# Shahria Naz

Shahria Naz works on email marketing and e-commerce websites. Their posts describe building Klaviyo email and SMS flows, campaigns, segmentation and signup forms, as well as designing WordPress and WooCommerce stores.

- Profile: https://b2binfluencer.marketing/creators/shahria-naz/
- LinkedIn: https://www.linkedin.com/in/shahria-naz
- LinkedIn followers: 1,825
- Topics: ecommerce, email-marketing, ecommerce-marketing
- Based on 12 dated posts, latest 2026-09-11

## Summary

Most useful for building and connecting Klaviyo email and SMS flows, segmentation, signup forms, campaigns, and WordPress or WooCommerce storefronts.

- Best for: A B2B ecommerce agency or brand needing Klaviyo implementation for retail clients.
- Not for: Paid creator sponsorship, audience reach guarantees, or affiliate placements.
- Check first: Ask for named clients, measured results, and inspectable Klaviyo or WooCommerce project examples.

### Takeaways

- Build the email system, not just a campaign.
- Send the right message to the right person at the right time.
- Treat the storefront as part of the e-commerce experience.

## Main ideas

- **Build the email system, not just a campaign**: Shahria Naz describes a well-implemented Klaviyo account as several parts working together: flows, segmentation, signup forms, campaigns and customer journeys. They emphasize implementation across the account rather than treating each email as a standalone task.
- **Send the right message to the right person at the right time**: The posts argue against treating send volume as the main measure of email marketing. Targeting and timing matter: the message should fit the customer and their point in the journey. This is presented as a guiding principle, not a measured performance result.
- **Connect strategy, design and automation**: Shahria Naz treats the thinking behind a campaign, its visual presentation and its automation as parts of one job. The posts name both email platforms and design tools, suggesting the work spans account setup and the finished email.
- **Treat the storefront as part of the e-commerce experience**: Alongside email, Shahria Naz describes building responsive WordPress and WooCommerce stores. The posts foreground mobile usability and custom layouts. Ask how site and email projects are connected.

## Work to read

- [Klaviyo isn't just about sending emails](https://www.linkedin.com/posts/shahria-naz_klaviyo-emailmarketing-klaviyoexpert-activity-7504082253736554496-UgOU)
- [Great email marketing isn't about sending more emails](https://www.linkedin.com/posts/shahria-naz_emailmarketing-klaviyo-mailchimp-activity-7495392442066812929-91V7)
- [Email marketing that connects, engages and converts](https://www.linkedin.com/posts/shahria-naz_emailmarketing-klaviyo-mailchimp-activity-7492850489420857344-KaEb)
- [Never stop working, because great design never sleeps](https://www.linkedin.com/posts/shahria-naz_wordpressdeveloper-ecommercedesign-responsivewebsite-activity-7351961390426791936-vUER)
- [My latest creation – a beautifully designed eCommerce website](https://www.linkedin.com/posts/shahria-naz_websitelaunch-wordpressdeveloper-ecommercedesign-activity-7336102189527941121-x6Jn)

## Brand relationships

- **Klaviyo** (mention)
- **Mailchimp** (mention)
- **WordPress** (mention)
- **Figma** (mention)
- **Canva** (mention)
- **Bagloom** (mention)

## Partnerships

No sponsorship, paid-placement, or affiliate format is documented for Shahria Naz. Their posts describe direct client services: building and optimising Klaviyo and Mailchimp accounts, including flows, welcome and abandoned-cart automations, segmentation, campaign setup, signup forms, template design and copywriting; and designing WordPress/WooCommerce stores with Elementor. Brands and agencies can approach them for project-based or ongoing account work rather than creator sponsorship. The posts do not state rates, engagement terms, deliverable specifications, turnaround times, audience-reach guarantees, or examples of disclosed sponsored content. No partnership or media-kit page confirms an inquiry route. Ask directly whether they offer paid partnership formats.

## Alternatives

- Eric Hangartner: Choose Eric Hangartner when the agency needs published results and named client references before committing to a build. Two posts describe a year-long Klaviyo engagement with retailer Laywine's, report 345% year-on-year Klaviyo growth and point to a written case study detailing the work. It is the clearest example here of a result on a live retail account, useful if clients ask what a partner has delivered. Laywine's already had welcome and abandonment flows when the work began, so this was optimisation of an existing setup, not a first build. That makes it a better fit for agencies whose clients have an underperforming Klaviyo account than for those starting from scratch.
- Vira Sadlak: Choose Vira Sadlak when the agency needs a specialist who teaches holiday flow work tied to the trading calendar. One post features a Flowium podcast episode on preparing automations for Black Friday Cyber Monday. It covers reviewing every discount-code flow before the season, keeping campaigns and flows consistent, using Klaviyo universal content blocks during the rush, and building price-drop and back-in-stock flows. The other post argues for treating email as a long-term relationship channel, balancing promotional and educational content while respecting customer lifecycle stages. This is a direct fit for agencies preparing retail clients' accounts for peak season or selling retention rather than one-off campaigns.
- Devoreaux Walton, MBA: Choose Devoreaux Walton when the agency's clients match the audience they write for and need support beyond email. Both posts target founders and chief executives of boutique and independent ecommerce brands. One addresses platform choice, offering help to establish or migrate an email automation platform—a fit when a retail client is weighing Klaviyo, Mailchimp or another option rather than optimising an existing account. The other extends the automation argument to social media scheduling, posting consistency, comment handling and campaign coordination. Agencies seeking one person positioned across email and social automation for small independent merchants will find more here than in a Klaviyo-only pitch.

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AI-assisted summary of public posts. Audience demographics are not available. Engagement appears only where we checked recent posts. Method: https://b2binfluencer.marketing/methodology/