# Dr. Wayne P.

Dr. Wayne Pernell hosts the One Sharp Sword podcast, where he discusses leadership, business growth, and technology with guests. He also shares reflections on purpose and personal growth through Wednesdays with Wayne.

- Profile: https://b2binfluencer.marketing/creators/wayne-p/
- LinkedIn: https://www.linkedin.com/in/waynepernell
- LinkedIn followers: 9,687
- Topics: artificial-intelligence, leadership, cybersecurity, leadership-development
- Based on 16 dated posts, latest 2026-07-20

## Summary

Pernell is most useful for leadership-focused podcast or speaking partnerships that frame technology and growth as leadership decisions.

- Best for: Leadership development brands or campaigns about leading through change, technology adoption, scaling, and responsible AI.
- Not for: Cybersecurity or AI vendors needing technical deep dives, product walkthroughs, or measured demand generation.
- Check first: Confirm audience demographics, recent episode reach, and whether sponsorship terms exist.

### Takeaways

- Leaders must guide technology change, not just buy into it.
- Owner dependency can put a ceiling on growth.
- Ask what needs to stop, not just what to add.

## Main ideas

- **Leaders must guide technology change, not just buy into it**: Across several One Sharp Sword episodes, Pernell takes technical subjects and reframes them as questions of preparation, communication, and trust. The tool is not the story; what matters is whether leaders are paying attention. Guests bring the technical substance, and Pernell translates it into decisions executives can act on, often emphasizing adaptability and clarity when the future feels uncertain.
- **People and culture scale a business, not tools**: In Pernell's growth episodes, the main constraint on a company is usually human. Tools and systems do not grow an organization; its people, culture, and common sense do. That's why their scaling conversations return to mission, clarity, and protecting culture as ambition increases.
- **Owner dependency can put a ceiling on growth**: In Pernell's business episodes, founders and owners are often the obstacle they cannot see: they underestimate what they don't know, and that gap costs them growth. The proposed remedy is outside expertise — fractional or advisory help — paired with a mindset focused on sustainable rather than heroic growth. Pernell cites each guest's operating history to support their advice.
- **Finance is storytelling, and 'directionally close' beats paralyzed perfection**: Pernell relays a guest's argument as the episode's hook: accounting is not primarily a compliance exercise but a way for a business to tell its story, and waiting for perfectly accurate numbers before acting is worse than moving on a directionally correct read. They frame the episode around growth, resilience, and late-career entrepreneurship.
- **Ask what needs to stop, not just what to add**: Alongside guest interviews, Pernell publishes short reflections on purpose, gratitude, and intentional living. Their message: fulfillment comes from deliberate choices — recognizing what to end, appreciating what has been learned and who taught it, and acting before it is too late. These personal-development posts run separately from the interview series.

## Work to read

- [Leading through the post-quantum shift: Anna Murray on One Sharp Sword](https://www.linkedin.com/posts/waynepernell_onesharpsword-waynepernell-annamurray-activity-7472619081611870208-_m0Y)
- [Owner dependency and the case for outside expertise with Tariq Malik](https://www.linkedin.com/posts/waynepernell_leadershipmatters-businessgrowth-scalingyourbusiness-activity-7414470853687422976-wYXb)
- [People-first scaling in accessibility and cybersecurity with Dekel Skoop](https://www.linkedin.com/posts/waynepernell_onesharpswordpodcast-peoplefirst-waynepernell-activity-7432590287455256576-bEtF)
- [Ethical AI and financial inclusion with Aman Mahapatra](https://www.linkedin.com/posts/waynepernell_onesharpswordpodcast-humancenteredai-waynepernell-activity-7419906654013583360-9iOs)
- [Finance as storytelling, and entrepreneurship at 56 with Joe Hamrahi](https://www.linkedin.com/posts/waynepernell_onesharpsword-waynepernell-joehamrahi-activity-7439581372358467584-0D0q)
- [Wednesdays with Wayne: the question behind the work](https://www.linkedin.com/posts/waynepernell_wednesdayswithwayne-purposedrivenleadership-activity-7422322692550389760-oSHb)

## Brand relationships

- **One Sharp Sword** (mention)
- **Wednesdays with Wayne** (mention)
- **Exponential Success Summit** (disclosed_partnership)

## Partnerships

Pernell's posts do not describe a sponsorship offer from Pernell. There is no published rate card, no sponsor policy, no audience specification, and no booking or partnership inquiry page; the posts promote Pernell's own shows and event rather than any commercial placement a brand can buy. What the posts do describe is the shape of the media a brand would be negotiating with: One Sharp Sword is an interview podcast where Pernell talks with guests about leadership, business, technology, cybersecurity, and finance, and the Exponential Success Summit is marketed with registration handled through Pernell's own site. Anyone planning a podcast partnership or speaking engagement should treat format, price, exclusivity, lead time, and approval process as open questions to confirm directly, because Pernell's posts do not answer them. This is a gap in what the posts say, not evidence that Pernell never accepts sponsorships or paid appearances.

## Alternatives

- Adrienne Benton, MCLC, RBLP-T: Choose Benton when the partnership is a leadership-development podcast and the sponsor wants repeated touchpoints across a themed season rather than one flagship conversation. Benton hosts the Transformation Station Leadership Podcast, which programs guests in blocks—a July 2026 run covered identifying a side hustle, purpose over productivity, leading boldly, and developing leaders through connected conversations—and distributes through YouTube, Facebook, LinkedIn, Buzzsprout, Apple Podcasts, Spotify, and Amazon Music. Each episode promotion also includes a short written leadership principle, and the show has channel and community routes: a subscribe call on Benton's own leadership channel and the Mobilizing With Impact Collective. For a sponsor whose offer is a program or coaching path, that packaging is more directly usable than a single interview show with one recurring midweek post.
- JM Ryerson: Choose Ryerson when the campaign needs a success, sales, and personal-performance register rather than a technology-and-organizational-change register. Ryerson hosts Let's Go Win, an interview show built around achievement and fulfillment. The reviewed July 2026 conversation with Lenore Lambert works through the "Is this it?" moment high achievers hit, why achievement can turn toxic when it replaces connection, and the five growth superpowers of courage, curiosity, compassion, clarity, and commitment. A second reviewed episode write-up follows a chief executive from night-shift cleaning work to running a multi-market commercial cleaning franchise, covering systems, accountability, burnout, and work-life integration. A sponsor selling coaching, performance programs, or founder services can plug into that emotional territory more directly than into Pernell's executive-change framing. The account is also linked to a YouTube channel, so distribution is not limited to LinkedIn.
- Daniella Pontes, CISSP: Choose Pontes when the real decision is reaching cybersecurity practitioners and technical buyers, and the sponsor accepts a different vehicle than a hosted leadership show. The posts come from inside the field: a June 2026 post credits women who shaped cybersecurity across industries and countries and argues that the discipline was never only about technology, but also about resilient systems, developing people, and building trust. A March 2026 post covers taking AI agents for DevSecOps to a first Early Stage Expo booth at a major security conference, describing security design reviews and threat modeling moving from multi-week, expert-only work to continuous coverage on every new feature. A security vendor or an employer brand recruiting security talent gets practitioner credibility and event association here that Pernell's executive-change framing does not supply.

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AI-assisted summary of public posts. Audience demographics are not available. Engagement appears only where we checked recent posts. Method: https://b2binfluencer.marketing/methodology/
