, slide deck, or transcript is published to assess delivery style.

Examples: Source 1 · Source 2

Brian Scott

Choose Brian Scott instead of Eddie Williams when the audience is nonprofit or association leadership and the session should start from sector survey evidence about cybersecurity culture and basic hygiene.

Read more

Scott’s posts report findings from a cybersecurity webinar for associations: 36% of respondents were not doing monthly phishing testing or did not know, 50% graded their organization’s cybersecurity culture a C or below, and only 6% gave an A.

  • They also summarize outside research on SMB underinvestment, underqualified general IT staff carrying security duties, and the share of SMBs without an incident response plan or cyber insurance.
  • For buyers seeking a keynote that moves an association or nonprofit board from awareness to basic program investment, those numbers and that framing offer a sharper starting point than Williams’s AI-specific examples.

The tradeoff is less information on AI-driven social engineering and board-level AI governance frameworks.

  • Eddie Williams’s posts do not contain deepfake impersonation examples, HUMINT-informed tabletop design, or frameworks such as the NIST AI RMF and ISO 42001.
  • The argument is stronger on baseline phishing testing, culture grading, and SMB or nonprofit risk communication.
  • A buyer seeking a keynote focused on AI attack methods and governance translation should ask how much of the session covers those topics.

Examples: Source 1 · Source 2

Charles J. French

Choose Charles J.

Read more

French instead of Eddie Williams when the buyer’s audience is a healthcare system, hospital, or clinical leadership group and the keynote should center on the voice channel as an AI-driven attack surface.

  • French’s posts argue that vishing and AI-powered deepfake voice fraud are accelerating while most hospitals still have no technical defenses on the voice network.
  • They tie nuisance and deceptive calls to patient experience, staff safety, and reimbursement, naming HCAHPS measures and CMS Value-Based Purchasing.
  • They also describe Mutare’s Voice Traffic Filter as a voice firewall that blocks unwanted calls before they reach staff.
  • For buyers seeking a healthcare-specific session on AI voice impersonation with a concrete technical control and a conference presence to point to, French’s material is more targeted than Williams’s cross-sector AI social-engineering talk.

The tradeoff is a narrower vertical and a product-centered frame.

  • The posts focus on healthcare and promote Mutare and its HIMSS booth, so the keynote would likely lean toward a vendor solution rather than a neutral governance or training playbook.
  • A buyer seeking a broad, cross-sector AI-governance keynote or training-led tabletop should ask how the session addresses those needs.

Examples: Source 1 · Source 2

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Worked example: AI security keynote

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Research methodology

  • Nine LinkedIn posts from the account linked in the profile cover AI vulnerability reporting and the difference between a flaw being found and being exploited; board-level AI governance built on the NIST AI RMF and ISO 42001; deepfake and AI-assisted social engineering, including a wire-transfer anecdote in which the CEO on a video call was generated; a three-step training method for teams; Williams's contributing-author credit in The AI Opportunity; a general offer to speak and connect; and a shared news item about the cybersecurity training nonprofit CyberUp.
  • Publication dates are not given for every post, so the ideas are grouped by emphasis instead of a timeline.
  • One post advertises an OzCon conference dated May 18, 2026, and two describe the launch day of The AI Opportunity.
  • Williams's posts here do not show how the positions developed earlier in their career, and any ordering of themes over time would be guesswork.
  • No talk recording, slide deck, transcript, full article or book text is available here, so the spoken and long-form work is unverified; the book's subject and authorship come from Williams's own posts and the publisher description quoted there.
  • No media kit, rate card, audience demographics or sponsorship tiers appear in the posts here, which is why the campaign-fit judgments rest on written posts alone.
  • The three similar-creator comparisons draw on two full-text posts each, used only to describe shared subjects and differences in approach, not to confirm anyone's current role or availability.

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