# Claudia Asare

Claudia Asare creates The Energy Desk, an educational series that explains energy, power systems, renewable energy, and control systems. Asare's posts use everyday examples and topic-focused episodes, including grid stability and energy transition.

- Profile: https://b2binfluencer.marketing/creators/claudia-asare/
- LinkedIn: https://www.linkedin.com/in/claudiaasare
- Based on 11 dated posts, latest 2026-10-07

## Summary

Claudia Asare is most useful for sponsored educational series on grid stability, protection, and renewable integration.

- Best for: A power systems training company seeking a sponsored educational series on grid stability and protection.
- Not for: Consumer device brands seeking short paid video series with reach and purchase conversions.
- Check first: Ask whether Claudia accepts sponsorship and what terms, deliverables, and contact route apply.

### Takeaways

- Protection coordination is deliberate selectivity, not luck.
- As renewable and distributed resources grow, grid stability is increasingly a control problem.
- The energy transition is a national policy choice, not just an engineering one.

## Main ideas

- **Energy education should simplify complex systems without flattening the technical detail**: Claudia Asare describes The Energy Desk as a space to share knowledge, educate, inform and make energy conversations simpler, clearer and more accessible. The posts put that priority into practice: they open with familiar situations, define the relevant engineering terms, and close with a question or prompt to share. The series is designed as recurring public teaching, not occasional commentary.
- **Start with a scene readers recognise, then reveal the principle behind it**: A recurring teaching method starts with a familiar moment, then names the engineering idea behind it. This lets Claudia Asare introduce selectivity, ANSI device functions or heat transfer without leading with jargon, while giving readers a concrete reason to care about the concept.
- **Protection coordination is deliberate selectivity, not luck**: Claudia Asare explains that an outage stops where it does because protection functions are set to act at different speeds. The device closest to the fault gets the first chance to clear it; the upstream device is deliberately slower and acts as backup only if needed. The post explains ANSI/IEEE C37.2 device numbers as protection functions, not physical relays: 51 for time overcurrent, 50N/51N for ground overcurrent, and 67 for directional overcurrent on ring-fed networks or near embedded generation.
- **As renewable and distributed resources grow, grid stability is increasingly a control problem**: Claudia Asare presents grid stability as dependent on control systems, not just generation capacity. Episode 01 covered what grid stability means, what happens when supply and demand fall out of balance, how distributed energy resources are changing grid operation, and how control systems support renewable energy integration.
- **The energy transition is a national policy choice, not just an engineering one**: Claudia Asare frames the energy transition as a broader conversation, spanning the changing global energy landscape, renewable energy, the Paris Agreement, COP and the choices shaping Ghana’s energy future. The series moves beyond equipment-level explanations into policy and strategy.
- **Everyday efficiency starts with correcting how people picture a device**: Claudia Asare shows how a common appliance can teach a principle by separating its actual behaviour from the feeling it creates. A fan feels as if it cools a room, but the engineering explanation is that it improves heat transfer from the body. That distinction matters for using energy well.

## Work to read

- [The Energy Desk relaunches as five-post episodes: Episode 01, Grid Stability](https://www.linkedin.com/posts/claudiaasare_theenergydesk-theenergydesk-energydesk-activity-7501193745896292352-iAdl)
- [Control systems for integrating renewable energy into the grid](https://www.linkedin.com/posts/claudiaasare_gridstability-ders-article-activity-7508429917835931648-4UWK)
- [Why one street loses power while the next stays lit: protection coordination](https://www.linkedin.com/posts/claudiaasare_theenergydesk-energydesk-powersystems-activity-7493312124140548097-m9Oz)
- [The fan that cools you, not the room](https://www.linkedin.com/posts/claudiaasare_fan-fan-heat-activity-7490698471021264896-uMVv)
- [Episode 02 opens on the energy transition and Ghana's energy choices](https://www.linkedin.com/posts/claudiaasare_theenergytransition-article-theenergydesk-activity-7513535179882254338-KeD9)

## Partnerships

The five posts are Claudia Asare’s own Energy Desk posts. They describe no sponsorship policy, rate, deliverable or contact route, so a buyer should ask whether Claudia accepts sponsorship and what terms apply. The Energy Desk runs as themed episodes, each built from five projects released weekly on Wednesdays. Each project pairs a LinkedIn post with a full written article. Episode 01 covered grid stability; Episode 02 covered the energy transition. From Episode 01 onward, the series has used a recurring flyer design as its visual identity. The posts are short teaching pieces that explain power-system concepts through familiar situations, such as why a fault blacks out one street but not the next, or why a fan feels cooling even though it does not lower room temperature. A power systems training company could propose a sponsored educational series in an established format; it should ask about commercial terms and the review and approval process.

## Alternatives

- Nilesh Samel: Choose Nilesh Samel over Asare when the sponsored series needs to cover control-layer work on a plant floor rather than the public grid, and the sponsor wants teaching framed as a numbered checklist of fixes and outcomes. The posts list seven shopfloor automation tricks: interlock a pump start behind flow feedback; tag every trip cause in PLC logic so unknown faults stop appearing; insert timers between heavy loads; log runtime by batch against OEE with timestamps; turn SCADA alarms into automatic notifications or adjustments; add remote access for round-the-clock visibility; and train operators on signal interpretation rather than button presses. The same account frames the year's work around measured results, naming 15% cost savings from interlock-tuned logic, 30% faster decision loops from predictive dashboards and 20% downtime, 15% energy-waste and 30% fault-resolution reductions. For a training buyer whose engineers configure interlocks and interpret alarms, this is closer to the daily task than a grid-stability explainer.
- Riccardo Sai: Choose Riccardo Sai over Asare when the technical content is settled and the campaign's problem is that engineers understand the series but nobody outside that group remembers it. The posts focus entirely on how energy and purpose-led organisations tell their story. One follows a shirt whose low red logo keeps being read as a stain, then argues that organisations should build communication around that small, specific detail instead of the mission statement or the 2050 target. It names the idea after Roland Barthes and describes the organisations worked with as grid balancing, renewable energy and child protection. The other draws a hard line between stories that give hope, build loyalty and unite customers and employees around a mission, and generic stock footage, amateur video and AI-generated content that make every clean energy brand look the same. A training company with strong material but a series that reads like every other explainer gains a communications specialist here.
- Bhekumuzi Dean Bhebhe: Choose Bhekumuzi Dean Bhebhe over Asare when the series needs to argue why the transition matters economically in African markets, and the sponsor wants the content to travel through policy and innovation networks rather than reach working engineers directly. The posts attack a specific thesis: Africa does not have an innovation problem but a scaling problem, and mining lithium, cobalt, manganese and graphite means little if the patents, manufacturing, companies and profits are built elsewhere — possessing the ingredients is not owning the recipe. The same material describes work with an energy policy centre and an Africa-focused innovation lab on a hackathon for 15-to-35-year-olds building battery management systems, off-grid storage, electric mobility, battery recycling and clean cooking technologies, and asks readers to register and apply before a stated deadline. A sponsor who wants the grid conversation opened on industrial policy, local content and next-generation storage gets a policy-facing voice that the technical explainers do not provide.

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AI-assisted summary of public posts. Audience demographics are not available. Engagement appears only where we checked recent posts. Method: https://b2binfluencer.marketing/methodology/
